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Leaders

Rebrand Roundup: From Shakespeare to Gü

MultiAdaptor - Shakespeare Lives MultiAdaptor has created the identity for the British Council’s Shakespeare Lives campaign, which marks the 400th anniversary of the playwright’s death. Shakespeare Lives is an international programme of...

Posted by: Creativepool Editorial
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Leaders

Space Explorer: The Great American Desert launches in East London

Thursday 5th May sees the launch of a pioneering new public art initiative in Hackney. Created by the documentary photographer Robin Mellor, Space Explorer is a new, free, art-based app platform intended to encourage people to explore the urban...

Posted by: Space Explorer
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Leaders

Amazon Dash Button Hacks

When the Amazon Dash Button first came out in early 2015, everyone thought it was an April Fool’s joke. And whilst the wi-fi connected ‘order-automators' (available to all Amazon prime members) impressed with their ease of use, they never...

Posted by: Kate Lewin
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Inspiration

Focal Point: Mixing old & new with Say What Studio

Benoit Berger and Nathalie Kapagiannidi are the creative duo behind Say What Studio. The pair mix vintage styles with modern designs to create super fresh typography, art direction and design from their Paris studio. We asked them about their unique...

Posted by: Kate Lewin
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Leaders

#TechTuesday: Elon Musk, Odd Matter Studio & an Alphabet of Light

Elon Musk sends a Dragon to Mars This week, SpaceX, the aerospace manufacturer founded by Tesla CEO Elon Musk, announced its plans to send unmanned Dragon spacecrafts to Mars by 2018. These initial missions will reportedly inform them of the...

Posted by: Benjamin Hiorns
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Leaders

Stella McCartney unveils triumphant and patriotic Team GB kit

Whilst it might not mean quite as much as their athletic achievements, there is something to be said for a team that looks good and (perhaps most importantly) like an actual team. As such, in order to make sure our athletes properly represent the...

Posted by: Creativepool Editorial
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Leaders

Venturethree as British youth to remain Stronger in Europe

Venturethree has designed an “Irreverent” multimedia campaign for the upcoming EU Referendum, aimed to encourage young voters to remain in the European union. #VOTIN is a campaign set up by Britain Stronger In Europe, the official cross...

Posted by: Creativepool Editorial
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Leaders

The Revamp of Classical Animation: is 2D really the cool factor?

The Coke Ad looks cool, uh? The new Coke campaign, featuring a lively dog and its not-so-lively owner is a celebration of the most Disneyesque style of animation (with an hint of the golden-age of Dreamworks too) by the amazing guys at Psyop. In...

Posted by: Nucco
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Leaders

Creative Circle Awards 2016 Winners Announced

AMVBBDO awarded Creative Agency of The Year and Gold of Golds for Currys PC World's Spare The Act Laptop spot. The winners of the 2016 Creative Circle Awards were announced last night at the Roundhouse. The event was once again hosted by the...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Leaders

Top 5 Ads of the Week

CHI & Partners - The Times The Times and The Sunday Times The Times and The Sunday Times have partnered to create their first joint brand campaign, which aims to bring to life the focus of their joint journalistic efforts. Created by CHI&Partners...

Posted by: Creativepool Editorial
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Leaders

D&AD and Leo Burnett are on the hunt for New Blood

D&AD, who recently hosted the first ever D&AD Festival at the Truman Brewery in east London, have now announced their intentions to mount a search in the big smoke for untapped creative talent. D&AD are on a mission to find it and deliver a fresh...

Posted by: Creativepool Editorial
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Leaders

Budapest100: Steampunk ATM Machines & Tunnels into the Sky

Budapest100 is an urban civil festival organised annually to celebrate the 100 year-old buildings of Budapest. During the festival on April 16 and 17, the 120-year old Nagykörút (Grand Boulevard) was the focus of the program. The...

Posted by: Creativepool Editorial
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Leaders

J. Walter Thompson bank on the power of nostalgia for Philadelphia

Nostalgia is a powerful thing that's often difficult to fully comprehend or even recognise. We are all, to some extent, hardwired to react positively to things that take us back to our own personal halcyon days, and negatively to things that remind...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: FCB

Project:Nose With a 40% smaller brain area that perceives odour when compared to females, the male olfaction is less sensitive on average. Nivea Men used this insight, and the scientific fact that men generally sweat more and can't smell their own...

Posted by: Creativepool Editorial
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Leaders

The British Museum brings Renaissance treasures into the 21st century

The British Museum has launched a permanent interactive digital exhibit to bring its Renaissance treasures to life for visitors to its newly developed Waddesdon Bequest collection and Enlightenment galleries. A bespoke interactive digital display has...

Posted by: Creativepool Editorial
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Leaders

LACMA let fans bathe in Purple Rain in honour of Prince

2016 has not been a good year for music, and I'm not talking about the fact that Justin Bieber continues his ungodly ascent or the fact that I failed to get tickets for next month's Radiohead gigs. I'm referring, of course, to the simply unfair spate...

Posted by: Benjamin Hiorns
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Inspiration

Brand Case Studies: 3 companies celebrating original craft

Today’s Brand Case Studies celebrates not one but three different creative makers and craftspeople who are forging new paths in the spirit of the old ways. We’re a fan of highlighting smaller brands who contribute to - rather than add to...

Posted by: Kate Lewin
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Leaders

LDF looking to Kickstarter to fund Trafalgar Square Crazy Golf Course

At this year's London Design Festival, if all goes to plan you might be able to play a round of crazy golf at Trafalgar Square, with definite emphasis on the crazy! The “Visionary Crazy Golf” installation will include nine holes designed...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Coca-Cola to Guinness

Leon&Chris: Way Out West Stockholm-based design studio Leon&Chris has created the identity for this year’s Way Out West festival (also in Sweden), around the theme of throwing paint. The Way Out West festival is a three-day music festival held...

Posted by: Creativepool Editorial
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Leaders

Max Factor & Blippar unveil their first steps in interactive retail

Blippar; the “Visual discovery app,” which relies heavily on augmented reality, and Max Factor have revolutionised the world of cosmetics and the retail sector with an ambitious new execution. Now every Max Factor product is essentially...

Posted by: Creativepool Editorial
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Leaders

Mother London hit the hard feels for IKEA

IKEA has launched a new TVC campaign aimed at making the everyday more wonderful through a thought-provoking film. Capturing the unique memories of a couple’s wonderful life together, the new campaign poses the question: what if the little...

Posted by: Creativepool Editorial
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Leaders

adam&eveDDB revive Top Cat in tip top new Halifax campaign

I have a rather unique connection to the classic Hanna-Barbera cartoon Top Cat, in that I was named after one of its characters. I was, to put it bluntly, a rather large baby, and my parents, in their infinite wisdom, had taken to referring to me as...

Posted by: Benjamin Hiorns
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Leaders

Creative Circle Launches Official App

Keep up to date with what’s going on at this year’s Creative Circle Ball Creative Circle has launched an official app ahead of next week’s Creative Circle Ball. Keeping you up to date with everything in the run up to the biggest...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Leaders

Top 5 Ads of the Week

BMB - New Balance You Are Your Toughest Opponent In this inspiring new campaign for New Balance, the running shoes and apparel brand, BMB delves inside the mind of top athletes. “You Are Your Toughest Opponent” looks at the battles we...

Posted by: Benjamin Hiorns
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Leaders

Netflix brighten our browsers with the Kimmifier

As a impatient man in his (VERY early) thirties with a fibre optic broadband connection and an addictive personality, I've fallen head over heels for Netflix and it's seemingly endless stream of quality original shows, to the extent that my Friday...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Account Wins of the Week

Possible - Specsavers Specsavers has appointed Possible, the WPP digital creative agency, to handle digital service design. The agency pitched for the account in March, with the work previously handled by Biglight. Recently iProspect won Specsavers'...

Posted by: Creativepool Editorial
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Industry

How an innovation mindset can help brands be and act more responsible

Former apprentice star & agency innovators warn brands & agencies to make responsibility a mind-set. Today, Christie H.Kristensen from Creativepool hosted a session at Advertising Week Europe exploring how an innovation mindset helps brands to...

Posted by: The Media Foundry
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Inspiration

7 ways to succeed as the underdog

Three guys got lucky with a nomination for their startup; Fabrik at this year’s Webby Awards next to industry giants Squarespace and Adobe. This short guide explains how they got this far and why you should back the little guys. Help them...

Posted by: Fabrik
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Leaders

Rebrand Roundup: From Domino's to Tokyo 2020

JKR - Domino's I love me some Domino's Pizza, but have always considered their box designs to be a little on the plain side, especially when compared to competing brands. JKR obviously agree, as the consultancy has decided to go big with their...

Posted by: Benjamin Hiorns

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