Displaying 1 - 36 of 8870 results
You've got a little less than a week to get yourself down to the Royal Academy to marvel at the wonders of the Summer Exhibition. Or do I mean wonder at the marvels? Or neither? Do I mean marvel at the lack of talent - or the extraordinary choices of...
Posted by: Ashley Morrison
Unlike Naomi Klein, I like logos. In fact, I think everyone should have one. Not just every company every single person. We could do away with those boring, old fashioned signatures and photos and just stick our personalised logo on things like...
Posted by: Creativepool
Art Exchange, a new art event featuring a range of exhibitions and talks fusing the worlds of art, tech and business is launching in London this month. The aim of the event is to show how art can help companies and individuals adapt and prosper, in...
Posted by: Creativepool Editorial
You may have heard some horror stories from around the industry about bad client-freelancer relationships and how disastrous they were for both parties. Clients paying late or not paying at all, sending back work which they’d previously signed...
Posted by: Antonino Lupo
The old adage goes that there’s no such thing as bad publicity - but this is a very old saying, and its originators failed to live to see the year 2023. That’s probably a good thing, as the last 12 short months could have spelt the...
Posted by: Benjamin Hiorns
So, Justin Bieber’s in the news. Yes, that craaaaazy 19-year-old superstar is at it again. The over-exposed victim of his own success was caught racing down a Miami street in his bright yellow Lamborghini at 4am. Apparently he’d had some...
Posted by: Ashley Morrison
Website: www.goodcopybadcopy.co.uk Twitter: @goodcopybadcopy Facebook: facebook.com/dorisandbertie When did you start out blogging? According to my archive, October 2006. I can’t believe it’s been that long! How did you choose your blog...
Posted by: Creativepool
The end of the tax year is approaching, which means it’s time to think about making a few resolutions to make your business better over the next 12 months. So if you’re considering making a fresh start during the new tax year, are there...
Posted by: FreeAgent
I have something of a conflicted personal history with Hermes. My long-suffering other half is a serial online shopper - one of many habits that blossomed over lockdown - so our local delivery driver has become a familiar face over the last two...
Posted by: Benjamin Hiorns
For time immemorial, human beings have enjoyed putting things into their bodies that are bad for them. It’s why the McDonald’s arches are as recognisable as the Christian cross. Advertisers have always known this and have been peddling...
Posted by: Benjamin Hiorns
Terri & Sandy - Strands for Trans Transgender discrimination is a daily occurrence, especially when it comes to gender-specific institutions. While issues like “allocated” bathrooms are among the more common topics of public discussion,...
Posted by: Creativepool Editorial
Recruiters aren't all bad. There is an unfortunate stigma that has stuck the recruitment industry which have developed from agencies that are poorly run who bombard candidates and clients with irrelevant jobs and pointless calls. There are however...
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'Share the love!' says a one and half foot, massive headed, dead-eyed creature in a white jump-suit. Ordinarily the shock of this vision would wake you from your nightmare. You'd slope off for a wee and crawl back into bed. But this isn't a bad...
Posted by: Magnus Shaw
by Magnus Shaw Jimmy Carr is recording an episode of the sweary panel show 'Eight Out Of Ten Cats' tonight. A week ago, that news would be no more intriguing than discovering your train has a filthy lavatory. But a week is a long time in a troubled...
Posted by: Creativepool
This week, we speak to David O’Hearns, Managing Director at Dawn Creative, about how a nightmare at an old agency turned into a beautiful dream of a fresh start. A new dawn, if you will… How was your company born and where are you...
Posted by: Creativepool Editorial
Sometimes, the most constructive thing you can do is wipe the slate clean, salt the earth and start again. Yes, it can be painful to walk away from hours, days or even weeks worth of work but, as the old saying goes, you can’t polish a turd no...
Posted by: Benjamin Hiorns
Danish beer brand Carlsberg recently took the brave decision to launch a new campaign criticising the taste of its own product to promote the launch of a new pilsner. The work has seen social videos emerge featuring employees reading out negative...
Posted by: Creativepool Editorial
Loughborough University announced this week that it will be temporarily halting the rollout of its new visual identity as a result of a petition set up to revoke the revised logo, which was supposedly developed with the aim of bringing the branding...
Posted by: Benjamin Hiorns
Remember what a pain using a website used to be? Leaving aside the time it took for a page to load, which was often sufficiently long to allow a quick city break, it wasn't unusual to find the navigation wrongly linked, or the image files so large...
Posted by: Magnus Shaw
I'm in Egypt, as I write this. I've returned to Dahab on the Sinai Peninsula to see how two revolutions have changed things since I was last here. As it turns out, the Egyptians are still as warm, hospitable and helpful as ever. The Red Sea remains...
Posted by: Magnus Shaw
As a recruiter and a direct hirer, we have all seen a great CV, got excited, said things in our head such as “perfect!”, “oh brilliant, so and so is going to love them!” I already am banking my next pair of shoes and hoping to...
Posted by: Creativepool
Other than persuading an audience to act, a copywriter's mission is to deliver clear and concise communication. Writers claim this is an underappreciated art, so it's always useful to examine the ways in which language can be used for the opposite...
Posted by: Magnus Shaw
For any brand, identity is everything and while a part of that identity is always going to be decided by the public, a great deal of it is cultivated by a branding team who set out to guide the opinions of the population. However, not all rebranding...
Posted by: Benjamin Hiorns
Since the Barbie movie was officially announced last year, there has been a tirade of comments calling it "man-hating" and how it "pushes an agenda", but the film leant into this and used it to its advantage. Of course, it's now the 14th...
Posted by: Creativepool Editorial
As we leave November behind at fully embrace the Christmas season, Josh Pearce, Creative Director at Dark Horses, talks us through the festive ads that stood out among the glut of so-so offerings this year. Like looking in the fridge on December...
Posted by: Creativepool Editorial
Advertising is, more often than not, about showing off our best sides and leaning into what makes us great. But what if that’s not enough to set you apart from the pack? Self-deprecating humour has been a pretty common concept in comedy but...
Posted by: Benjamin Hiorns
On January 29th 1968. the New York Times carried a review of an album by an up and coming musician. Unfortunately for the aspiring artist it was not a positive one. ‘Alienated Young Man Creates Some Sad Music’ ran the headline, and the...
Posted by: Richard Holman
With the COVID-19 outbreak showing no signs of giving up, more and more professionals in the creative industry have been struggling with mental health, with 67% of people feeling now more anxious than ever, according to Anxiety UK. The mental health...
Posted by: Antonino Lupo
AI and Customer Retention Practices. A semi-fictional case study. It’s a dark and stormy night. About 10 pm. Maria walks into a store. She goes straight to the pharmacy aisle. She is looking for Melatonin, a popular herbal supplement to aid...
Posted by: Andrea
Google recently announced that it will launch a version of the Chrome web browser that will automatically block intrusive ads in early 2018, following an earlier announcement from Apple that it too would be introducing an ad blocker to its Safari web...
Posted by: Benjamin Hiorns
Ah, advent! The gateway to Christmas! Today is the day when millions of children all over the country are opening the first window on their advent calendars and devouring that first overpriced and possibly over-wrapped square of chocolate - assuming...
Posted by: Ashley Morrison
MySpace is an astonishing use of new technology, which links people to one another, and allows them to share news, views, photos and comments. It is extraordinarily popular, particularly with younger people, and is growing every day. This makes it...
Posted by: Magnus Shaw
Earlier this year, Jeremy Paxman suggested some editions of Newsnight should simply inform the viewing audience there was nothing much to talk about, before rolling the closing credits. Knowing Paxo, he was probably just being provocative, or even...
Posted by: Magnus Shaw
Spaghetti hoops, luxury cars, whisky, compact discs, bleach - if you can think of it, somebody has advertised it. And that's fair enough. As long as it's legal, any producer of a service or product has the right to attempt to persuade us to buy it;...
Posted by: Magnus Shaw
Something has gone terribly wrong with the strapline. Not just a particular strapline, but straplines in general. And I don't mean they're just not much cop these days (although as American 'Realise The Potential' Express will tell you, they're not)....
Posted by: Magnus Shaw
In the advertising business, there's only one thing worse than the most prestigious account on the planet going horribly sour - and that's the most prestigious account on the planet going horribly sour and it all leaking out across the web. So spare...
Posted by: Magnus Shaw