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Inspiration

The Froyo Revolution

In providing a healthy alternative to ice cream, frozen yoghurt sells itself. While the US has been indulging in froyo for decades, the UK is currently experiencing a market explosion with new shops popping up on high streets across the country. But...

Posted by: bluemarlin
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Leaders

No entry. Isn't it time for an alternative to passwords?

That which was designed to save us, is spoiling our lives. Which is a fancy way of saying that passwords have become a terrible pain in the elbow. About fifteen years ago, when most of us began our connection to the sprawling internet beast, we only...

Posted by: Magnus Shaw
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Leaders

VCCP help Avis “Try Harder” in a new European TV Campaign

VCCP has created a TV spot for car rental company, Avis called “Unlock the World,” which made its televisual debut last night during the World Cup match between England and Costa Rica. The campaign, which was written by Kieran Knight and...

Posted by: Benjamin Hiorns
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Leaders

RKCR/Y&R win Royal British Legion account and fight for Virgin Atlantic

It's been announced that Rainey Kelly Campbell Roalfe/Y&R, the full service integrated creative agency of choice for the Great Britain tourism board campaign, has won the account of yet another esteemed British institution. The agency won the brief...

Posted by: Benjamin Hiorns
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Leaders

Digital Innovation Agency of the Year 2013: SapientNitro

Published 18/12/2013 by Campaign Magazine In a year when the importance of crea­tivity and innovation in digital rose further, SapientNitro stood ahead of its peers. And SapientNitro’s creativity extends to trying to make the world a...

Posted by: Publicis Sapient
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Leaders

Prince Harry's Invictus Games branded by Lambie-Nairn

A sporting event for sick, injured and wounded servicemen and women was recently announced by HRH Prince Harry, himself a serviceman who took the title of the 'Invictus Games' from the famous William Ernest Henley poem of the same name, which...

Posted by: Benjamin Hiorns
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Leaders

WCRS and Carat help Santander launch their biggest campaign to date

Santander recently launched their largest scale campaign to date. The 'Simple, Personal, Fair' campaign marks a notable change in the bank, as it positions itself as a more direct and less convoluted alternative to its closest rivals. The campaign...

Posted by: Benjamin Hiorns
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Leaders

Ogilvy & Mather Worldwide win highly coveted Tiffany & Co. account

Ogilvy & Mather Worldwide have significant cause for celebration as they were recently names the global creative agency for legendary luxury jewellery retailer 'Tiffany & Co.' after a search the brand has been undertaking since last October. Ogilvy &...

Posted by: Benjamin Hiorns
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Leaders

Peter Pilotto - winner of the BFC Vogue/ Designer Fashion Fund

British fashion designer Peter Pilotto has just been announced as being the next big thing in fashion by the prestigious BFC/Vogue Designer Fashion Fund. Already adored by celebrities such as Cara Delevingne, Miranda Kerr and Beyonce and well-known...

Posted by: Jessica Hazel
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Leaders

Royal Wedding Causes Flurry of New Designs on Everyday Items

You are aware, I'm sure, that Prince William, heir to the throne, is to marry Kate Middleton at Westminster Abbey on 29th April 2011. What you may not be aware of, however, that the national celebration has caused an outbreak of organisations to jump...

Posted by: Creativepool
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Features

Top 10 Worst Christmas Hits

Not that I have anything against festive cheer, but for some reason, this sometimes means that good taste seems to vanish completely, and this could not be more true when it comes to Christmas songs. With videos featuring a load of scouse wigs and...

Posted by: Creativepool
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Inspiration

Chris Godfrey's amazing product design.

French onion soup with fresh thyme and gruyère cheese; a light coconut crȇpe, wrapped around halibut delicately poached in truffle butter followed by forest foraged ramp risotto topped with prosciutto and dusted with fresh parmesan. For afters...

Posted by: Jessica Hazel
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Inspiration

Chris Godfrey's amazing product design.

French onion soup with fresh thyme and gruyère cheese; a light coconut crȇpe, wrapped around halibut delicately poached in truffle butter followed by forest foraged ramp risotto topped with prosciutto and dusted with fresh parmesan. For afters...

Posted by: Jessica Hazel
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Inspiration

The RA Summer Exhibition: "I could do that - but I've got talent"

You've got a little less than a week to get yourself down to the Royal Academy to marvel at the wonders of the Summer Exhibition. Or do I mean wonder at the marvels? Or neither? Do I mean marvel at the lack of talent - or the extraordinary choices of...

Posted by: Ashley Morrison
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Leaders

Get happy. Is Arianna talking total Huff?

First, a bit of background. The Huffington Post is an online newspaper and it's rather successful. Actually it calls itself a 'news aggregator and blog' - but considering that is less clear than 'online newspaper', we'll stick with the latter. It was...

Posted by: Magnus Shaw
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Features

You're hired! Are brands really taking on celebrities as staff?

When you arrived at work this morning, did you notice a pop star sitting at a flat-screen, typing away? Was there a movie idol in the kitchen fixing some coffees? Or a minor royal handing out the mail? If not, I'm afraid your firm is way behind the...

Posted by: Magnus Shaw
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Leaders

New identity for RMNEF

Design and branding specialist Shine Creative announces the launch of a new identity for the Royal Merchant Navy Education Foundation (RMNEF). Established in 1827, the RMNEF is a British national children's educational charity, which provides...

Posted by: Shine Creative
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Features

5 mins with... Sacha Barna, Creative Director at Bloom.fm

Bloom.fm is a new music service that puts design first. It combines radios, streaming and music discovery in one lovingly crafted app, for the best mobile music experience yet. Bloom.fm is offering Creativepool members an exclusive special...

Posted by: Bloom.fm
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Features

Mayday, May Day! Crack open the Champers!

I didn't wake up this morning thinking, “oooh, today is a significant day.” Nor do I have a beer-fuelled celebration planned for this afternoon in the balmy bank holiday sunshine - or even a rosé-fuelled celebration planned for later...

Posted by: Creativepool
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2013 Designs Of The Year

Today sees the opening of the 6th annual Designs Of The Year exhibition and awards at London's Design Museum. Following in the footsteps of previous winners such as Barber Oserby's Olympic Torch and Shepard Fairie's Obama painting, 90 nominees have...

Posted by: Creativepool
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Features

Why celebrating the demise of HMV is barking.

by Magnus Shaw. First a clarification. One would think from the chatter across news outlets and social media that the HMV retail chain is in the process of locking the doors and boarding up its stores. It's isn't, but the news is not good. The...

Posted by: Creativepool
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Features

Sorry, you're too creative.

by John Fountain. A few months back I was helping a friend review some CVs for a copywriting position. There was the usual mix of applicants and all of them from different writing backgrounds including b2b, pharmaceutical, PR, blogging, journalism,...

Posted by: Creativepool
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Inspiration

CP Loves...David Bowie - The Man Who Sold The World.

by Magnus Shaw. It doesn't matter if Sky TV project their logo onto the moon for three months. If Tesco book Al Pacino to front their 2013 campaign, it will make no difference. Should Galaxy build a scale model of the Hoover Dam from solid milk...

Posted by: Creativepool
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Inspiration

The 12 Days of Christmas. BANNED.

Christmas Eve is finally here and I'm feeling festive. Well, actually, I was feeling festive a while ago because I've been doing an awful lot of carol singing throughout December. Not that I'm bragging but, for the most part, these carol concerts...

Posted by: Creativepool
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Features

Craig Roderick - Nexus/H

Together is better… Together makes a bigger impact. Together is more knowledgeable. Together is more cost effective. Together is easier. With strategic planning, advertising, digital, design and media planning under one roof, together is...

Posted by: Creativepool
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Features

Clare Bishop

- View Clare's Creativepool profile here Website: clarelouisebishop.com "Clare is a creative retoucher based in London. Having for sometime worked for creative studios around London, both freelance and in-house, she made the daunting leap of starting...

Posted by: Creativepool
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Features

Nick Stickland - ODD

"I like to think, ODD is the integrated creative agency specialising in consumer marketing for fashion and lifestyle brands." What do you actually do? Apply the direction of the client within the agency and the direction of agency within the...

Posted by: Creativepool

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