Displaying 4033 - 4059 of 4059 results
by Jinx Jeffery, Dynamic New Alliances. I know a great deal of you reading this will probably have read something similar before, so please forgive me if some of this comes across in a wave of deja vu. But the information is clearly not sinking in -...
Posted by: Creativepool
by John Fountain A long, long time ago, in a galaxy far, far away, I was employed as a junior copywriter. Salary 4.5K. 1-month holiday a year. 1½ hours for lunch. I was not the only junior in the creative dept mind. There were three others and...
Posted by: Creativepool
Loaded, the title from which all lads mags sprang, is to be sold for the second time in as many years. Its publisher, Vitality, was taken into administration last week, owing creditors £1m and liquidators Cooper Young have been tasked with...
Posted by: Creativepool
Up until a month ago I'd never attended a networking group. In truth I didn't know much about them. I assumed that they were for geeks and braggers, for the totally incompetent and the mildly desperate, for people either short of friends or folk who...
Posted by: Creativepool
Like many other people, the first email to pop into my inbox each morning is from Groupon, offering me a wealth of hot stone massages, teeth whitening, stately home breaks and exotic cuisines for a fraction of their normal prices. I often sleepily...
Posted by: Creativepool
In this month's article we will be looking at the grey area these days between front end design and development. Most of Source's clients have restructured their creative and tech departments forcing people to be able to design and build projects and...
Posted by: Creativepool
Written by Toby Thwaites, Director, Purple Consultancy - Specialists in creative recruitment Toby Thwaites and Paul Wood founded Purple in June 2000. Purple provides recruitment consultancy to advertising, design, integrated marketing, publishing,...
Posted by: Creativepool
Colette Alexandratos Illustrator and Vector Artist "I am a self motivated, open minded, creative and hardworking individual who can adapt to a variety of styles, from hand drawn illustrations, to vector based artwork by working as an individual and...
Posted by: Creativepool
For decades brand marketeers have worked hard to draw a direct link between a product and the possibility of success with the opposite sex (they’ve rarely been brave enough to suggest a connection with same sex relationships outside specialist...
Posted by: Creativepool
Mark interviewed leading freelancers from the fields of 3D illustration, animation, visual effects, games and architectural visualisation to uncover their strategies for success. These were his key findings... 1. Test the market first Make sure...
Posted by: Creativepool
Stop-motion clips seem to popping up all over the place at the moment. With the popularity soaring for this fantastic technique, the bar has really been raised for the standard of clips. From individual projects to all the way to company adverts,...
Posted by: Creativepool
Nakia Matthewson Creative, Art Director - Broadcast, Graphic Designer - Production "Passionate, driven and motivated by creative individuals, I thrive on the chance to collaborate with creative minds. I am inspired by those who dare to do things...
Posted by: Creativepool
Recently I had all four of my wisdom teeth removed. The experience was not dissimilar to the free pitches I've taken part in; horribly painful but unavoidable. And afterwards you feel you've left a little piece of yourself behind... Free pitching,...
Posted by: Creativepool
You can hardly move in an inch in a shop these days without being confronted with fair trade this and that and an ending array of ethical options for your every consumer need. Once an option for dreadlocked hippies and mother earth types, ethical...
Posted by: Creativepool
From our October Newsletter comes a grest selection of Creativepool freelancers. Steve Jenkinson 3d animations, illustration, and video "I produce 3d animations, illustration, and video for a wide variety of clients. I am Mac based and use...
Posted by: Creativepool
"There's an old Wayne Gretzky quote that I love. 'I skate to where the puck is going to be, not where it has been.' And we've always tried to do that at Apple. Since the very beginning. And we always will." This morning, a bouquet and an apple with...
Posted by: Creativepool
What does being a CD at M&C Saatchi really mean? I think they refer to it as spinning plates these days. But pretty much everything involving helping write strategies to pushing the creative teams to get the best out of them and then in some cases...
Posted by: Creativepool
The advertising industry, as portrayed by the world of film and television, is a fascinating, deeply weird place, and likely a rather unrealistic one, given the things that happen in fictional boardroom meetings and as a consequence of imaginary...
Posted by: Creativepool Perhaps it's the money. Large budgets are often greeted by marketing teams in the same way Keith Richards welcomes a stiff drink. But the fact remains that endless resources are not always guaranteed to produce branding success. Far from it. The...
Posted by: Creativepool I was very pleased to receive a big response to my recent piece on becoming a copywriter but one question really caught my attention. The correspondent asked me to suggest a 'type' of copywriting in which to specialise. This rather threw me, but it...
Posted by: Creativepool
Richard has won awards at D&AD, Creative Circle, British Television, Campaign Press, the Clios, Australian Award, the Aerials, UK Radio and Cannes. Today he is Head of Creative at HPS Group in Marlow, Bucks. Hi Richard, for an out of town agency...
Posted by: Creativepool When you're as reviled as the Black Death, figuring out a productive advertising strategy is quite a challenge. Indeed, some might suggest shutting your fat gob and staying well off the radar might be a good call. But when you're a megalomaniacal...
Posted by: Creativepool
Unlike Naomi Klein, I like logos. In fact, I think everyone should have one. Not just every company every single person. We could do away with those boring, old fashioned signatures and photos and just stick our personalised logo on things like...
Posted by: Creativepool
Do you remember the SodaStream? If you were a child back in the '80s, you were either the envy of your friends if you had one or else you were looking longingly at it in your friend's house and pestering your parents for one. Well, it's back...
Posted by: Creativepool
In Shanghai, the talk is of one thing only. It stands 60 feet high, looks like a giant pincushion and it sways in the breeze. It's called The Seed Cathedral and we, the people of the United Kingdom, have sent it as a gift. Seed Cathedral is no...
Posted by: Creativepool I have big hands. Lumberjack hands. Hands so large they drag along the ground behind me. There are advantages to this. For example, big hands are good if you want to be a goalkeeper or play the piano. They're great for banging the table and waving...
Posted by: Creativepool Making predictions in the current market is verging on the impossible. Commentators across the board have varying views on how it is going to pan out and how long the recovery is going to take. One thing that everyone agrees on is that 2009 is going...
Posted by: Creativepool