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Leaders

Agency of the Week: AMV BBDO

AMV BBDO help Nicorette achieve the incredible AMV BBDO has brought a unique and powerful story to life for Nicorette in a campaign that launched this week on the company's YouTube channel, website, digital and mobile channels in the UK. After years...

Posted by: Creativepool Editorial
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Workshop

How to... Create an employee brand that people believe in.

In almost every business the attraction and retention of staff is a key requirement and often burning issue that management teams spend hours debating and a great deal of money trying to get right. In this article we look at creating a brand that...

Posted by: Creativepool
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Workshop

The secret to good UX may not be what you think

With the consumer world increasingly moving online, brands are being faced with the challenge of developing top-notch platforms to replace otherwise clunky and dated experiences. Long gone are the days of stiff, counter-intuitive and painful User...

Posted by: Antonino Lupo
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Leaders

Would you like to apply for this non-existent job?

I feel sorry for traffic wardens. Apart from the fact that they’re out and about, I can see little satisfaction in doing a job where pretty much everyone loathes you. But there’s arguably a worse job even than that - and you don’t...

Posted by: Ashley Morrison
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Leaders

Top Hires of the Week

Y&R London Y&R London has appointed Katie Lee, currently MD at Sunshine, as its new Managing Director to bring further experience and dynamism to the business. The appointment is the first major management hiring by Paul Lawson since he joined as...

Posted by: Creativepool Editorial
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Inspiration

The kinetic visual compositions of VJ Jamie Shaw | #MemberSpotlight

Jamie Shaw is a freelance Motion Designer with a background in Fine Art, specifically abstract painting and drawing but his passion has always been in VJing. Working initially within the events industry, he developed a specialism in projection...

Posted by: Creativepool Editorial
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Leaders

Charli XCX turns GIFs into Graffiti for Pepsi Max

Fresh from a big win at the NME Awards, where she claimed “Best British Solo Artist,” British pop star Charli XCX has lent her creative flair to a one of a kind piece of “GIFiti” art after teaming up with Pepsi MAX Cherry and London based...

Posted by: Creativepool Editorial
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Leaders

Microsoft dig deep and spend $2.5 billion on Minecraft!

In a deal that has been rumoured for a while now, Microsoft has bought Mojang, the Swedish creators of the phenomenally successful Minecraft, for a reported $2.5 billion. Officially announced on Monday afternoon, both Microsoft and Mojang spokesman...

Posted by: Benjamin Hiorns
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Inspiration

Find some inspiration today with the top 5 animations of 2021

It’s been a year! Wherever the past 11 months went, we are now in December and it’s time to start looking back on everything good that happened this year. What better way to start than by listing the best animations from 2021? Top 5...

Posted by: Antonino Lupo
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Leaders

Top 10 Ads of the Week

Saatchi & Saatchi - HomeAway In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

J. Walter Thompson London - HSBC The latest HSBC UK campaign by J. Walter Thompson London aims to demonstrate how HSBC’s products and services keep its customers moving onwards with their lives. The four specific offerings are: a one day...

Posted by: Benjamin Hiorns
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Industry

Creative Careers in Gaming Industry - TOP 6

Looking for creative caree­rs in gaming? The gaming industry has plenty of roles for those­ with artistic talent who love creating game­s. This article will introduce six exciting care­ers, from game artists to game...

Posted by: Creativepool Partner
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Leaders

Top Ten Hires of the Week

Havas London Havas has announced Xavier Rees as CEO of Havas London. Rees joins from his position as Group Managing Director at adam&eveDDB, a role he has held for the last two years and to which he was promoted after four years at the agency. At...

Posted by: Creativepool Editorial
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Leaders

Cincinnati's top agencies to duke it out in a new type of 'Fight Club'

This Thursday January 21st, three of Cincinnati’s largest advertising agencies: POSSIBLE, Rockfish and Barefoot Proximity, will compete in the inaugural “Agency Fight Night,” a real-time contest to see who can generate the most...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

The Mill Alex Fitzgerald and Evelyn O’Reilly have joined The Mill’s London production department. Fitzgerald returns to The Mill as an Executive Producer. He most recently worked as a Senior Producer at Framestore, where he produced notable...

Posted by: Creativepool Editorial
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Inspiration

The 10 best ever Christmas ads that you should watch today

It’s that time of the year! In mid-November, brands usually rush to release their best Christmas ads and capture a precious slice of attention from their target audiences. Due to the shortage crisis, this year was a bit different, but...

Posted by: Antonino Lupo
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Workshop

Opinions - All in the name

by Ashley Morrison In the past, we bloggers at Creativepool have given our opinions, advice and guidance, whether you asked for it or not! Hey, that's blogging for you. The internet is a free-for-all where anyone can purport to be an "expert", but...

Posted by: Creativepool
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Industry

Ultimate Guide to Hire the Perfect UI Designer in 2024

In today's digital age, having an exceptional user interface (UI) is crucial for the success of any online platform or application. A well-designed UI not only enhances the user experience (UX) but also contributes significantly to customer...

Posted by: Creativepool Editorial
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Inspiration

Opening the gate and walking through walls | #CompanySpotlight

“Even the smallest of gates is more powerful than the tallest of walls” This is how The Gate introduces themselves and it’s quite the introduction. While they’re technically only 5 years young, they fancy themselves as an...

Posted by: Creativepool Editorial
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Workshop

Gotham Reads... For the smile of a child

"There is something about storytelling that expands the heart and soul of a child." This is how Andrew Geller from 1stAveMachine talks about the heartwarming Gotham Reads initiative, a YouTube channel gathering top celebrities, authors and creatives...

Posted by: Creativepool Editorial
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Inspiration

Soundwaves of Success: The Sonic Journey of WithFeeling #CompanySpotlight

In this exclusive interview, we are joined by Joe Dickinson, Chief Music Officer and Co-Founder of WithFeeling, and Chris Atkins, Managing Director and Co-Founder of WithFeeling. These two visionaries have transformed their passion for sound into a...

Posted by: Creativepool Editorial
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Industry

How to hire a Game Designer

With the gaming industry among the biggest in the world right now, game designers have never been more highly sought after. Whether you are a major gaming studio creating AAA games or a startup with a revolutionary idea for an indie game, the...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on Flying Duck Studio Lab

Flying Duck Studio Lab is an ethical and inclusive creative studio whose goal is to share positive and inspiring story-telling by bringing top-notch productions to the world and working towards changing the industry for the better. They specialise...

Posted by: Creativepool Editorial
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Inspiration

Best Photographers of 2020

10 of the most promising and talented photographers this year. This year has been quite interesting for photographers, forced for the most part to remain stuck at home and without the usual inputs they could get from the outside world. In all...

Posted by: Antonino Lupo
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Leaders

The Revamp of Classical Animation: is 2D really the cool factor?

The Coke Ad looks cool, uh? The new Coke campaign, featuring a lively dog and its not-so-lively owner is a celebration of the most Disneyesque style of animation (with an hint of the golden-age of Dreamworks too) by the amazing guys at Psyop. In...

Posted by: Nucco
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Inspiration

Impressive mobile and tablet app designs

Digital designs for mobile and tablets that will inspire you to create more user friendly and visually appealing designs. These impressive designs from a selection of our members make up some of our favourite to have landed on Creativepool...

Posted by: Creativepool
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Inspiration

The New Brands of Today That Could be Legends of Tomorrow #FutureMonth

In an era where brands are born, thrive, and sometimes fade in what can seem like days, the concept of a "legacy brand" might seem almost archaic. All icons have to start somewhere though and there are undoubtedly many modern brands that only sprung...

Posted by: Benjamin Hiorns
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Inspiration

#MemberSpotlight on product designer Rajeev Karemane

How did you first get into the industry? I was born in small village in western ghats of Karnataka India. When I was 10 years old, I used to create collages by cutting out people's photos from newspapers and magazines, mixing and matching them in...

Posted by: Creativepool Editorial
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Workshop

How to Choose a VFX Agency

In today's world of cutting-edge technology and visual storytelling, Visual Effects (VFX) play a vital role in enhancing the cinematic experience. Whether you are producing a movie, a television show, a commercial, or any other visual media project,...

Posted by: Creativepool Editorial
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Features

Game, set, match made in heaven – when brand alignment works. Or not.

For those who think Wimbledon wouldn’t be the same without strawberries and cream and a glass of Pimm’s, you’re not alone. Every year, an estimated 191,000 portions are eaten, accompanied by more than 276,000 glasses of the tipple....

Posted by: Creativepool Editorial
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Inspiration

#MemberSpotlight on Emptylayer 3D Artist, Denis Donea

How did you get into the industry? I developed a passion for the 3D world after completing my degree in interior design, and it has been nearly a decade since then. Despite the passing of time, I still find it exciting and engaging. Throughout this...

Posted by: Creativepool Editorial

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