Displaying 253 - 288 of 1974 results
Pool by definition is: a number of people or quantity of a particular thing, collected together for shared use by several people or organisations. Our roots have always been to share and give recognition to those doing exceptional work. Where can...
Posted by: Creativepool
Cannes Lions has announced the first list of speakers for Lions Innovation; the new “Festival within a festival” that will run during the Cannes Lions Festival this year, and focuses on innovative data, technology and ideas in...
Posted by: Creativepool Editorial
Apple rev their (silent) engines If recent rumours are to be believed, it appears Apple are no longer content with simply ruling the gadget roost, they want to conquer the automotive world too. According to The Wall Street Journal, the tech giants...
Posted by: Benjamin Hiorns
It was only a matter of time before Twitter decided to throw it's hat in the ring alongside YouTube, Vine and the like, but it would appear that the social networking behemoth's plans are a little more ambitious than would have perhaps been presumed....
Posted by: Benjamin Hiorns
Over the weekend, popular picture messaging service Snapchat (which has been in the news of late due to the recent server hacks dubbed “The Snappening” by opportunistic perverts everywhere) revealed its first ads for US users, a move that...
Posted by: Benjamin Hiorns
Google has been making a concerted effort to promote their rebranded mobile app, with an ad campaign summed up quite adequately by a charming 30-second TV spot (below), which shows a child asking Google if dogs can dream. Other short clips used to...
Posted by: Benjamin Hiorns
November is the busiest marketing month and Amazon is giving its customers another tool to keep track of all the goodies that will be filling up their online shopping baskets. Yesterday Amazon introduced #AmazonWishList, allowing customers to add...
Posted by: Creativepool
Yesterday, Working Mother, the magazine for career-committed mothers, announced their 100 Best Companies for “Outstanding leadership in establishing policies, programs and corporate culture that supports working moms” in 2014 by including...
Posted by: Benjamin Hiorns
It was announced yesterday that MediaCom USA has hired industry veteran Thomas Rocco as managing partner and group account director as the lead on the agency's iconic Subway account. He joins MediaCom from Omnicom, where he served as executive vice...
Posted by: Benjamin Hiorns
Andre Harrell, vice chairman of REVOLT, the multi-genre, multi-platform network, recently announced that the "REVOLT Music Conference" is to be renamed the "REVOLT Media Conference," in recognition of the growing convergence of media and music....
Posted by: Benjamin Hiorns
Advertising might be only one aspect of the great social media boom, but it's a pretty large one and it's only going to get larger. In fact, by 2017, Mintel, the leading global supplier of consumer, product and media intelligence, has predicted that...
Posted by: Benjamin Hiorns
The 2014 RIBA Norman Foster Travelling Scholarship has launched and is inviting applications from schools of architecture around the world. A £6,000 grant will be awarded to one student by a panel of judges which includes Lord Foster and the...
Posted by: Foster + Partners
International sensation Hailo, lifestyle media provocateur Nowness, and pop culture gem Catleidoscope will be saluted alongside special achievement honourees Candy Crush Saga, “Father of Wi-Fi” Vic Hayes, and Inside Out Project founder JR...
Posted by: The Lovie Awards
Bloom.fm is a new music service that puts design first. It combines radios, streaming and music discovery in one lovingly crafted app, for the best mobile music experience yet. Bloom.fm is offering Creativepool members an exclusive special...
Posted by: Bloom.fm
The USB ports in our computers have facilitated a wide range of different product and marketing opportunities. From guitars that can be plugged straight into our computers to nifty branded storage freebies that get handed out like sweets at IT...
Posted by: Creativepool
Who would have thought that the little black beauty with its greasy rubber keys and a power cable more sensitive than Prescott's gag reflex would still have so many fans? On Thursday, RamJam released this animated video to Richy Pitchs new single...
Posted by: Creativepool
The original article was published on Brand Quarterly. Knowing the difference between a brand providing a multichannel and omnichannel experience for your consumers is vital to understanding how to ignite true brand affinity. In an age of...
Posted by: LEAP
SES, the global satellite company that reaches between 4 and 5 million households in English-speaking Africa, recently launched a bespoke TV channel focused on educating West Africans about Ebola. The “Fight Ebola” channel will be...
Posted by: Creativepool Editorial
Voltarol recently announced the launch of its new campaign “More than Movement” to promote the brand in partnership with Channel 4 and GAY TIMES. The partnership, brokered by Publicis Media’s platformGSK and Publicis Media Content,...
Posted by: Creativepool Editorial
BBH London - Absolut Blush easily? Absolut employees bare all to show it really is “the Vodka with Nothing to Hide” Absolut’s new film leads the way for transparency in the most revealing way possible. From each seed to every...
Posted by: Creativepool Editorial
When the news broke last year that BBC Three was going to be shelved as part of governmentally mandated cut backs at the beeb, I was more than a little upset. Not just because the channel is the source of my late-night Family Guy fix, but because the...
Posted by: Benjamin Hiorns
It was announced yesterday that the global pizza chain Domino's will be sponsoring the popular Channel 4 soap Hollyoaks beginning Monday the 21st of January, taking over from the show's current sponsor VO5. The multimillion pound, two-year deal, will...
Posted by: Creativepool Editorial
Recently, Channel 4 Sales partnered with Innovid to launch a selection of interactive video ads (or iVODs) for its 4oD (4 On Demand) apps on iOS mobiles and tablets, becoming the first broadcaster to do so. This means that from this point onwards,...
Posted by: Benjamin Hiorns
ITV2 is not a channel I frequent. Chiefly because I’m the kind of person who’d probably prefer to watch footage of his own conception than an episode of Geordie Shore, but also because the channel’s identity has (up to this point at...
Posted by: Benjamin Hiorns
The global children's TV channel Boomerang, a subsidiary of Cartoon Network that specialises in classic cartoons (such as Tom & Jerry and The Flintstones) with a more family friendly approach than the alternative, modern cartoons featured on its...
Posted by: Creativepool Editorial
Joining John Lewis, Sainsbury's, Morrisons and more in the festive fray, M&S launched its 2016 Christmas campaign over the weekend with the release of its highly anticipated “Christmas with Love, Mrs Claus” spot. “Christmas with Love” is its...
Posted by: Creativepool Editorial
Maltesers & AMV BBDO win Channel 4's £1 million Superhumans Wanted Prize Channel 4 has announced that Maltesers and AMV BBDO have won £1 million of the broadcaster’s commercial airtime, staked as part of its Superhumans Wanted...
Posted by: Creativepool Editorial
United Biscuits has launched two brand new initiatives this week as part of its adorable “Sweeet” campaign, which uses cute and cuddly critters in imaginative ways. The first is the latest ad in the iconic sweeet series, but the second...
Posted by: Creativepool Editorial
Filmmaker Jon Avnet, who has worked on films such as “Risky Business” and “Black Swan” has launched a new fully integrated digital studio, which aims to deliver original, high-profile, premium half-hour and hour-long content...
Posted by: Benjamin Hiorns
It’s been ten years since the Olympics and the Paralympics came to London and completely changed the way I felt about my country for a few months. You see, I’ve never been much of a patriot and am of the firm opinion that nationalism is a...
Posted by: Benjamin Hiorns
"There is something about storytelling that expands the heart and soul of a child." This is how Andrew Geller from 1stAveMachine talks about the heartwarming Gotham Reads initiative, a YouTube channel gathering top celebrities, authors and creatives...
Posted by: Creativepool Editorial
FC Barcelona - Summa European footballing giant Barcelona is renewing its image with a rethink of the iconic crest design and an official introduction of a nickname regularly used by fans. The new logo, created by Spanish consultancy Summa...
Posted by: Creativepool Editorial
CHI&Partners CHI&Partners CEO Sarah Golding has appointed two new Joint Managing Directors to support her in the day-to-day running of the agency, promoting former Head of Account Management Gary Simmons (right) and Joint Head of Planning Sarah...
Posted by: Creativepool Editorial
Whilst 2016 has been something of a banner year for many horrible things, it's been business as usual in advertising, and business navigating new frontiers. One thing that appears to have come to the forefront this year is the coming together of...
Posted by: Benjamin Hiorns
This week Channel 4 has attracted considerable attention. Its high-profile, much discussed ‘documentary’ strand Big Fat Gypsy Weddings has returned to a big fat viewing audience and water-cooler debate over the style merits of pineapple...
Posted by: Creativepool
2023 has been a lot of things. It’s been a year that saw great divisions widen and a year that seemed to almost revel in chaos, but it was also a year in which creativity continued to shine, even as it stood on the precipice of potential...
Posted by: Benjamin Hiorns
