Displaying 8029 - 8064 of 8087 results

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Inspiration

Blade Runner, Syd Mead and visual futurism.

London, June 1982. The film director Ridley Scott has hired the Empire Leicester Square and invited hundreds of London's creative people to attend a special lunchtime viewing on his new movie Blade Runner. It's an occasion that has London's ad world...

Posted by: Creativepool
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5 Minutes with... Rosie Arnold - BBH

Tell us what you do for a living and who you work for? I work for Bartle Bogle Hegarty as the deputy executive Creative Director and I am also deputy president of D&AD. I am creative director for the global and European OMO business, and I am...

Posted by: Creativepool
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Inspiration

Why everyone should have a muse.

I have always been fascinated with the concept of being/having a muse, even if it seems like a bit of a classical notion in today's society. A muse is someone who inspires a creative person, there are many muses alive and well today who are going...

Posted by: Creativepool
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Workshop

How to... Use your blog

Chris Unitt is the managing director of Meshed Media. He was editor of Created in Birmingham, winner of Best UK Blog 2008, before recently standing down and now helps artists and arts organisations to make the most of the internet. How to use your...

Posted by: Creativepool
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Workshop

The Agency Workers Directive (AWD)

October 11th 2011 may seem like a very long way away right now, but it marks a landmark date that affects every business that recruits freelance workers through a recruitment agency or business Most of you that are reading this article will have not...

Posted by: Creativepool
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Workshop

Improving market will improve recruitment standards

Source This month’s CP Career comes from Source - a specialist recruitment business, dedicated to the digital, integrated and traditional creative communications industry. They work to support the needs of advertising, marketing and design...

Posted by: Creativepool
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Features

5 minutes with... Graham Fink - Creative Director at M&C Saatchi

What does being a CD at M&C Saatchi really mean? I think they refer to it as spinning plates these days. But pretty much everything involving helping write strategies to pushing the creative teams to get the best out of them and then in some cases...

Posted by: Creativepool
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Features

Fulfilment failure - the best way to waste a budget.

What's the best way to waste an advertising budget? Perhaps hiring Wayne Rooney would do the trick. Maybe booking loads of space in the breaks in '72 Degrees North' would squander that cash pretty effectively. How about a 48 sheet poster campaign at...

Posted by: Creativepool
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Features

Where now for the idea?

Most professionals provide an easily identifiable service. The lawyer offers his advice and representation, the dentist his drill and pink water. But the stock in trade of the professional creative is a little harder to pin down. Is the designer...

Posted by: Creativepool
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Inspiration

Lights, Camera, Pitch: What Hollywood Teaches Us About Advertising

The advertising industry, as portrayed by the world of film and television, is a fascinating, deeply weird place, and likely a rather unrealistic one, given the things that happen in fictional boardroom meetings and as a consequence of imaginary...

Posted by: Creativepool
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Meet Alex Bamford. Art director and photographer.

Alex has been working in advertising for over 25 years. Today he works on the Land Rover, Lloyds and Dell accounts for RKCR/Y&R. Not content with working in one of the best agencies around, he also spends much of his spare time stuck behind a tripod,...

Posted by: Creativepool
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Inspiration

Working overseas

It's hard to believe I know, but the UK is not the be all and end all of creativity. If you're up for trying pastures new there are a few places worth heading for. Sure there's Australia, the US, New Zealand and Canada but frankly everyone goes...

Posted by: Creativepool
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Workshop

Failure to launch: why some brands don't make it.

Perhaps it's the money. Large budgets are often greeted by marketing teams in the same way Keith Richards welcomes a stiff drink. But the fact remains that endless resources are not always guaranteed to produce branding success. Far from it. The...

Posted by: Creativepool
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Workshop

Ryanair - the floating marketplace

Last week a couple of friends and I went to Berlin for a short break on the cheap. Unfortunately for us our tight budgets and last minute booking meant we had to fly with Ryanair, in the past this hasn't been much of a problem but we were unprepared...

Posted by: Creativepool
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Features

Celebrity endorsements: can they really be that desperate?

There's nothing new about celebrities lending their name to a product in exchange for a fat wad of cash. Or, less frequently, because it's just out-and-out cool. James Bond will forever by synonymous with Aston Martin and Omega watches. There's even...

Posted by: Creativepool
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Features

26 Treasures

Great ideas come from anywhere. This is the story of how one great idea was born, how it was cared for and nurtured and how it has grown into one of the highlights of the 2010 London Design Festival. The idea came to Rob Self-Pierson. Rob is a...

Posted by: Creativepool
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Features

Meet Matt Phillips

Matt is taking the plunge. He's a digital designer who is turning his back on the security of full time employment and going freelance. He knows this is a high-risk strategy. He knows it could all go pear shaped. But a few weeks in and he's finding...

Posted by: Creativepool
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Features

Meet Andrew Finan

Andrew Finan is a UK entrepreneur who has worked with games most of his life. In the nineties he ran a series of international chess events in the USA, Russia, Germany, France, the UK and Spain. They culminated in the World Chess Championship Final...

Posted by: Creativepool
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Features

A lot of Cillit Bang for your buck

Wandering around a supermarket when it's not busy like at 8am on a Saturday morning makes one of life's necessary evils ever so slightly more pleasurable. Not much more, admittedly I'd rather be asleep, for one thing but ever so slightly. One thing...

Posted by: Creativepool
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Should designers draw more?

Legendary graphic designer Milton Glaser once said, 'Computers are to design as microwaves are to cooking.' Now while one or two designers might want to argue that point, is it possible that we rely on the computer too much these days? Are the core...

Posted by: Creativepool
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Features

Are you special?

I was very pleased to receive a big response to my recent piece on becoming a copywriter but one question really caught my attention. The correspondent asked me to suggest a 'type' of copywriting in which to specialise. This rather threw me, but it...

Posted by: Creativepool
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Features

Meet James Watt

BrewDog, a brewery with a difference, is the brainchild of 25-year old James Watt and his business partner and best mate Martin Dickie. Today it is Scotland's largest independently owned brewery producing about 120,000 bottles per month. But that...

Posted by: Creativepool
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Features

Meet Adam and Dan

Dear Creative Director, Adam Lowe and Daniel Needham are a junior creative team looking for full-time employment in a top agency. Hey, it could be yours! These guys won a D&AD New Blood Award last year and were commended by YCN in 2010. I don't...

Posted by: Creativepool
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Features

Who wants to be in Creative Review?

We all do. Let's face it, that's the honest answer. We're all creatives, therefore we're all big, blinking show-offs, therefore we want our work splashed across a ruddy great DPS in the next available issue of CR. And don't say you don't, because you...

Posted by: Creativepool
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Features

Meet Richard Selbourne

Richard has won awards at D&AD, Creative Circle, British Television, Campaign Press, the Clios, Australian Award, the Aerials, UK Radio and Cannes. Today he is Head of Creative at HPS Group in Marlow, Bucks. Hi Richard, for an out of town agency...

Posted by: Creativepool
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Features

What is the last taboo in advertising?

Pedro Simko, General Manager of Saatchi & Saatchi in Switzerland says: ‘I compare the advertising message to a conversation between friends. Everything that is said between friends can, in my opinion, be said in advertising.'

 It's a...

Posted by: Creativepool
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Features

Dr Who theme standing the test of time(lords)...

I can name three things which sent me running for cover behind the sofa when I was a child. The film Jaws especially with the entry of John Williams' iconic two-note blood-chilling theme; another Jaws, but this time from James Bond, bearing his...

Posted by: Creativepool
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Features

Shouldn't banks just stop advertising?

When you're as reviled as the Black Death, figuring out a productive advertising strategy is quite a challenge. Indeed, some might suggest shutting your fat gob and staying well off the radar might be a good call. But when you're a megalomaniacal...

Posted by: Creativepool
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Inspiration

What makes a bad logo bad (and a good logo good)?

Unlike Naomi Klein, I like logos. In fact, I think everyone should have one. Not just every company every single person. We could do away with those boring, old fashioned signatures and photos and just stick our personalised logo on things like...

Posted by: Creativepool
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Features

Do you have a client from hell?

We all know the overused retail mantra 'the customer is always right'. It's been rammed into our consciousness since we got our first Saturday shops as grumpy teenagers and began having to deal with The Great British Moron. In my experience, the...

Posted by: Creativepool
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Features

Remember the SodaStream? Get busy with the fizzy again!

Do you remember the SodaStream? If you were a child back in the '80s, you were either the envy of your friends if you had one or else you were looking longingly at it in your friend's house and pestering your parents for one. Well, it's back...

Posted by: Creativepool
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Inspiration

Who designed punk rock?

For those of you too fresh of face and short of tooth to remember, the punk movement spewed into the mainstream from the basements of Soho and shops of the Kings Road during the feverish summer of 1976. For many, it was the most radical and...

Posted by: Creativepool
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Features

Meet Andy Hayes (Part 1)

Andy has over 18 years' agency experience, mostly in project management and co-leads one of the design teams at The Partners. Or rather, he did, because in a few days he'll be saying a tearful goodbye to everyone, including his wife and family, and...

Posted by: Creativepool
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Inspiration

World Cup Posters

So you're all ready to go. The brand new Full HDTV has arrived. The iPhone app uploaded. The Daily Star wall chart is mounted over the fireplace. And a replica of the trophy created entirely from beer cans has started to form in your lounge. Yes,...

Posted by: Creativepool

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