Displaying 217 - 252 of 9371 results
It’s been a great and unique year for web design. Even as the world started opening up again, the best websites of 2021 demonstrated the need for brands and individuals to jump on the Digital Transformation ship, showcasing their capabilities...
Posted by: Antonino Lupo
With a style between narrative and conceptual with some delightful surreal tones, Jeremi Durand walks a fine line between storytelling and visuals, bending the language of cinema to his will and the necessities of his stories. Jeremi won a Bronze in...
Posted by: Creativepool Editorial
This was a great year for product design. From the release of new smart home kits to the launch of iPhone 12 and everything in between, there were loads of incredibly inspiring products to buy, admire and learn something from. And though the smart...
Posted by: Antonino Lupo
Matt Batten, ECD at Momentum Worldwide Australia, describes his country as a "small and insular market." When your agency knows that and still manages to secure, create and produce groundbreaking work, you know there must be something really special...
Posted by: Creativepool Editorial
What is the secret to becoming a successful Executive Creative Director? According to Tom Drew's old CEO Ben Fennel, you need to "turn around a big piece of business." Turns out Ben was right. Tom Drew is the Executive Creative Director of Wunderman...
Posted by: Creativepool Editorial
All the 2021 Christmas campaigns in one place As we all know, there’s no Christmas without a heartwarming, tear-duct-shattering series of lovely Christmas campaigns. Brands and agencies line up every year to release a stream of Christmas ads...
Posted by: Antonino Lupo
I was in a classroom, leaning over my desk as my Storytelling tutor dimmed the lights in the room, when I watched the 1914 Christmas ad for the first time. As someone who hadn’t lived in the UK until 2017, I’d apparently missed out on a...
Posted by: Antonino Lupo
Executive Producer Gemma Conway believes in hard work as much as in embracing one's own differences. Now living and working as part of a world in which no two days are ever the same, Gemma started from much humble beginnings - "a Media degree from a...
Posted by: Creativepool Editorial
When a certain Angry Therapist was in need of a mobile app to better connect with its established and growing community, the talented team at xeroproject was prompt to jump on board, crafting an app which granted them a win in this year's Annual...
Posted by: Creativepool Editorial
To Beckie Underwood, the most important feature of character any creative professional should have is pure and simple humanity. Beckie dreams of an industry with a 3-day work week and was never scared by not having a typically creative background or...
Posted by: Creativepool Editorial
Based in Amsterdam, Rachelle Meyer is an American illustrator with over 15 years of experience in the creative industry, specialising in narrative art and literary markets. Rachelle is also a writer; which is why her storytelling skills are so...
Posted by: Creativepool Editorial
Annabel Mackie's hunger for knowledge and new challenges has few equals in this industry. That much is clear right from the onset, as you learn more about her incredibly multifaceted career and the breadth of experiences she was able to...
Posted by: Creativepool Editorial
Some things are simply not meant for you. In the family of Sophie Evans, no one worked even remotely in anything creative. Healthcare was the obvious choice for her, to become a doctor and meet the expectations of everyone around her; and yet,...
Posted by: Creativepool Editorial
Let’s face it. Music licensing can be pretty tedious from time to time. Okay… most of the time. But you don’t need to understand every term or nuance to purchase a music license. If you’re an advertiser looking to license...
Posted by: Bopper
You’ve signed up your business on Creativepool and want to make yourself marketable on the platform by being included in the Creative Services Directory. How does it work exactly and what are the benefits to inclusion? By default, companies...
Posted by: Creativepool
Traditionally, theatre advertising campaigns have been OOH. So what do you do when a pandemic forces theatres to close and makes outdoor advertising temporarily out of fashion? Dewynters' answer was to create a new trailer for a unique campaign that...
Posted by: Creativepool Editorial
Ben Mottershead is the Founder and Creative Director of design agency Studio BND. Ben's agency works with brands, companies and platforms to help them humanise their audience, harnessing the power of communication to deliver standout creative on a...
Posted by: Creativepool Editorial
Some time ago, I took a few days to read an interesting little book by Bloomberg reporter Jason Schreier, named Blood, Sweat & Pixels. In it, Jason interviewed a number of game studios behind some of the most famous games, learning the crazy and...
Posted by: Antonino Lupo
‘How I became a six-figure freelancer’. ‘The reality of being a six-figure freelancer’. And perhaps the worst of all: ‘Here’s exactly what I do every day to earn six figures as a freelancer’. You’ve...
Posted by: Antonino Lupo
Your mind is constantly jumping from one idea to another. You can barely focus on what you are doing now, as your side-projects seem to jump in from all angles. You struggle to complete one thing; and in the meantime, you get so inspired by other...
Posted by: Antonino Lupo
Typography is the art of arranging text in a way that makes it not only legible but aesthetically pleasing. It involves font, structure and overall appearance, and works to catalyse a specific emotion in the reader. It brings the text to life and the...
Posted by: Creativepool
Have you scrolled through the Discover page on TikTok lately? Interesting and inspiring trends for sure - but as we know, TikTok only ever works well with very short content. Instagram and other social platforms have all followed the same route,...
Posted by: Creativepool Editorial
Freelance Art Director, 3D & Motion Designer Csaba Molnár has been in this industry for over 10 years, more than enough to develop a broad range of skills that embraces modelling on a number of levels. It is enough to take a quick glance at the...
Posted by: Creativepool Editorial
When you truly believe in something, even something as small as an idea, you'd do anything to see it come to life. This is what CEO & Founder of Zedosh Guillaume Kendall realised as soon as the pandemic hit. If he wanted his big idea to come true,...
Posted by: Creativepool Editorial
Illustrator Dima Kashtalyan is a believer in the beauty of uniqueness and the power of making a difference through art. Having started out his career as a graffiti and mural artist, Dima's style is beautifully detailed and evocative, just as you...
Posted by: Creativepool Editorial
Did you know that, whether your next client’s business is relevant to gamers or not, it doesn’t really matter anymore? Surely if you want to create a fully-fledged integrated campaign to target a gaming audience, you should probably...
Posted by: Antonino Lupo
The OREO brand has always been committed to playfulness and connecting with its most affectionate consumer base. To play on the nostalgia surrounding mixtapes for millennials, OREO has partnered with Digitas UK to create a digital activation that...
Posted by: Creativepool Editorial
The Creativepool Annual is all about championing excellence in the creative industries. Now that our stellar lineup of winners for Annual 2021 has been announced, it is time to take a closer look at those companies and professionals who defined...
Posted by: Creativepool Editorial
Your digital footprint refers to the record of your online interactions. It's everything you do, share, or post online - some of which can tarnish your reputation. But, according to Statista, only about a third of people who use the internet...
Posted by: Creativepool Editorial
For someone with an interest in gaming, Wayne Leonard's career can only sound incredibly inspirational. Wayne, now VP & Account Director at George P. Johnson, has been in the industry for decades, going as far as the production team for the first...
Posted by: Creativepool Editorial
Ever heard of the Pretentious-O-Meter? Neither did I, until earlier today. There is a known reality in the film industry that sees film critics as being constantly disconnected from the end audience. Ratings from critics are often unforgiving and...
Posted by: Antonino Lupo
What to do when your personality doesn't match the stereotypes required for a successful career? You keep going. Anna Jehan was recently appointed as the Head of Design at Digitas UK, and she admits spending some of her early career struggling with...
Posted by: Creativepool Editorial
You are having a stroll on the main high street, on your way to your favourite park in town. A few steps away from the main gates, you see a man running towards you. He looks scared. Click here to dodge him. Click here to stop him. You dodge the...
Posted by: Antonino Lupo
There is a common and shared belief amongst the top freelancers in the industry: a great career in design starts when you are able to say “No”. Once you’re past the initial hurdle of having to scramble for clients and projects, you...
Posted by: Antonino Lupo
Good user experience isn't measured by how attractive a website or application can be. There are a number of elements at play when designing effective online UX, but most of them run through clarity of communication and accessibility. Following the...
Posted by: Creativepool Editorial
With the consumer world increasingly moving online, brands are being faced with the challenge of developing top-notch platforms to replace otherwise clunky and dated experiences. Long gone are the days of stiff, counter-intuitive and painful User...
Posted by: Antonino Lupo