Displaying 2989 - 3024 of 3187 results
In a continution of FindGood's effort to see what smaller marketing agencies are saying about the Publicis/Omnicom merger, we asked MD of marketing agency Incite, Kristian Gough what he thought about the upcoming move and how he saw it affecting the...
Posted by: FindGood
One Minute Briefs is a concept borne out of the minds of Nick Entwistle and James Clancy who run The Bank Of Creativity. It's designed to change the way people think about advertising, change the way in which creatives work and also provoke a lot of...
Posted by: Jessica Hazel
You've got a little less than a week to get yourself down to the Royal Academy to marvel at the wonders of the Summer Exhibition. Or do I mean wonder at the marvels? Or neither? Do I mean marvel at the lack of talent - or the extraordinary choices of...
Posted by: Ashley Morrison
The information superhighway is so jam packed full of tweets it makes your brain hurt just trying to comprehend it. So how do you ensure that your business/company is tweeting in an optimum way to ensure it goes out at the right time and in the right...
Posted by: Jessica Hazel
"Any sufficiently advanced technology is indistinguishable from magic." Arthur C Clarke When I was a nipper, I'd watch Star Trek and pretty much take it for granted that I was seeing an accurate portrayal of the future. I'm quite an old bloke now,...
Posted by: Magnus Shaw
Would your mum understand that? It's fair to say that most of us hate bureaucracy. And meaningless, wordy bureaucracy even more. I've lost count of the number of times I've received a massive epistle from Barnet council when all they really want to...
Posted by: Ashley Morrison
In 1943 in a small Swedish village, an industrious, dyslexic teenager who went by the name of Ingvar Kamprad opened his first furniture store after spening his days selling matches, ballpoint pens, flower seeds and Christmas decorations to...
Posted by: Jessica Hazel
At some point, perhaps four years ago, doorstep lending ('The Tallyman', as my grandmother would have termed it) suddenly became terribly old fashioned and parochial. Recession and financial misery inflated the market for non-bank lending at a...
Posted by: Magnus Shaw
Collective London create highly effective interactive work through insightful strategy, innovative ideas, and beautifully crafted experiences that people want to share. How did you get into advertising? After finishing university I answered an...
Posted by: Creativepool
The most surprising aspect of the Edward Snowden case and the revelations about GCHQ is that anyone is surprised. Did we really imagine our 'lords and masters' had such respect for our privacy and dignity that they would resist the temptation to...
Posted by: Magnus Shaw
Disruption has always been key to the advertising model. Very few people opt to be exposed to marketing messages, therefore effective advertising has traditionally intruded into the content the audience has chosen to consume - a TV show, a magazine...
Posted by: Magnus Shaw
CANNES, France - June 19th, 2013 - SapientNitro, part of Sapient (NASDAQ: SAPE), announced today it has won a Gold Mobile Lion for RBS GetCash, an innovative service for Royal Bank of Scotland's mobile app that allows customers to withdraw money...
Posted by: Publicis Sapient
Just do it. Yes, that’s one of my top tips for today - or for any day when the creative juices aren’t running maybe quite as freely as you would like them to. Because no matter how creative we are, no matter what gems of genius...
Posted by: Ashley Morrison
When you arrived at work this morning, did you notice a pop star sitting at a flat-screen, typing away? Was there a movie idol in the kitchen fixing some coffees? Or a minor royal handing out the mail? If not, I'm afraid your firm is way behind the...
Posted by: Magnus Shaw
Design and branding specialist Shine Creative announces the launch of a new identity for the Royal Merchant Navy Education Foundation (RMNEF). Established in 1827, the RMNEF is a British national children's educational charity, which provides...
Posted by: Shine Creative
Creative Corner is a free conference for brand owners, creative agencies and designers. It’s alive with ideas for adding impact to your work, whether you’re creating: Retail branding Visual merchandising In-store promotion and...
Posted by: FESPA
Last week I wrote a piece for Creativepool, suggesting the role of the copywriter had become sidelined to the extent that designers were now the 'creatives'. I also wondered whether this wasn't just an attack of paranoia. Well, it wasn't. The column...
Posted by: Magnus Shaw
When I was young, the most advanced hand-held computer game on offer was probably Space Invaders. A massive, chunky black device about the size of a hardback novel, requiring six AA batteries and with a dodgy red display which made it virtually...
Posted by: Ashley Morrison
“Normal or diet?” The standard question you ask when you’re going to the bar and someone orders a Coke. I haven’t counted, but in my experience, I would guestimate that eight times out of ten, the answer will be diet...
Posted by: Ashley Morrison Taking place over two weeks, with eight distinct design zones and two prestigious Awards Evenings, New Designers is the UK's most important graduate design exhibition, full of innovation and fresh thinking. The show sees over 3,000 of the most...
Posted by: Creativepool
Earlier this month, there was widespread consternation and outrage that the Department for Culture, Media and Sport (DCMS) is going to exclude the 'crafts' as a category under the banner of 'creative industries'. Having done some work on a...
Posted by: Creativepool
If advertising is about anything, it's about influence and persuasion. So allow me to tell you a tale which perfectly illustrates the strange and mysterious ways in which the human psyche is influenced and persuaded. This is the story of a man who...
Posted by: Magnus Shaw
Heather Dewey-Hagborg is not only an artist, she is also a DNA biologist and computer programmer extraordinaire who does shocking things with science in the name of art, such as finding a blob of chewing gum on the street and then printing out the...
Posted by: Creativepool
Ever get the feeling this whole digital hoopla is just being made up as we go along? Starting to suspect 'boffins' are just slinging out new widgets for a hungry world to scoop up and guzzle down, like mongrel hounds being thrown scotch eggs? Welcome...
Posted by: Magnus Shaw
Everybody knows that the creative industry is a hard field to crack into when you are first starting out. Everyone also knows that job offers mostly come about because of who you know, rather than what you know and whatever vast sum your student loan...
Posted by: Creativepool
Creativepoolers in the fortunate position of holding down a fulltime staff job will be familiar with the warm glow of the monthly payslip. Sure, you'd probably like the net total to be larger, but at least your earnings show up on a predictable...
Posted by: Magnus Shaw
Many creative agencies face a growing dilemma. And as usual the dilemma is about time management and profit. In the current economic scenario, running a creative business is getting tougher by the day. To stay competitive in the market, many agencies...
Posted by: Creativepool
On Tuesday, More! magazine's latest edition hit the shops. With Beyonce as its cover star, it was a notable issue because it was the very last one. Visit the More! website and you'll be met with a downbeat message: more! is a well-loved brand which,...
Posted by: Magnus Shaw
The old adage asserts, 'Word of mouth is the best advertising'. And there's a lot of truth in that. When a satisfied customer recommends a product or service to a potential customer, a form of potent and cost-free advertising has taken place and it's...
Posted by: Magnus Shaw
Job interviews can be a nerve wracking experience. Follow our tips on how to impress at a job interview and get your dream position. As we all know, competition for good jobs is tough. If you’re worked hard enough to land a job interview, you...
Posted by: Source
So what is the best way to put your latest spark of creativity in front of a client? In the days before email it was rare to see even a business card design exit the creative floor unaccompanied. But these days we’re not quite so protective....
Posted by: Creativepool
Build a relationship with your recruiter to ensure that you are well placed to take advantage of the job opportunities they find. We explain why it’s important for us to have a good working partnership with our candidates and how our candidates...
Posted by: Source
What do Apple, Starbucks, Facebook and Innocent Drinks have in common? They all have an in-house design team that has been an integral part of their business success. This NEW award category is an opportunity to show design agencies that the design...
Posted by: Hands Down™
28 March 2013 was a big day for the British creative industries. It was the day that saw the birth of an important new national initiative - Create Britain - to promote and celebrate homegrown creative talent in all its original and talented...
Posted by: Creativepool
Converse have just launched a new line which they have labelled as their 'Well Worn Collection'. Before you start conjuring images of cheesy smells and athletes foot contagions please bear in mind that these trainers have been artificially worn in...
Posted by: Creativepool
According to a 2010 TUC survey, one third of safety representatives reported bullying at work as a problem. In addition, the Chartered Institute of Personnel & Development reports that bullying, harassment and victimisation are ongoing issues in UK...
Posted by: Source
