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Displaying 73 - 108 of 152 results

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Leaders

Creative Opinions: VR (The Emotional Connection)

Dan Phillips, Head of Digital and Interactive at MPC Advertising Cutting to the core of who we are and evoking primitive human emotion forms the basis of experiences that are talked about, shared and remembered. In advertising, therefore, it is no...

Posted by: Benjamin Hiorns
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Inspiration

Creativepool City Guides: Tokyo

Tokyo is a never-ending magnet for creativity and no wonder - the city is rich with new opportunities at every turn, an infectious ‘anything is possible’ vibe, a huge population, and a steely determination to become Asia’s creative...

Posted by: Kate Lewin
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Leaders

Top 10 Account Wins of the Week

MEC - Nationwide MEC is looking poised to win Nationwide's estimated £38 million media planning and buying account. Havas Media has looked after Britain’s biggest building society since 2008 and pitched against Starcom and the7stars as...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016 Network of the Year goes to Ogilvy & Mather

Whilst the final days of the 2016 Cannes Lions Festival of Creativity might have been coloured a little by results coming out of the UK on Friday morning, it can't be denied that it was a pretty incendiary year, especially when it came to...

Posted by: Creativepool Editorial
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Leaders

Brothers and Sisters tell a heart-warming tale for Center Parcs

Center Parcs has unveiled a new TV advertisement as part of a broader £5 million marketing campaign from creative agency Brothers and Sisters, which celebrates family time in a charming and touching way. The novel twist here, is that instead of...

Posted by: Creativepool Editorial
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Leaders

The Week in Design

Price Philip Designers Prize set to return in 2016 The Prince Philip Designers Prize, which was run by the Design Council from 1959 to 2011, is set to return next year. The annual prize will now be run by the Chartered Society of Designers, which...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Account Wins of the Week

Ocean Outdoor - Team GB Team GB has revealed details of its exclusive content partnership with digital out of home owner Ocean as it unites the nation behind the team prior to Rio 2016. The deal will see Ocean turn the nation red, white and blue...

Posted by: Creativepool Editorial
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Industry

Talking 2015 Trends at Tent London

2015 has been a very interesting year for design so far, we can see designers really exploring new areas - whether looking to the past or the future. There is a lot of beautiful work out there today; and we love to share our appreciation for that....

Posted by: Creativepool Editorial
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Leaders

CHI & Partners give us all the X Factor

TalkTalk TV’s new X Factor sponsorship campaign launched over the weekend to coincide with the premier episode of the zeitgeist defining (for better or worse depending on who you ask) reality show's 12 series. “BopHeads” offers X...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Havas Media Havas Media has promoted Andrew Mason to the role of Head of Client Leadership with immediate effect. As Head of Client Leadership, Mason will oversee the day-to day management of the Havas Media client teams while ensuring quality and...

Posted by: Creativepool Editorial
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Leaders

Saatchi's NDS returns to its roots for 25th anniversary

At the Palais des Festivals in Cannes yesterday (Thursday 25 June) as part of this year's Cannes Lions festival, Saatchi & Saatchi celebrated 25 years of the New Directors’ Showcase with a one-off screening of a brand new film. The idea was to...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Albion – Wahanda Wahanda; the online marketplace for booking hair and beauty treatments, has appointed Albion as it retained agency. The relationship kicked off earlier this week with a fully integrated campaign to raise awareness of the Wahanda...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Sony find new ways to play in China Sony is launching its Playstation 4 console in China early next year on the 11th of January 2015, closely following arch rivals Microsoft, who launched their own Xbox One console in October; the first console to...

Posted by: Benjamin Hiorns
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Leaders

Spitalfields, these London pranksters are trolling your lunchbreak

In the latest “Go Fun Yourself” online film by Saatchi & Saatchi London for Toyota's Aygo, a group of four musical comedians make up humorous songs about passers by neat Spitalfields Market in East London. In the clip, which can be viewed...

Posted by: Benjamin Hiorns
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Industry

Clerkenwell Design Week Diary: Day 1

Happy Monday! We are all patiently waiting for the release of innovative installations, pop-up exhibits and showroom events this coming week. For those of you who are new to Clerkenwell Design Week, it is a three day showcase in the heart of one...

Posted by: Creativepool
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Features

New Monopoly: for those with a short attention sp...

by Ashley Morrison It's a wet Sunday afternoon (no, not in summer 2013, obviously; that would be a sweltering Sunday afternoon), and there isn't much to keep the family occupied. Well, apart from the 200-odd TV channels now available. Or a DVD. Or...

Posted by: Ashley Morrison
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Inspiration

GameStop shakes up the gaming scene with candy controllers #BehindTheBrand

GameStop is set to revolutionise the gaming controller market with the launch of CANDY CON, an innovative range of customisable controllers in vibrant colours and patterns. Global branding agency WMH&I, together with its parent company BRANDED,...

Posted by: Creativepool Editorial
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Features

10 Brands Making Big Waves in 2024 #BrandMonth

In a world where thousands of companies are being born every day, the power of a strong brand has never meant more. There are, of course, always those legacy brands whose popularity will ebb and flow with changing cultural whims but for some brands,...

Posted by: Benjamin Hiorns
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Features

Global creative calendar: March 2024

Warning: Featured happenings in this edition of our global creative calendar are closer than they appear. Over the past several years, these updates have presented thousands of opportunities to advance knowledge, sharpen skills, immerse within...

Posted by: The Darnell Works Agency
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Inspiration

#MemberSpotlight on children’s artist and illustrator Floris Eloff

How did you get into the industry? After completing my Art & Design studies at the Durban University of Technology, I dived with youthful enthusiasm into my first attempt at illustrating a children’s book, written (dutifully) by my mother back...

Posted by: Creativepool Editorial
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Inspiration

Hydrafacial undergoes brand refresh with Free the Birds | #BehindTheBrand

Hydrafacial, a category-creating brand at the intersection of beauty and aesthetics, partnered with creative agency Free the Birds to refresh its visual identity and brand architecture to support its explosive global growth plans. Beloved by its...

Posted by: Creativepool Editorial
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Features

Global creative calendar: March 2023

Warning: Featured happenings in this Global Creative Calendar edition are closer than they appear. Over the past several years, these updates have presented thousands of opportunities to advance knowledge, sharpen skills, immerse within world-class...

Posted by: The Darnell Works Agency
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Features

Which 5 design trends are most useful for marketing in summer 2022?

It is never too late to include design into your marketing plan, especially in the context of a new season. Here are five of the most promising design ideas for summer 2022 (with examples) to assist your organisation in meeting and crushing its...

Posted by: Chris Bicourt
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Workshop

Looking for purpose in your next job? You’re not alone

It was September 2016 when this article from The Guardian unveiled that millennials want “purpose over paychecks”. Fast forward to 2022, two years after the beginning of a global pandemic, and things are hardly looking any different. If...

Posted by: Creativepool Editorial
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Features

12 unexpected graphic design trends to watch for in 2022

When everything is said and done, the graphic design trends of 2022 are a motley crew. Frasurbane and anti-design, escapism and grunge, doodles and parametric patterns are some of the themes explored. It's difficult to envision any of these diverse...

Posted by: Chris Bicourt
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Features

Global creative calendar: March 2022

Warning: Featured happenings in this Global Creative Calendar edition are closer than they appear. Over the past several years, these updates have presented thousands of opportunities to advance knowledge, sharpen skills, immerse within world-class...

Posted by: The Darnell Works Agency
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Workshop

What is "Design Language", really? And how to create it.

Visual communication is really difficult. It's diversified, limitless, and never-ending. We need to build a set of limitations that will assist us communicate with our end-users in order to give it a feeling of clarity and consistency. This is when...

Posted by: Chris Bicourt
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Inspiration

Adrian Penu's quest for purpose

Inevitably, you have to try your hand at different things before you find your true vocation. It was the case of artist Adrian Penu, who spent some time with photography, film and various crafts before landing in fine art and painting. Since then,...

Posted by: Creativepool Editorial
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Inspiration

#EachForEqual: What International Women’s Day Means to Photographers

See what #EachForEqual means to these photographers as they prepare for International Women’s Day 2020, and learn ways you can add gender diversity to your own portfolio. The theme for International Women’s Day 2020 on Sunday, March 8th...

Posted by: Creativepool Editorial
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Inspiration

Colour me impressed - Shutterstock predicts the Colours of 2020

According to Shutterstock, the company that knows a thing or two about colour, it’s bold, saturated hues that are expected to dominate many of 2020’s top creative campaigns. It’s that time of year again where company’s start...

Posted by: Benjamin Hiorns
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Inspiration

Bethesda E3: Here’s to games embracing colour again

Something struck me as I watched the Doom Eternal showcase during Bethesda’s E3 conference. For a gritty game about violently blowing up demons, Doom Eternal is incredibly vibrant and bursting with colour. Even compared to the previous Doom...

Posted by: Rob Pratt

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