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Leaders

AKQA nab the Queen's Award for Enterprise in Innovation

Yesterday, AKQA received perhaps the highest accolade that it's possible for a UK business to receive; The Queen's Award for Enterprise. AKQA, a digital company with over 1500 employees and offices across the world (in Europe, the Americas and Asia)...

Posted by: Benjamin Hiorns
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Leaders

A word about Rehtom and Easter eggs.

Easter, eh? Not as big as Christmas, and yet more substantial than Pancake Day. Still, a very good time to slow down and kick back. Here's what you'll need: some high-quality family members or friends, and small amounts of chocolate crafted to look...

Posted by: Magnus Shaw
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Leaders

Ogilvy & Mather replace iconic E-Trade baby with Kevin Spacey

Last month it was announced that online brokerage firm 'E-Trade' were retiring their now legendary talking baby commercials, which have been mainstays on American television since they first aired during the Super Bowl commercials back in 2008....

Posted by: Benjamin Hiorns
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Leaders

WPP announce a 6% rise in sales over the first two months of 2014

WPP, the largest advertising company in the world, have recently announced an increase in revenue of more than 6% in just the first two months of the year, thanks to improved business in both western Europe and the U.S. According to CEO Sir Martin...

Posted by: Benjamin Hiorns
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Leaders

TBWA “Get in the mood” and acquire a promising Brazilian agency

It was announced yesterday by TBWA Worldwide (an Omnicom Group advertising network) that they had acquired Mood, a successful young advertising agency in Brazil after taking majority shares. The agency is headed by Augusto Cruz Neto, who (as part of...

Posted by: Benjamin Hiorns
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Leaders

JWT Focus on the Future, Celebrating 150 Years in the Business

Global advertising agency JWT will this year be celebrating a landmark anniversary. 150 years ago on the 5th of December 1864, William James Carlton opened 'Carlton & Smith' as a newspaper space brokerage. 14 years later, James Walter Thompson (the...

Posted by: Benjamin Hiorns
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Leaders

Getting the message. Was WhatsApp really worth $19billion?

'Merry Christmas' - that's how it began. On 3 December 1992, Neil Papworth from Sema Group, used his PC to send this written seasonal greeting to the phone of a Vodaphone executive. By 2010, 6.1 trillion SMS text messages were sent annually. That is...

Posted by: Magnus Shaw
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Leaders

Peter Pilotto - winner of the BFC Vogue/ Designer Fashion Fund

British fashion designer Peter Pilotto has just been announced as being the next big thing in fashion by the prestigious BFC/Vogue Designer Fashion Fund. Already adored by celebrities such as Cara Delevingne, Miranda Kerr and Beyonce and well-known...

Posted by: Jessica Hazel
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Leaders

Are You Being Served ?

Earlier this week, I wrote about the exaggerated claims made by the hotel in Egypt in which I'm staying, on the website Trip Advisor. Somehow, the management was able to promote the establishment with four stars, when in fact its true status is...

Posted by: Magnus Shaw
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Features

The not-so-beautiful game: the sickly world of beauty pageants

These days, we’re by no means strangers to the phenomenon that is reality TV. It permeates every channel, every genre and every demographic. We laugh at the modern Victorian freak show that is X Factor, with their hopelessly deluded, fragile...

Posted by: Ashley Morrison
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Inspiration

Reflections. A Portrait Series Looking At Our Youth

Tom Hussey is an award-winning lifestyle advertising photographer based in Dallas, Texas. In a series entitled Reflections, Hussey shows a series of portraits depicting elderly people looking in a mirror at their younger self. The photographer...

Posted by: Creativepool
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Features

Writer's "I quit" video goes viral

We’ve all had fantasies about various ways of quitting our jobs. In fact, some of you out there may even have turned freelance because you just couldn’t take the permanent life any more - either because of your boss or the work itself....

Posted by: Ashley Morrison
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Leaders

Endless Stair

London Design Festival is fully underway this week, with hundreds of events happening around the capital across nine days of aural excellence and networking a go-go. With more events happening than is humanly able to see, it's hard to know where to...

Posted by: Jessica Hazel
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Leaders

Why your brand or marketing agency should be using Vine

In the world of the marketing agency, 2013 won't just be the year of the Snake. It'll be the year the number of mobile devices exceeds the human population. I'm knocking at your proverbial door to spread the word of Vine. Have you heard about the...

Posted by: FindGood
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Leaders

McCann Manchester's new Haunt (the prize that goes bump in the night)

As prizes go, having your own pub built is quite a nice thing to win. But so it was when McCann Manchester was voted global agency of the year across all of McCann Worldgroup. Having won the award this year, the Manchester-based communications...

Posted by: Ashley Morrison
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Leaders

Is 'AdBlock' software unfair to the advertising industry?

You know 'Mozilla', don't you? The people who make the Firefox web browser? Well, it turns out they also make a thing called 'AdBlock Plus'. And, if you're using it, you're getting right up the noses of some advertising big-wigs. For the...

Posted by: Magnus Shaw
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Inspiration

The RA Summer Exhibition: "I could do that - but I've got talent"

You've got a little less than a week to get yourself down to the Royal Academy to marvel at the wonders of the Summer Exhibition. Or do I mean wonder at the marvels? Or neither? Do I mean marvel at the lack of talent - or the extraordinary choices of...

Posted by: Ashley Morrison
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Leaders

Get happy. Is Arianna talking total Huff?

First, a bit of background. The Huffington Post is an online newspaper and it's rather successful. Actually it calls itself a 'news aggregator and blog' - but considering that is less clear than 'online newspaper', we'll stick with the latter. It was...

Posted by: Magnus Shaw
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Features

Meet Lovies judge, Stefanie Hoffmann

Stefanie Hoffmann Founder Loui apps Find Stefanie online: www.gogogabi.com @nanou_ de.linkedin.com/in/stefaniehoffmann/ A bit about you Stefanie is a founding member of the MLOVE advisory board, honorary judge at the Lovie Awards. She...

Posted by: The Lovie Awards
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Inspiration

Core blimey. Why is Apple's new ad so flavourless?

Apple used to do great ads. The silhouettes of iPod users, offsetting the machine's white wires, were tremendously vivid, recognisable and memorable - classy and classic brand design. Then there were the dancing, multi-coloured iMacs, animated to...

Posted by: Magnus Shaw
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Features

In defense of advertising.

When it comes to voicing an opinion, I don't tend towards coyness (regular readers may not be surprised to learn this). For instance, I more than happy to reveal that my political views broadly fall into the left-of-centre, liberal camp . Although,...

Posted by: Magnus Shaw
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Industry

Fresh Awards introduce a free category for in-house design teams

What do Apple, Starbucks, Facebook and Innocent Drinks have in common? They all have an in-house design team that has been an integral part of their business success. This NEW award category is an opportunity to show design agencies that the design...

Posted by: Hands Down™
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Leaders

The launch of #CreateBritain

28 March 2013 was a big day for the British creative industries. It was the day that saw the birth of an important new national initiative - Create Britain - to promote and celebrate homegrown creative talent in all its original and talented...

Posted by: Creativepool
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Features

What did you just call me? The tricky art of naming brands.

By Magnus Shaw Have you used your Tripod today? How about your Mobi? There's a very good chance you have, but you knew it as your iPhone. It seems the obvious name for Apple's mobile handset doesn't it? After all, they already the iPod and its...

Posted by: Creativepool
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Features

Are we selling the benefits of graphic design hard enough?

by John Fountain. Here's something that I read this during the week and it impressed me so much that I thought I'd share it with you. Lord Smith, former Secretary of State for Culture, Media and Sport pointed out that - with 1% of the world's...

Posted by: Creativepool
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Features

Why celebrating the demise of HMV is barking.

by Magnus Shaw. First a clarification. One would think from the chatter across news outlets and social media that the HMV retail chain is in the process of locking the doors and boarding up its stores. It's isn't, but the news is not good. The...

Posted by: Creativepool
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Features

5 minutes with... Scott Bedford - Creative Director at Jigsaw

What do you actually do? My main focus at the moment is driving innovation and creativity within the business - so a lot of creative and strategic thinking, and an awful lot of pitches, especially for the North American market. Jigsaw is a very...

Posted by: Creativepool
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Features

Spotlight - Vince Fraser - Designer and Art Director

--- "Be one step of everyone else: constantly reinvent yourself." Creativepool pulls up a comfy chair with Vince Fraser, Designer and Art Director for brandcentral, to discuss excellence, identity and wall-crawling super powers. Describe your work...

Posted by: Creativepool
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Features

Spotlight - Hamish Jordan - Photographer

"Photography allows me to show things from my point of view - I love that." Creativepool manages to grab a cuppa with Hamish Jordan, Photographer, to chat about taking risks, networking and the irresistible power of The Force... Describe your work...

Posted by: Creativepool

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