Displaying 361 - 396 of 521 results
Droga5 - Pizza Hut Kristen Wiig’s comedic genius for transforming into vast and varied characters, showcased for years on “Saturday Night Live,” has now been harnessed for a new Pizza Hut campaign created with Droga5. In two TV...
Posted by: Creativepool Editorial
Engine - E.ON This week saw the launch of a brand new collaboration between the world’s most successful virtual act Gorillaz and energy provider E.ON, harnessing the sun’s energy to create an innovative solar and battery storage powered...
Posted by: Creativepool Editorial
J. Walter Thompson/MPC - Berocca J. Walter Thompson London and Berocca have introduce “Roccy,” a chameleon who body pops to Panjabi MC, in a brand new through-the-line campaign that aims to get the UK energised this spring. Berocca is...
Posted by: Creativepool Editorial
The New England Patriots will clash with the Atlanta Falcons at Super Bowl 51 this coming Sunday, February 5th, but we're not interested in any of that. No. We're only interested in what happens between the plays. As is usually the case, brands are...
Posted by: Creativepool Editorial
Celebrating the beauty and loud/quiet wonder (depending on your preference) of the festive season is something all agencies are essentially required to do, otherwise they'd undoubtedly be labelled as scowling humbug merchants. Still, some agencies...
Posted by: Creativepool Editorial
Faster Horses - Somerset House Faster Horses and Somerset House, the centre for contemporary culture in the heart of London, have released a film to launch Somerset House Studios. Somerset House Studios is a new experimental workspace for artists,...
Posted by: Benjamin Hiorns
RKCY/Y&R - M&S Food RKCR/Y&R is launching the latest instalment of its award-winning M&S Food campaign with an ad that showcases the “Taste Asia” range. The TV campaign, which will be supported by press, OOH and digital activity,...
Posted by: Benjamin Hiorns
Leo Burnett - McDonald's McDonald’s has launched a dependably bold new TV spot from Leo Burnett promoting its Chicken Legend range. The spot features an incredibly intimidating Judo instructor at what appears to be a village hall and a man...
Posted by: Benjamin Hiorns
MEC Wavemaker - Wilkinson Sword MEC Wavemaker has won the social media and content strategy for Wilkinson Sword’s portfolio of women’s shaving products in the UK. The agency won the business following a pitch against four undisclosed...
Posted by: Creativepool Editorial
The Week in Pokémon We already reported last week on the rather nifty Pokédrone, but in the wake of Pokémon Go's phenomenal success, there have been many more products announced to capitalise on the game's current ubiquity. Nintendo's...
Posted by: Creativepool Editorial
“Do unto others as you would have them do unto you.” Easier said than done for more than 2000 years in all aspects of life, not least communications. Perhaps quoting scripture is heavy however for me, the most noteworthy work from the...
Posted by: Jones Knowles Ritchie
BMB - New Balance You Are Your Toughest Opponent In this inspiring new campaign for New Balance, the running shoes and apparel brand, BMB delves inside the mind of top athletes. “You Are Your Toughest Opponent” looks at the battles we...
Posted by: Benjamin Hiorns
Goodstuff - Spotify Goodstuff Communications has won the media planning and buying account for Spotify in the UK as the music-streaming service opts for a number of local agencies instead of using a global shop. The agency is thought to have beaten...
Posted by: Creativepool Editorial
DDB, (part of the Omnicom Group) had a pretty impressive showing at the 2015 Eurobest Festival of Creativity, which took place in Antwerp last Thursday (December 3). DDB Worldwide was named “Network of the Year” and adam&eveDDB took home...
Posted by: Creativepool Editorial
W+K London raise their glasses to unsung household heroes The aim of Finish’s new campaign, created with Wieden+Kennedy London to promote the brand’s Dishwasher Cleaner product, is to make consumers think about the cleanliness of their...
Posted by: Creativepool Editorial
Underdog Underdog won the all-round creative duties for T Bhimjyani Realty this week. Previously part of Neelkanth Group, the Indian firm has been in the realty business for over 40 years and has successfully executed over 550 residential &...
Posted by: Creativepool Editorial
CP+B Former TBWA\Chiat Day CD Gustavo Sarkis, was appointed this week as executive creative director of CP+B Miami, where he'll lead creative on all accounts. The native Brazilian began his career in advertising at Almap/BBDO São Paulo where he...
Posted by: Creativepool Editorial
DLKW Lowe DLKW Lowe has been given the creative account for the UK Post Office following a review where it pitched against high-profile competitors such as Ogilvy, WCRS and Engine. DLKW take the reins from Dare, who won the account back in 2009, but...
Posted by: Creativepool Editorial
Publicis Worldwide North America has announced that CEO Andrew Bruce has chosen Julie Levin, a rising star in the advertising industry, to round out his new executive team as chief marketing officer at the agency. Levin will be joining the agency's...
Posted by: Benjamin Hiorns
Mulenga Agley is on a mission to grow unicorns. As founder and CEO of growth marketing agency Growthcurve, Mulenga and his team employ the latest marketing techniques to help VC-backed startups grow exponentially. After nearly a decade in the...
Posted by: Creativepool Editorial
It’s been a full week now since the dust settled on the 2023 Cannes Lions and only time will tell if any of this year’s Grand Prix winners stand the test of time and earn their wings as legitimate “all timers.” Given that...
Posted by: Benjamin Hiorns
In today's increasingly competitive marketplace, where consumers are being bombarded with endless products and services from a million directions, capturing attention and driving sales requires a more nuanced approach. The creative industries are in...
Posted by: Benjamin Hiorns
The great diversity project is still very much a work in progress. Yes, there are more opportunities than ever before for people who don’t look like Don Draper but still, only 11.4% of industry jobs are filled by BAME individuals. And...
Posted by: Benjamin Hiorns
While marketing to diverse groups has always been a successful strategy for some brands in order to sell products, it’s now become a priority for all major brands who want to stay relevant. But how well do brands navigate the difficult...
Posted by: Hanover
Will my work gets seen by the "right" people is a key question when deciding on whether or not to enter any award. As a part of our commitment to making The Annual the "Most" Award, we make sure that your entries are delivered to and downloaded by,...
Posted by: Creativepool
The Annual 2021 winners have been revealed over summer, with some of the most exciting professionals in the history of Creativepool. Who are these amazing people and why do they represent the best of the best in the realm of creativity? Freelance...
Posted by: Creativepool Editorial
For some curious reason, we humans tend to get excited with novelty pretty quickly. We struggle to see past the innovation, and the most progressive of us (a lot of creative people are, to be fair) get carried away with some doomsday comments aimed...
Posted by: Antonino Lupo
The shortlist for the Creativepool Annual 2021 has been announced, featuring a braod pool of talented and diverse individuals, creative companies and brands who strived for excellence in 2020. Agencies on this year’s list include Iris, FCB,...
Posted by: Creativepool Editorial
Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....
Posted by: Creativepool Editorial
Shiny covers have started to flood our social channels, as the trophies for last year’s Annual 2020 reach our winners this week. Looking back on the year that’s just been, it’s hard to say this wasn’t somewhat of an...
Posted by: Antonino Lupo
Creativepool has officially selected the full line-up of judges for Annual 2021, the Creative Industry’s ‘Most’ Award currently open for submissions until 27th May. With a diverse blend of incredibly inspiring industry and...
Posted by: Creativepool Editorial
The fifth Creativepool Annual celebrates the best in the industry from 2019 The Annual 2020 winners have been announced, featuring people and companies who have achieved creative excellence in the past year. Now in its fifth running year, the...
Posted by: Creativepool
The shortlist for this year’s Creativepool Annual has been announced, featuring a diverse pool of talented individuals, creative companies and brands who strived for excellence in 2019. Agencies on this year’s list include AKQA, Iris,...
Posted by: Creativepool Editorial
We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...
Posted by: Creativepool Editorial
An artist with a colourful eye and a passionate heart, Luciano Koenig is a man with advertising in his veins. The photographer and art director, who is also the Creator and Editor of digital creativity magazine LIKE CREATIVITY, has claimed more than...
Posted by: Creativepool Editorial
Politics and marketing have never been so closely entwined in an age of 24-hour news and false facts. But after three years of Brexit burnout, the marketing teams behind the parties fighting in today’s historic general election have never had a...
Posted by: Benjamin Hiorns
