Features
gyro is the first full-service global creative B2B agency. The company employees 700 people across 21 international offices with a shared mission to create ideas that are humanly relevant.
Cat Davis, chief marketing officer, is one of those...
Posted by: Creativepool Editorial
Industry
Appraising this month’s slate of alluring extracurricular activities in The Darnell Works Agency global creative calendar, everyone who’s open to new experiences has much to gain.
Future and current leaders from vital industry sectors...
Posted by: The Darnell Works Agency
Leaders
Global tech giant Apple has announced further plans for its original video subscription service that will launch later this year along with details of a new gaming platform and news media service.
Screen time
Apple TV+ will give users access to...
Posted by: Creativepool Editorial
Leaders
Tim Leary famously referred to virtual reality (VR) as "LSD for the 90s". And after my recent trip to the Virtual Cinema at SXSW, it became obvious why.
Up until now, VR for me, had been a pretty shallow experience, rather like a ride on Space...
Posted by: Russell Schaller
Industry
There's not long to go before a room full of industry luminaries gather at London’s Banking Hall to celebrate this year’s Creativepool Annual 2019 winners.
You've entered the competition, seen the shortlist and shared the news which...
Posted by: Creativepool Editorial
Features
In a new series of interviews with some of the people who made Creativepool's top 100 industry influencers shortlist for the Annual 2019, they offer insight on their business strategies, company culture and vision for the future.
First up, Amelia...
Posted by: Creativepool Editorial
Leaders
Race for Life returns in 2019 with a message to encourage everyone to join the charity event and help beat cancer through a campaign by Anomaly.
Matt Roach, one of the creative directors on the project, talks about what went into making the work and...
Posted by: Creativepool Editorial
Features
If you're a fan of video game art, then you're in the right place. Today’s innovations and improvements in game art design and development have been shaped by the first steps that were taken in the past. Today, video games are considered more...
Posted by: Dream Farm Studios
Workshop
One of the reasons why the Creative Mentor Network (CMN) was set up five years ago was to teach young people about the various roles that exist in the creative industries.
Schools don’t necessarily offer information on all the ways creative...
Posted by: Creativepool Editorial
Leaders
Nike has launched a new ad celebrating women in sport featuring and narrated by tennis star Serena Williams along with a host of other talent, through agency Wieden+Kennedy.
The 90-second spot looks back on iconic moments when women were either...
Posted by: Creativepool Editorial
Leaders
Every year, Digital Cinema Media (DCM) launches a Fantasy Film League for the media and advertising industry, asking for predictions on who will win big at the Oscars which will be held this Sunday (24 February) in 2019. As the deadline to enter is...
Posted by: Zoe Jones