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BBC Creative - The Apprentice
With The Apprentice returning to our screens this autumn for its 13th series, BBC Creative has worked with the team to produce a trailer showing Lord Sugar’s no-nonsense approach is as vibrant as ever. Watching a...
Posted by: Creativepool Editorial
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Renault's symbiotic vision for car and home
Renault revealed an autonomous, electric concept car at the Frankfurt Motor Show this week, which it sees as an extension of the 'connected home' concept. Described by the car company as “an extra...
Posted by: Creativepool Editorial
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Taylor Herring - Thorpe Park
Taylor Herring has subverted conventional out of home advertising by anchoring the living dead to an ad installation in East London and making commuters wish they were tucked up safely at home. This bizarre experiential...
Posted by: Creativepool Editorial
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Publicis - Diesel
Diesel, the legendary fashion brand part of the OTB group, has appointed Publicis Italia, the agency led by Bruno Bertelli, Global Chief Creative Officer of Publicis WW, to handle its global creative and strategy account. The...
Posted by: Creativepool Editorial
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The diffuser that pumps out 'optimal' fragrances at different times of the day
A new 'smart' diffuser emits fragrances designed to help you wake up, wind down or concentrate at the right times of the day by combining the worlds of aromatherapy and...
Posted by: Creativepool Editorial
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The living, robotic jewellery that changes clothing on the fly
The miniature robots that make up the Kino project can crawl over fabric to personalise garments, adapt clothing for different climates, and perform other helpful tasks. The project was...
Posted by: Creativepool Editorial
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The ring that turns your hand into a smartphone
Dubbed the “world’s first voice-powered smart ring,” the ORII ring enhances bone conduction technology to transform the hand into a smartphone. Unlike previous smart rings, such as...
Posted by: Creativepool Editorial
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The space suits to keep Mars travellers healthy
French designer Clément Balavoine has designed flight suits that can be precisely tailored to support the musculoskeletal system of SpaceX travellers. The microgravity environment of space means...
Posted by: Creativepool Editorial
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B&B Studio - BrewDog LoneWolf
Maverick brewer BrewDog has unveiled its spirits brand LoneWolf, with design by B&B Studio. Pared back and minimalist, the design flies in the face of convention and reflects the brand’s aim to operate as an...
Posted by: Creativepool Editorial
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Publicis - Fairy
Fairy has brought to life the power of a single drop of its famous washing up liquid with a playful art installation of bubbles. Fairy wanted to come up with an engaging way to showcase its unique mileage messaging: “one drop...
Posted by: Creativepool Editorial
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The Edible Water Bottle Hoping to Erase the Need for Plastic Bottles
An edible water bottle that hopes to replace the millions of plastic bottles thrown away every year has raised over £500,000 in a crowdfunding campaign. The literal ball of...
Posted by: Creativepool Editorial
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Petcube Play lets you interact with your pet remotely from a smartphone
Petcube Play is a small device that allows users to talk to, play with and watch their pets from afar using their smartphones. The Play is an indoor camera compatible with both...
Posted by: Creativepool Editorial
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Apple building AR technology that could “make it's way onto our bodies”
A new report released yesterday claims that the mighty trend-setters at Apple are currently working on an augmented reality product, which would put it in direct...
Posted by: Benjamin Hiorns
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JJ Creative
Integrated marketing agency JJ Creative has recruited two highly established creatives, with over 40 years of combined industry experience, to add to their growing team. Rick Gillham and Kat Wild join the Oxfordshire-based JJ, whose...
Posted by: Creativepool Editorial
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Geneva Motor Show: Airbus presents concept for flying car
Airbus and Italdesign have revealed their plans to help city dwellers beat traffic with a modular vehicle that is part car, part drone. The concept vehicle, named "Pop Up," was unveiled at...
Posted by: Creativepool Editorial
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Edelman Deportivo
Edelman UK is looking to Stockholm to accelerate its creative ambitions consolidating its capabilities under the Edelman Deportivo banner. Stockholm based Deportivo was described by Contagious in January 2017 as the “best and...
Posted by: Creativepool Editorial
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F/Nazca Saatchi & Saatchi - D&AD Next Awards
With only one week remaining for photographers and filmmakers to enter 2017’s D&AD Next Awards, F/Nazca Saatchi & Saatchi have released a new series of stop motion animations as the centre-piece of...
Posted by: Creativepool Editorial
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O Street - Last.fm
O Street has given music platform and recommendation service Last.fm a new look, with the aim of making its content more distinctive and recognisable. The brand refresh comprises an image treatment inspired by sound waves, which...
Posted by: Creativepool Editorial
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LEVO is the social network specifically developed for air-travellers
In the age of digital connectedness, this startup goes above and beyond to bring people together and make networking everyone’s cup of tea. LEVO is a platform that allows...
Posted by: Creativepool Editorial