Displaying 37 - 72 of 74 results
You can tell at first glance why Zulu Alpha Kilo was an Annual 2020 Gold Winner. Their hilarious campaign for Bell, the largest telecommunications provider in Canada, is a testimony to the team's mastery and it's just so incredibly hilarious to...
Posted by: Creativepool Editorial
We have a shared passion for music, me and my dad. When we watched this year’s Glastonbury, he was surprised he hadn’t heard of The Killers who headlined the Pyramid Stage on the Saturday night. I found myself trying to explain why this...
Posted by: Creativepool Editorial
With many businesses still reluctant to invest in influencer marketing, dispelling the misconceptions is the first step to unlocking its full potential. A recent study reported that 80% of marketers plan to continue or increase their influencer...
Posted by: Aaron Brooks
Brands need to be authentic and transparent in today’s modern media landscape in order to engage customers and get closer to audiences. As technology continues to disrupt the market, the likes of Spotify, Amazon and Netflix are changing the...
Posted by: Creativepool Editorial
Brands should be more open minded about how they speak to younger audiences, according to a panel at Creativepool’s inaugural Connect: London event. The two-day festival saw key members of the ad, design and branding worlds come together to...
Posted by: Creativepool Editorial
Arnold steps down at AMV Rosie Arnold (pictured) is to step down from her role as creative partner at AMV BBDO. Arnold was most recently head of art and creative partner but spent 33 years at BBH, where rose to creative director, prior to joining...
Posted by: Creativepool Editorial
To mark last week’s release of Bohemian Rhapsody, the cinematic tale of Freddie Mercury and Queen, we spoke to photographer Richard Young about documenting the singer’s dazzling live performances, lavish parties, and quiet, candid...
Posted by: Shutterstock
Virgin Atlantic/Aviation American Gin - Announcement Virgin Atlantic founder Sir Richard Branson and Deadpool actor Ryan Reynolds have teamed up to promote the fact that the former’s planes will soon serve the latter’s gin. However, the...
Posted by: Creativepool
Sonic Union NYC-based audio studio Sonic Union announces the addition of composer/experiential sound designer/mixer Rob Ballingall. Working out of both its Bryant Park and Union Square locations, Rob offers his talents in music and audio post, with...
Posted by: Creativepool Editorial
Curious Films - The Wilderness Society Zoë Bell’s latest spot, “Save Ugly” for The Wilderness Society, boasts an A-list cast with the likes of Rosario Dawson, Cate Blanchett and Joel Edgerton. A three-minute musical comedy,...
Posted by: Creativepool Editorial
WCRS - Sky Mobile Sky Mobile launches their new creative platform, “Hello Possible” created by WCRS. The award-winning film director Nicolai Fuglsig brings to life the magic of possibilities in a TV launch ad featuring British actress...
Posted by: Creativepool Editorial
There’s no denying it, the world of print advertising has changed drastically since 46 years ago when Tapestry began. The introduction of the internet and the rise of digital advertising has had a large effect on print media, causing brands and...
Posted by: Tapestry
Facebook confirms testing of downvote button Facebook will now allow users to downvote comments to eventually hide them. The social media giant is testing the ‘down-vote’ button, making it first available for a small set of users and...
Posted by: Creativepool Editorial
When looking ahead, it's always important to keep one foot firmly rooted in the past, particularly when examining adland, which has been in a state of flux for years now. With agencies and brands alike shifting their allegiances towards digital with...
Posted by: Benjamin Hiorns
Dare.Win Dare.Win group has announced the promotions of copywriter Fabienne Fiorucci (formerly of Y&R and TBWA\Paris) and art director Damien Foui (formerly of Marcel and TBWA\Paris) to Creative Directors. This dynamic duo, known by their nickname...
Posted by: Creativepool Editorial
Leo Burnett Leo Burnett London has invested heavily in its creative department, hiring a diverse range of talent from across the agency world. Dan Fryer and Gate Lambert join Leo Burnett as a creative team from Fold7, where they worked on everything...
Posted by: Creativepool Editorial
Hot on the heels of some pretty significant pullbacks, with Publicis Groupe announcing they would be absent from next year's festival and WPP suggesting they might consider following suit, Cannes Lions has announced the creation of an advisory...
Posted by: Benjamin Hiorns
Iv'e always been a Sega fanboy. Whilst all my friends were coveting their NES and SNES consoles, I was always the one with the Master System and the Mega Drive. However, being a Sega fan, and perhaps more pertinently, a Sonic the Hedgehog fan, has...
Posted by: Benjamin Hiorns
News UK will this evening launch the first ever TV ad for its new digital betting and gaming platform, Sun Bets. The 60” TV commercial is a noisy, disruptive, confident celebration of football culture, emphasising the friendship, fun and...
Posted by: Creativepool Editorial
Up until now, recycling paint has always been a laborious and costly process, but thanks to a new collaboration between Dulux-owner AkzoNobel, design and innovation company Seymourpowell, and award-winning eco paint brand Newlife Paints, paint...
Posted by: Creativepool Editorial
“The situation can be (in broad terms) broken down as such: Bigots voting for economic isolation, and a grave instability the people who will actually live to see it (for the most part) don't want. Politics is broken. We are not governing...
Posted by: Benjamin Hiorns
MullenLowe Profero launch new Magnum with Kendall Jenner The Magnum ice cream brand is working with reality TV star and model Kendall Jenner to launch a decadent new variant at the Cannes Film Festival. MullenLowe Profero has helped to launch Magnum...
Posted by: Creativepool Editorial
The new in-house Cannes Lions campaign by Jack Morton Worldwide promotes the 2016 International Festival of Creativity by revealing how grateful it is for creative ideas. Called simply “Thank You Creativity,” the integrated campaign is...
Posted by: Creativepool Editorial
Ocean Outdoor - Team GB Team GB has revealed details of its exclusive content partnership with digital out of home owner Ocean as it unites the nation behind the team prior to Rio 2016. The deal will see Ocean turn the nation red, white and blue...
Posted by: Creativepool Editorial
Tesco has marked its return to TV advertising this weekend with major new campaigns in the UK and Ireland. The UK campaign comes courtesy of BBH London (the first major Tesco TV campaign from the agency), and focuses on helping customers, whilst also...
Posted by: Creativepool Editorial
Nicolas Ménard makes whimsical illustrations, but that's not to say they're unsubstantial. After catching up with the graphic artist and animation director we found out he’s a thoughtful designer with the ability to take the minimal and...
Posted by: Jade French
AMV BBDO retains Google FAB Agency of the Year title The 17th Annual International Food and Beverage Creative Excellence Awards (The FAB Awards) were held last week at the quintessentially British “Hurlingham Club” in London. The black...
Posted by: Creativepool Editorial
‘Strong roots. Endless possibilities’ is the central message of Woodruff Sweitzer’s award-winning broadcast campaign for Boone County National Bank (BCNB). Bazillion Pictures’ fresh style and compelling visual storytelling...
Posted by: Bazillion Pictures
TBWA\Worldwide president and CEO Troy Ruhanen, announced several key executive appointments among the global leadership team this week, in an effort to restructure around the strengths of the existing group. The move to a more focused versus...
Posted by: Creativepool Editorial
TubeMogul, the leading enterprise software company for digital branding, and Dailymotion, one of the world's most visible video platforms, recently announced a strategic partnership, which will allow advertisers to leverage the Dailymotion...
Posted by: Creativepool Editorial
UL, the 120-year old global independent safety science company, has joined forced with the Mother Nature Network (MNN) to launch SafeBee.com, a new “Digital destination for safety and healthy living.” The site, which will draw on a...
Posted by: Creativepool Editorial
Ogilvy & Mather recently took home a full bounty of medals at this year's Asian Marketing Effectiveness and Strategy Awards (the AMES), with the agency winning Asia Pacific's Most Effective Agency Office of the Year and Media Strategy Agency of the...
Posted by: Benjamin Hiorns
We've all been there. The flip charts at the front of the room. The post-it-notes around the walls. The plate that once detained a packet of custard creams. The incessant doodling. The standing up and the sitting down. The glazed eyes staring into...
Posted by: Creativepool
Perhaps it's the money. Large budgets are often greeted by marketing teams in the same way Keith Richards welcomes a stiff drink. But the fact remains that endless resources are not always guaranteed to produce branding success. Far from it. The...
Posted by: Creativepool Upon deciding that Brooklyn creative agency Labour were to be the first topic of my first Creativepool blog, you cannot begin to imagine how long I toyed with the idea of a political pun for the blog title. So long, in fact, that I was beginning to...
Posted by: Creativepool
When casting an eye back over the goings-on this week, I felt a subtle pang of despair. Between the capitalist nightmare that was the ill-fated European Super League, David Cameron lobbying dramas and… more Prince Philip, it all just felt so...
Posted by: Benjamin Hiorns