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Displaying 37 - 72 of 557 results

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Inspiration

3 Brands Expanding their Narrative through CGI Storytelling

Storytelling has always been at the heart and soul of a successful brand identity, creating an approachable personality to encourage consumer engagement. But with the rise of the tech-savvy Generation Z, brands are innovating by telling their tales...

Posted by: bluemarlin
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Leaders

L&K Saatchi & Saatchi claim HSBC Premier mandate

It was announced yesterday that L&K Saatchi & Saatchi has been given the communication mandate for the re-launch of HSBC's 'Premier' offering in India. As one would expect given its name, HSBC Premier is a premium financial services product for the...

Posted by: Benjamin Hiorns
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Leaders

The future of London's skyline.

The Gherkin, The London Eye, the BT tower and One Canada Square are the great giants of London's skyline. One glance up in the air often takes your breath away as you contemplate the sheer scale of these structures. They also allow you to orientate...

Posted by: Creativepool
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Features

World Cup 26 branding: Own goal or top bins?

With design critique, especially within the passionate world of sports, it’s easy to jump in two footed to disparage any new identity. However, the North American World Cup 2026 logo has the potential to become as memorable as Mexico 1968 or...

Posted by: Creativepool Editorial
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Inspiration

The 10 best ever Christmas ads that you should watch today

It’s that time of the year! In mid-November, brands usually rush to release their best Christmas ads and capture a precious slice of attention from their target audiences. Due to the shortage crisis, this year was a bit different, but...

Posted by: Antonino Lupo
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Inspiration

Top 25 most inspiring creative inventions and products of all time

When you look at the history of product design and the greatest innovations of all time, it’s hard to ignore how a large amount of incredibly amazing inventions have all started popping up rather recently. The golden age of innovation and...

Posted by: Antonino Lupo
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Inspiration

How to Cope with a Creative Calamity

It’s Summer 2012. The hot Spanish sun is unforgiving as it beats down on the quiet streets of Borja, a medieval town a few hours north east of Madrid. Cecilia Giménez, an elderly resident, pictured below, takes shelter from the heat in...

Posted by: Richard Holman
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Leaders

Top Hires of the Week

CULT The independent digital agency, CULT has announced its appointment of Matt Watson as Executive Creative Director. Previously, a creative director at Digitas UK and SapientNitro. Since Cat Turner and Bridey Lipscombe opened its doors in 2012,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Havas helia Havas helia announces the expansion of its senior management team, as Paul Kitcatt and Lisa Lee join to drive the business forwards and support the marketing agency’s sustained growth, following a series of new business wins. Both...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Cake/Havas London Havas UK’s creative agency Havas London and sport and entertainment agency Cake have bolstered their creative, digital and production teams with three significant, senior hires. Patrick Cahill joins Havas London from...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

M&C Saatchi M&C Saatchi has appointed Sereena Abbassi as Head of Culture and Inclusion, where she will be working closely with Victoria Fox, Chief Executive of LIDA and group sponsor of diversity and inclusion at M&C Saatchi Group. Sereena is...

Posted by: Creativepool Editorial
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Inspiration

Developing An Eco-Responsible Approach To Event Management & Marketing

Any organiser of events interested in eco-responsibility will sooner or later have come into contact with the Sustainable Development standard specific to events: the ISO 20121 standard. The ISO 20121 standard deals with "Responsible management...

Posted by: Phil Michael
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Leaders

Top Hires of the Week

Wunderman/Blast Radius Wunderman and Blast Radius have added a key member to their national leadership team as it continues to grow into one of the country’s digital powerhouses. VP, Creative Director Cass Zawadowski (right) will oversee...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

CHI & Partners - Netflix (Bright) CHI & Partners has picked up the brief to launch Netflix's first blockbuster movie, Bright. The agency won the business following a pitch against undisclosed agencies. Bright is Netflix’s biggest ever movie...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Leo Burnett Leo Burnett London has invested heavily in its creative department, hiring a diverse range of talent from across the agency world. Dan Fryer and Gate Lambert join Leo Burnett as a creative team from Fold7, where they worked on everything...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

CHI&Partners CHI&Partners has hired Dave Bedwood, creative founder of Lean Mean Fighting Machine, as a Creative Partner – bringing him on board to help build on the agency’s reputation as a leader in integrated, innovative creativity. Starting...

Posted by: Creativepool Editorial
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Features

Amnesty International - using creativity to change the world since 1961

Amnesty International, since its beginnings in 1961, has been the champion for human rights and justice in the streets, through letter writing and, most of all, through creativity. To mark our studiocrowd brief that searches for creative ideas to...

Posted by: Heather Deacon
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Leaders

Top 10 Hires of the Week

Hoot Comedy Tom Bazeley, (second from left) former CEO of M&C Saatchi, is rejoining the world of production and IP to become chief executive of Hoot Comedy, a comedy production company he helped set up five years ago. He will rejoin Hoot Comedy this...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Grey London/Cirkle/Bountiful Cow - Lily's Kitchen Lily’s Kitchen, the UK’s number one ethical pet food brand, has appointed a roster of three agencies to drive awareness, fame and conversion of its ‘naturally nutritious’ food...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Native James Hilton (left), the Co-founder and Chief Creative Officer of AKQA, has joined Native, the industrial design specialist studio, as Co-Chief Creative Officer. Native, which aims to build “transformational physical and digital...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

The Institute of Practitioners in Advertising (IPA) Sarah Golding, CEO and Partner of CHI & Partners, was today nominated by IPA Council members as the preferred candidate to succeed Tom Knox as President of the IPA in March 2017. Golding will be...

Posted by: Creativepool Editorial
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Leaders

Make Democracy More Democratic with Sway

An alternative democracy app is being launched ahead of the US Presidential Election. “Democracy must be something more than two wolves and a sheep voting on what to have for dinner” says James Bovard. How many of us agree? With over...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

RKCR/Y&R RKCR/Y&R has strengthened its management team further by appointing Priya Patel as Managing Director. Patel, who was previously Managing Partner at RKCR/Y&R, will continue to run a portfolio of client business, oversee the agency operations...

Posted by: Creativepool Editorial
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Inspiration

Creativepool City Guides: First stop, Berlin

Our new City Guides feature is the guidebook you never asked for but always wanted. Conventional travel guides are all good, but they don't really offer you the opportunity to immerse yourself in a city's creative heart. We're changing all that, by...

Posted by: Kate Lewin
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Leaders

Top Account Wins of the Week

Fidelity International, a provider of world class investment solutions and retirement expertise, has selected MEC as its media agency following a pitch process. MEC, which won the business following a review handled through Oystercatchers, will...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Tribal Worldwide London Tribal Worldwide London has announced the appointment of Andrew Liles to the role of Director of Technology, while Marie Bradley will head up Business Analysis; a brand new role and discipline within the agency. Liles joins...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Circus Circus continues to grow and attract the best talent. This week, the micro-network led by Bruno Lambertini, Ignacio Liaudat and Luis Alonso announced the addition of Federico Durán to the Los Angeles office, with Durán joining the...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Karmarama Karmarama is further bolstering its creative department with the appointment of six new creatives and the promotion of Creative Director Dickie Connell to the new role of Deputy Executive Creative Director. Connell joined the agency five...

Posted by: Creativepool Editorial

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