Displaying 37 - 72 of 362 results
BBH – Uber Uber has hired Bartle Bogle Hegarty as its first retained creative agency in the UK, in an appointment that follows a pitch process that kicked off at the start of the year and was run directly by the client. Creature had been working...
Posted by: Creativepool Editorial
Amazon's Giant Flying Drone Warehouses (January) In a story that gained a fair amount of traction on social media over the 2016 festive period for obvious reasons, Amazon filed a patent for gigantic flying warehouses back in January that could house...
Posted by: Benjamin Hiorns
A year since launching their first ever Pasta Sauce that was ‘Ridiculously Late’ to the market (but ‘Ridiculously Good’), Kraft Heinz New Ventures announces one of the most unexpected partnerships of the year. Household...
Posted by: Creativepool Editorial
The most uninspired and offensive campaigns ever created for the LGBTQ+ community. It is always great to see a brand showing support towards the LGBTQ+ community. Representation in the creative industry is certainly on the rise, though there are...
Posted by: Antonino Lupo
Buzzman - Oreo “Do you speak Oreo?” If not, the new ambassador of America’s favourite cookie will soon convert you. To kick off the new year, Oreo is set to conquer France and Belgium with its new brand platform. An alluring...
Posted by: Creativepool Editorial
In Australia last year, Dolmio and Clemenger BBDO Sydney captured the attention of frustrated parents worldwide with the unveiling of the “Pepper Hacker,” a unique and highly advanced pepper cracker that not only cracked pepper but also...
Posted by: Benjamin Hiorns
First off the bat, let me take this opportunity to wish all my fellow Creativepoolers a happy and prosperous new year! 2015 was certainly an exciting one in the tech world, but with a 2016 looking to herald the dawn of mainstream virtual reality, the...
Posted by: Benjamin Hiorns
Spaghetti hoops, luxury cars, whisky, compact discs, bleach - if you can think of it, somebody has advertised it. And that's fair enough. As long as it's legal, any producer of a service or product has the right to attempt to persuade us to buy it;...
Posted by: Magnus Shaw
In today’s market, brands and designers have to find increasingly innovative ways of staying ahead of the competition and making us buy their product. One great way to out do your competitors is through packaging. Generally we’re all used...
Posted by: Creativepool
It has been suggested that working in the media is a fool's errand. Usually by people who would like to work in the media but believed those 'Traffic Warden - a lifetime of adventure' recruitment ads. However, once a year, their derogatory snipe has...
Posted by: Creativepool
by Jessica Hazel. The ways in which certain human beings decide to waste their lives away never ceases to amaze and appall me. The age of smart phones and no-so-smart apps for their not-so-smart users has opened up a doorway into a universe of...
Posted by: Creativepool
by Magnus Shaw. There are so many religions, beliefs, creeds and philosophies we can't really be sure what hell would be like. But it's a reasonable assumption a motorway service station would be involved. I don't know what it is about these...
Posted by: Creativepool
At Southpaw we’re kind of obsessed with storytelling in the brand building process. Within storytelling’s golden trio of character, incident and plot, it’s plot that provides the vital framework to hang everything from. Enter the...
Posted by: Southpaw
Visualsoft Leading e-commerce and digital agency, Visualsoft, has recruited 20 new employees as part of its ongoing growth strategy - with more on the way! The team expansion has taken place across its Stockton, Newcastle and Manchester offices, to...
Posted by: Creativepool Editorial
Last week, the gaming industry descended on the Los Angeles Convention Centre to show off their wares, swap war stories and make the wallets of gamers everywhere quiver in fear. E3 2017 was not exactly a banner year for the expo, with precious few of...
Posted by: Benjamin Hiorns
If you thought the selfie stick didn't take the idea of convenient distance snapping far enough, there is now a legitimate flying camera on the market, and it not only works (well in fact), but works without a remote control! Dubbed; “The...
Posted by: Creativepool Editorial
Nicole Kidman is the new face of Etihad Airways, with the brand ambassador starring in a new campaign called “Flying Reimagined” for the luxury airline, which had its worldwide premiere in Abu Dhabi over the weekend. The premiere was...
Posted by: Creativepool Editorial
Some campaigns are about more than just product and pricing. Direct Line Group clearly knows that quite well, and the brand wanted to show a younger audience how much it cared for their needs too. Despite a 'monster challenge' as big as Covid,...
Posted by: Creativepool Editorial
Environmental group Greenpeace has revived its call for mega corporations to stop polluting the planet with single-use plastic by launching a new video aimed at food and drink brand Nestlé. In the social spot, Nestlé’s 'chief...
Posted by: Creativepool Editorial
Ogilvy London & Aardman create Monster Stains Monster Stains: The Art of Stain Removal Ogilvy & Mather London have collaborated with Oscar-winning animation studio Aardman on a new campaign for Unilever’s laundry brand Persil. To demonstrate...
Posted by: Creativepool Editorial
Marmite have been milking the “Love it or hate it” tagline for decades now, to the point where it was actually starting to wear a little thin. This summer however, the brand is launching a limited edition summer spread, and to market it, they've...
Posted by: Creativepool Editorial
Irn Bru - Train The Irn Bru people have been making a virtue of tasteless ads for a while now. I suppose you'd call them 'cheeky', rather than full-on rude - and here's the latest. If one were to nit-pick, it could be said they are playing a bit...
Posted by: Magnus Shaw
McLaren are priming the launch of their highly anticipated entry-level sports car with what is being touted as a “Game-changing” launch campaign. The latest model drops the Surrey-based, luxury, high-performance sports car manufacturers'...
Posted by: Benjamin Hiorns
The week in Musk Tesla and SpaceX CEO Elon Musk has been popping up on news feeds of all shapes and sizes this week, primarily on the back of his rumoured relationship with the quirky pop star (and fellow AI sceptic) Grimes, but we're not here to...
Posted by: Creativepool Editorial
3D print a home in 12 hours 3D-printing could very well be changing the game soon for global poverty and architecture, with these sturdy, 3D-printed homes that can be built a fraction of the going rate, in a fraction of the time. Whilst other...
Posted by: Creativepool Editorial
Officer & Gentleman - Pornhub Even for many Jewish people, Hanukkah can sometimes be hard to get excited about. That’s why this year Pornhub, the world’s largest adult network, is going to give people a whole new reason to rekindle their...
Posted by: Creativepool Editorial
The flying car set to light the 2020 Olympic torch A group of Japanese engineers are aiming to launch the world's smallest flying car, dubbed the Skydrive, in time for the 2020 Olympics in Tokyo. Designed by Cartivator, a Tokyo-based non-profit run...
Posted by: Creativepool Editorial
World's fastest flying women recruited for Dunkin' Donuts stunt DigitasLBi and Dunkin’ Donuts recruited the world’s fastest flying woman; 28-year-old wingsuit base jumper Ellen Brennan, to do the world’s fastest Dunkin’ run...
Posted by: Creativepool Editorial
A market of extreme competition While America’s top 100 retailers account for approximately 40% of its retail market, China’s equivalent enjoy just 6.4% of total sales of consumer goods. What this means in practice is a market of...
Posted by: AKQA
If you're like me then the caffeine hit of a humble cup of tea or coffee just doesn't quite cut the mustard any more. Millions of us now seem to have left behind these disappointingly weak and antiquated beverages in favour of the ultra high caffeine...
Posted by: Creativepool
Nokia sue Apple over design patents Mere weeks after the tech giant lost out to Samsung in a gigantic patent court case over design, another competing company, Nokia, has now accused Apple of infringing more than 30 of its design patents, filing...
Posted by: Benjamin Hiorns
It's October 21st 2015, which any self-respecting 80's cinema fanatic will tell you with no small amount of enthusiasm is the date Marty McFly arrives in the future in Back to the Future 2. Of course, this isn't the first time we've caught up with a...
Posted by: Benjamin Hiorns
Last week saw the great, the good and anyone else even remotely involved in the world of electronics descending upon the Convention Centre in Las Vegas for the 2015 International Consumer Electronics Show. I already covered a few of the more...
Posted by: Benjamin Hiorns
As the 61st Cannes Lions Festival of Creativity draws to a close, Ogilvy & Mather head home with top honours, having been named 'Network of the Year' for the third consecutive year. This is the cherry on top of an incredibly successful week of Ogilvy...
Posted by: Benjamin Hiorns
Merry Christmas Creativepoolers everywhere. As this piece arrives on Christmas Day, you'll have seen that Santa has completed his work. But, have you ever wondered what Father Christmas goes through every year? Well, we have. Which is why we set...
Posted by: Creativepool
Celebrated portrait photographer Tom Oldham has launched his latest project, ‘The Hopefuls,’ aimed at addressing the widespread political disillusionment among first-time voters in the UK. This powerful project aims to capture portraits...
Posted by: Creativepool Editorial
