Displaying 4861 - 4896 of 4929 results
Yesterday Amazon unveiled WorkMail, a brand new product which offers email and calendaring services for corporate customers. The aim is for WorkMail to overtake Gmail and Outlook as the platform from which the company's corporate customers organise...
Posted by: Creativepool Editorial
Pinterest, the visual social network, plans to significantly further how it monetises its site by improving how advertisers use it. The site, which sells itself as a “Discover-based” social media platform, will serve up more user data to...
Posted by: Creativepool Editorial
The Dutch design studio NL Architects has proposed an incredibly ambitious, unique design for a new hotel on an island off the south coast of China called Ocean Flower island. The project, which the firm themselves describe as “Slightly...
Posted by: Creativepool Editorial
According to new figures recently published by the UK's Department for Culture Media & Sport (DCMS), the UK's creative sectors (which encompasses everything from film, tv and music to advertising and design) were worth £76.9 billion a year to...
Posted by: Creativepool Editorial
Classically beautiful curved TV from Samsung Samsung's CES 2015 Keynote Speech Samsung chose CES 2015 as the platform from which to unveil their new curved TV designed by the Fuseproject consultancy, which is headed up by famed Swiss designer Yves...
Posted by: Creativepool Editorial
The 2015 Consumer Electronics Show in Las Vegas only opened to the public today, but it held a special day for the press yesterday (January 6) where many exciting products and developments were announced. Here I'll be examining some of the most...
Posted by: Benjamin Hiorns
Have you read the Forrester report? If not, do you know what the Forrester report is? Don't worry, neither did I until someone asked me what I made of it, prompting me to run away and look it up. In some quarters, however, this report is hot stuff....
Posted by: Magnus Shaw
Royal Mail appear to have noticed that 3D printing is quite a big deal at the moment, and have jumped on the bandwagon with a new scheme that will allow customers to order 3D printed items directly from the company's Central London delivery offices...
Posted by: Benjamin Hiorns
Leading global brand agency KBS announced recently that it will be opening regional headquarters in Shanghai early next year, formalising its expansion into the Asia region. Douglas Lin and Jonathan Ip have been chosen to lead the Shanghai office,...
Posted by: Creativepool Editorial
FedEx, the American global courier delivery service, is looking to bolster interest in its UK division with a new film featuring the famed Nevisian hot sauce maker Llewellyn Clarke, whose “Hot Pepper Sauce,” is shown travelling from the...
Posted by: Creativepool Editorial
Yesterday i.Predictus, the demand-side television analytics platform, announced a trial relationship with Havas Edge, the largest vertically integrated full-service direct response agency in the world. The trial will last for three month, over which...
Posted by: Benjamin Hiorns
If you're in the habit of staying in and watching ITV on a Saturday and Sunday night, you'll probably be familiar with Stevi Ritchie. If not, then I just need to tell you he's this year's comedy offering on the X-Factor. You know, the one who can't...
Posted by: Magnus Shaw
The online music sharing platform SoundCloud has proven to be one of the great online musical success stories of the last few years, with an average of around 175 million users signing into the site to listen to and share their own music every month....
Posted by: Benjamin Hiorns
Google has been making a concerted effort to promote their rebranded mobile app, with an ad campaign summed up quite adequately by a charming 30-second TV spot (below), which shows a child asking Google if dogs can dream. Other short clips used to...
Posted by: Benjamin Hiorns
Eventbrite and 99designs have joined forces, announcing an integration that will seamlessly connect graphic designers with event organisers, in order to provide them with access to professional, unique banner designs for their event pages. The...
Posted by: Benjamin Hiorns
Digitas LBi Chicago, the digitally-focused agency, has created a new brand identity for the Chicago Park District's “Night Out In The Parks” program. The program involves a series of events happening in the evening all over the city with...
Posted by: Benjamin Hiorns
Afiat Sukmaraga's positivity; in his personality and his illustrations is infectious. Not only will his interview, as part of our 'Unstock' series, make you smile from ear to ear but so will his witty, artistic creations. We spoke to him to find out...
Posted by: Fotolia
Spaghetti hoops, luxury cars, whisky, compact discs, bleach - if you can think of it, somebody has advertised it. And that's fair enough. As long as it's legal, any producer of a service or product has the right to attempt to persuade us to buy it;...
Posted by: Magnus Shaw
The Fresh Awards has quickly become a recognised brand and important highlight in the industry calendar, with an original approach to awards delivery and a policy of keeping the process of entering awards as transparent as possible. The awards...
Posted by: Creativepool
Real Madrid's superstar Welsh left-winger Gareth Bale has been scooped up by BT Sports to star in the latest campaign to promote its European football rights. The campaign is centred around an ad, created by Abbott Mead Vickers BBDO, which features...
Posted by: Benjamin Hiorns
Soft drinks and shower gel. Heavy machinery and hats. A film franchise and manly cologne. At bluemarlin, we believe that all brands have the innate potential to stretch their identity into certain foreign categories. The right positioning and a...
Posted by: bluemarlin
Happy Monday! We are all patiently waiting for the release of innovative installations, pop-up exhibits and showroom events this coming week. For those of you who are new to Clerkenwell Design Week, it is a three day showcase in the heart of one...
Posted by: Creativepool
Royal London has unveiled the follow-up spot to their “We're so yesterday” campaign, which was released earlier this month to (according to the mutual life and pensions company) celebrate the fact that “Royal London has stood by its...
Posted by: Benjamin Hiorns
Clemenger BBDO has decided to build on the platform established by the “There's nothing like Australia” campaign for Tourism Australia, by focusing on the diverse culinary experiences that the island nation has to offer. This is to be the...
Posted by: Benjamin Hiorns
In a joint statement released yesterday, the global advertising holding groups Publicis and Omnicom officially announced that they had terminated their proposed $35 million merger, following weeks of speculation. The agreement was mutual, and came...
Posted by: Benjamin Hiorns
Between May the 21st and the 24th, Destination Imagination will be celebrating Global Finals 2014, the world's largest creative thinking and problem solving competition for students. This year (which promises to be the biggest yet), a record setting...
Posted by: Benjamin Hiorns
Getting an advertisement completely and utterly wrong is quite an art. For starters, it takes two parties who at least profess to know what they're doing: the client and the agency. Then the brief must wildly misunderstand the nature of the audience...
Posted by: Magnus Shaw
McDonald's is set to be honoured at this year's Cannes Lions Lions International Festival of Creativity, as the 'Creative Marketer of the Year' for 2014. The festival (the world's largest annual awards celebrating creative excellence in brand...
Posted by: Benjamin Hiorns
One of digital advertising's most respected minds has recently been poached by M&C Saatchi Sydney for a newly created role. Ben Cooper makes the move from The Monkeys (formerly 'Three Drunk Monkeys') to undertake the role of 'Group Innovation...
Posted by: Benjamin Hiorns
Working in partnership with the Ad Council, Maddie's Fund and The Humane Society of the United States, the Chicago branch of global advertising agency network Draftfcb, have recently unveiled a new campaign promoting pet adoption. The pro-bono...
Posted by: Benjamin Hiorns
So yeah, the Brits happened. David Bowie cleaned up, blah blah blah. Oooh, yes, there was that controversial bit at the end of his speech about Scottish independence. But the fact that that was the most newsworthy aspect of the night doesn’t...
Posted by: Ashley Morrison
5 reasons that the water category is on the rise according to Guy Williams. 1. The trend towards health consciousness. People have a better understanding of the importance of hydration and growing concerns about obesity and other related diseases...
Posted by: bluemarlin
Global marketing and technology agency DigitasLBi has been named as a Google Analytics Premium Authorised Reseller. The agency has been approved by Google to join a select group of only 8 Google Analytics Authorized Premium Resellers in the UK,...
Posted by: Digitas
Years ago, I wrote a piece for Creativepool suggesting the confused.com logo was a prime example of branding designed by a client. Looking for all the world like the worst clip-art available from the briefest Google image search, it featured a stick...
Posted by: Magnus Shaw
“That’s the power of social media” - that’s what they keep telling us. Yep, social media can indeed be harnessed and used to great effect by an enormous range of businesses - from sole traders to multinationals. For some of...
Posted by: Ashley Morrison
The current state of wearables is segmented, run (Nike+ Fuelband, Fitbit Force), sleep (Jawbone Up), watches (pebble, Samsung Galaxy Gear, Sony SmartWatch, metawatch)…, some of them like pebble offer a great amount of customisation, yet it...
Posted by: Deltobran
