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Leaders

Agency of the Week: Droga5

Putting Sir Patrick Stewart and Strongbow together again Strongbow US “Award - Original” Whilst it might be found on the taps at almost every pub in the UK, Strongbow is still something of a niche beverage across the pond, indeed, alcoholic...

Posted by: Benjamin Hiorns
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Leaders

Microsoft launches Media Wall in Manchester

Microsoft has been announced as the launch partner for the new Manchester Media Wall by the boutique media company Ocean Outdoor, an agency that specialises in large-format digital billboards in iconic locations. The company's latest board is one its...

Posted by: Creativepool Editorial
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Leaders

Airbnb strike emotional chord celebrating the fall of the Berlin Wall

A new national US campaign from Airbnb, the website that allows users to rent out their own homes to tourists and vice versa, uses the 25th anniversary of the fall of the Berlin Wall to tell an emotionally engaging story about two men from opposite...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From a Great Green Wall to Google Ventures

Venturethree - United Nations Venturethree has branded an ambitious United Nations project to create a green wall across the breadth of Africa made up entirely of plants and trees. The Great Green Wall campaign launched earlier this week at the UN...

Posted by: Creativepool Editorial
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Leaders

Freedom typeface marks 30 years since the fall of the Berlin Wall

A film and new typeface inspired by original graffiti from the Berlin Wall has been created as part of a campaign to mark the 30th anniversary of the structure coming down in November 1989. The film, created by HEIMAT Berlin, includes sirens, dogs...

Posted by: Creativepool Editorial
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Leaders

Hadrian's Wall plays host to a mobile writer's sanctuary

As a writer, I know all too well that finding a place of true solitude in this world of perpetual distraction is no mean feat. Not only do we have to live in a constant battle with the very tools we use to ply our trade (social media is a wonderful...

Posted by: Benjamin Hiorns
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Leaders

The Wonderful Wall of Wally

The Wall of Wally is a unique and touching tribute to Wallace “Wally” Olins, one of the most charismatic and celebrated branding and corporate designers of the 20th century. Olins, who was awarded a CBE in 1999 and sadly passed away in...

Posted by: Creativepool Editorial
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Leaders

I Heart Studios take over Shoreditch Art Wall #iheartcreates

We sat down with the Creative Director of I Heart Studios, Martin Winslade yesterday to talk about their most recent takeover of the Shoreditch Art Wall. The creative for Underated went live yesterday so head to Shoreditch and see it in the flesh....

Posted by: I Heart Studios
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Inspiration

Always pin your ideas to your office wall

When I first started out, I was always encouraged to pin my ideas to my office wall. I used an A3 layout pad and a fat black Pentel marker and just scribbled down whatever came into my head. Once I thought that I had something, I’d draw a...

Posted by: Creativepool
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Leaders

Up the Wall: The IKEA Brand Experience

IKEA's latest brand experience stunt is something to behold. To mark the opening of its new store in French town Clermont-Ferrand, the Swedish furniture giant has created a giant 30 foot billboard-cum-climbing wall decorated with its...

Posted by: bluemarlin
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Inspiration

Ads that made history: that time Old Spice broke the fourth wall

I was still in high school when a friend of mine showed me a distinctive ad, featuring a man as he talked directly at the camera. I had never seen an ad like that before - and certainly not in my overly traditional home country. To think that over...

Posted by: Antonino Lupo
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Features

Graham Wall - The Marketing Store

The Marketing Store is one of Britain’s leading integrated agencies. Our London office has about 250 people, with around 100 creatives working across all disciplines, including promotional, retail, experiential, product and digital, the last of...

Posted by: Creativepool
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Features

Clay Marzo. Creativity in a 6ft wall of water.

When it comes to surfing, Clay Marzo is unique. He has revolutionised the sport and taken it to a whole new level. In fact, he has pioneered moves so original and complex, that other surfers simply look on in wonder. The "Marzo Reverse" is one such...

Posted by: Creativepool
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Leaders

Budapest100: Steampunk ATM Machines & Tunnels into the Sky

Budapest100 is an urban civil festival organised annually to celebrate the 100 year-old buildings of Budapest. During the festival on April 16 and 17, the 120-year old Nagykörút (Grand Boulevard) was the focus of the program. The...

Posted by: Creativepool Editorial
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Leaders

Design Vs Trump: Nazi Logos and Border Walls from IKEA and Katy Perry

You're all probably just as sick as hearing about Easy D (does anybody know what that really meant yet?) and his constant fear mongering, divisive hate speak and general incompetency. Historically, however, when in times of great political and...

Posted by: Benjamin Hiorns
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Leaders

Cannes Lions announces revamped 2018 Festival

A streamlined 65th edition of the Festival which will run for five days. More than 650 delegate passes given away free as part of new Young Lions initiative. New opportunities to celebrate the work throughout the City of Cannes and beyond. A...

Posted by: Cannes Lions
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Leaders

Visions in VR: Google experiments with VR advertising

VR is, currently, one of the few remaining new media refuges where advertising is largely non-existent. Up until this point, adland's relationship with VR has primarily been through sponsored activations, games and tailored 'experiences' that...

Posted by: Benjamin Hiorns
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Leaders

Getty Images named as official IOC photographic agency

Getty Images and the International Olympic Committee have announced a new long-term agreement, with Getty Images set to serve exclusively as the official photographic agency of the IOC and as the Official Imagery Supplier to the IOC. The extension of...

Posted by: Creativepool Editorial
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Leaders

LDF looking to Kickstarter to fund Trafalgar Square Crazy Golf Course

At this year's London Design Festival, if all goes to plan you might be able to play a round of crazy golf at Trafalgar Square, with definite emphasis on the crazy! The “Visionary Crazy Golf” installation will include nine holes designed...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Make your own BB8! How to make your own BB8 With some generic household materials, a few spare bits of electronic gear and a decent amount of spare time you can build your own phone-controlled BB8 droid for around $120. Angelo Casimiro breaks down...

Posted by: Creativepool Editorial
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Leaders

HS2 Crewe and Leeds hub designs begin to emerge

As the Government brings forward the deadline for its £55.7 billion high speed rail network HS2 by six years, design visualisations have emerged for stations in Crewe and Leeds. Based on an advisory paper by David Higgins, the chairman of HS2,...

Posted by: Creativepool Editorial
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Leaders

England's Rugby Kit: The 250,000-mile manufacturing adventure

So apparently, we won the rugby against Fiji on Saturday. 35-11, I believe. But there, I’m afraid, my knowledge of rugby stops. And so does my interest, if I’m honest, unless pizza and beer and a room full of friends is included. Sorry,...

Posted by: Ashley Morrison
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Job Description: Animator

Animators produce images that appear to come to life on screen. Animation features in all kinds of media, from feature films to commercials, pop videos, video games and websites. Job Description, Salaries and Benefits Animators produce images that...

Posted by: Creativepool
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Job Description: Copywriter

Creative copywriters are employed by agencies both permanently and on a freelance basis to develop advertising concepts. They mainly deliver the words and verbal content that accompanies the visual elements. Agency copywriters usually work in close...

Posted by: Creativepool
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Job Description: Art Director

Art Directors in advertising are responsible for what advertisements look like. They are involved in creating a campaign that has an instant, positive impact on the consumer in order to promote the product or brand being advertised. They can be...

Posted by: Creativepool
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Leaders

VivaKi make some serious changes

VivaKi, the programmatic ad tech arm of the Publicis Groupe, announced recently that it will be retreating from proprietary ad trading, redistributing 120 US ad buyers to individual Publicis agencies such as Starcom MediaVest, Walker Media and...

Posted by: Creativepool Editorial

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