Displaying 73 - 108 of 5084 results
In today's episode, we attend a quick workshop where Nick Kidd, associate art director at TracyLocke, takes us through the process of foil stamping, creating envelope liners, and making wax seals. He has an awesome stationary company where he sells...
Posted by: Kevin Forister
Pinterest, the visual social network, plans to significantly further how it monetises its site by improving how advertisers use it. The site, which sells itself as a “Discover-based” social media platform, will serve up more user data to...
Posted by: Creativepool Editorial
Over the weekend, popular picture messaging service Snapchat (which has been in the news of late due to the recent server hacks dubbed “The Snappening” by opportunistic perverts everywhere) revealed its first ads for US users, a move that...
Posted by: Benjamin Hiorns
By virtue of the fact that you're reading this blog, you almost certainly know what trolling is. For those of you that don't, it's when people with absolutely no penis (and whatever the female equivalent is) leave nasty comments on blogs, online...
Posted by: Ashley Morrison
Maxus Partnerships have recently announced a new campaign, known as 'Curry Inspiration' for the Indian food brand Patak's. The brand (which is owned by Associated british Foods), will launch a six figure campaign, running across TV, print, digital,...
Posted by: Benjamin Hiorns
Forever Beta launched a campaign this month to support Big Issue vendors after the difficulties they have faced over the last two years. Created in partnership with Ocean Outdoor, the “I’m here” campaign draws attention to Big...
Posted by: Creativepool Editorial
How long has it been since the last Industrial Revolution? I can’t remember the exact dates, but around a century for sure. It’s been even longer since the first Industrial Revolution, moving people around the world from the countryside...
Posted by: Antonino Lupo
BBDO Worldwide has officially been named the world's most awarded agency network across all marketing communication disciplines after topping the 2014 Directory Big Won, an annual report based on 5,138 pieces of work from 1,667 agencies around the...
Posted by: Creativepool Editorial
Crafting ideas is what we do at Grand Central. Lately, I've been contemplating what defines a "big creative idea." After all, every agency aims to craft "big ideas." So, what defines a big idea? It must be multi-channel, possess mass appeal, be...
Posted by: Andy Gregory
It is a widely known fact that big clients do things differently. The largest organisations in the modern brandscape will have millions of dollars to spend in marketing budget, but they obviously won’t be keen on spending them all in a risky...
Posted by: Antonino Lupo
The UK’s number 1. Premium milkshake brand, Shaken Udder, launched a new packaging design earlier this year which evolves and strengthens branding and dials up premium taste credentials, whilst celebrating its festival heritage. Shaken Udder...
Posted by: Creativepool Editorial
Some of the best agencies and pieces of creative work in this industry are often born out of simplicity and clarity of vision. The story of Something Big, one of the Top 20 communications agencies on Creativepool, isn't much different in that...
Posted by: Creativepool Editorial
Every year, Digital Cinema Media (DCM) launches a Fantasy Film League for the media and advertising industry, asking for predictions on who will win big at the Oscars which will be held this Sunday (24 February) in 2019. As the deadline to enter is...
Posted by: Zoe Jones
With summer over and the Christmas season just starting, it’s busier than ever at JJ Media Group. We have an incredible line-up of new exclusive events coming up over the next two months, starting with an epic free rave to celebrate the new...
Posted by: JJ Media Group
Global brand experience agency Jack Morton Worldwide and brand guru/international best-selling author Martin Lindstrom, have announced a partnership set to challenge the dominance of big-data thinking by helping brands to uncover the potential and...
Posted by: Creativepool Editorial
Rock-themed craft brewery SingleCut Beersmiths has gamified the labels of its latest IPA, Big in Japan, to tell stories of well-known songs that got their big break in the country. The unique can packaging created by Zulu Alpha Kilo honours four...
Posted by: Creativepool Editorial
There is one universal truth that a certain part of the industry will know quite well: changing mindsets is the most difficult challenge of all. But that certainly doesn't mean we should abandon all hope; and Nicola Rovetta, Chief Creative Officer at...
Posted by: Creativepool Editorial
If you have been reading Creativepool for a while then Kevin Forister is probably a name you’re well aware of. For years now, Kevin has been spoiling us with his weekly videos geared towards inspiring aspiring creatives and we’ve also...
Posted by: Creativepool Editorial
In a world where thousands of companies are being born every day, the power of a strong brand has never meant more. There are, of course, always those legacy brands whose popularity will ebb and flow with changing cultural whims but for some brands,...
Posted by: Benjamin Hiorns
Long form, short form, educator content, social media and inclusivity - a trio of industry leaders predict what they expect to be big this year, whilst examining where they come from in the first place. Simon Binns, editor of LAD Bible, Matt...
Posted by: Creativepool Editorial
Mr Perou entered the Creativepool community like a comet piercing through the night sky. His stunning photography left an everlasting mark in our hearts since the date he joined, to the point that we were quite thrilled to see him enter Annual 2020...
Posted by: Creativepool Editorial
It is now yesterday's news that the consumer experience has almost entirely shifted online as a result of a global pandemic. With such sudden change in behaviour, consumers have honed their taste in regards to interactive experiences, and they are...
Posted by: Creativepool Editorial
As part of our series shining a spotlight on Creativepool Annual winners from last year, we sat down with post-production specialists Big Buoy, the studio that claimed two top places in last year’s annual. Their big win was for post-production...
Posted by: Creativepool Editorial
For the average Jane, the term Big Data is almost impossible to comprehend - or at least, it is to me. I’m well aware that data cloaks and polices every aspect of our lives and that my search histories, numerous email inboxes, online bank...
Posted by: Kate Lewin
Patrick Collister has released his annual directory of the world's best communications agencies, campaigns and individuals, covering areas such as advertising, print, digital, as measured by awards won. Patrick Collister’s The Directory Big...
Posted by: Creativepool
In the eighties and nineties I lived in London and throughout that time, London Underground put buskers on a par with the small, grey, dusty mice running between the rails. That is, vermin ripe for extermination. Okay, maybe not extermination, but...
Posted by: Creativepool
Havas London - Heathrow Heathrow has unveiled its second-ever Christmas advert, revealing the epic, 50-year-long love story of Doris and Edward Bair, the much-loved teddy bears, who were shown in the airport's first Christmas TV ad last year. The...
Posted by: Creativepool Editorial
The Times dropped one hell of a bombshell on the advertising industry this morning when it released an article claiming that many of the world's largest brands and companies have accidentally used a portion of their advertising budgets to fund...
Posted by: Benjamin Hiorns
The winners of the 9th annual AD STARS awards were announced this weekend on Saturday, 27th August, at a gala ceremony held in Busan, South Korea. The winners were chosen from a shortlist of 1,680 finalists from 42 countries. Overall, AD STARS...
Posted by: Creativepool Editorial
On Thursday 23rd June, Salford based company Bearded Fellows Creative Studio won Best Micro Enterprise at The Big Chip Awards. The accolade marks the company’s third award win in six months, following wins at The Prolific North Awards in May...
Posted by: Bearded Fellows
It's that time of year once again when ad land descends upon the south of France in a tsunami of designer shades and branded belt buckles for the Cannes Lions International Festival of Creativity, and those who didn't get an invite are left with...
Posted by: Creativepool
From the beginning, Common Industry's mission was to build an independent communications company. One that blurred the lines of traditional disciplines and agency structures. Now the proud owners of a D&AD award as well as a client base including...
Posted by: Kate Lewin
The 2016 International ANDY Awards took place in New York on Tuesday night, April 12th, and we have the lowdown on all the big winners, who were recognised at the prestigious awards for their bravery and creativity in the advertising and marketing...
Posted by: Creativepool Editorial
In a move that reveals a certain symmetry with its parent office, which claimed the San Francisco Examiner as one of its first client back in the 1980's, the New York arm of Goodby Silverstein & Partners has landed a big city tabloid as one of its...
Posted by: Benjamin Hiorns
Warc, the global online advertising resource, recently announced the winners of the inaugural Warc Prize for Social Strategy. The prize is a search for social ideas (any strategy designed to generate 'earned media') that drive business results, and...
Posted by: Benjamin Hiorns
Trends. January is always going to be the month of trends and trend think pieces. It’s inevitable and it makes sense and while some might baulk at the idea of reading yet another thousand words of ponderous prattle, if there’s one company...
Posted by: Benjamin Hiorns
