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Leaders

Ben Leeves for Jungle

Jungle Studios, the Soho-based full service audio post production facility that brings together award-winning sound design and music for advertising, promo and broadcast, has announced the appointment of Ben Leeves. Ben, who has over 20 years’...

Posted by: Jungle Studios
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Leaders

First look: Shop the show

designjunction2017 will be the London Design Festival's ultimate shopping destination, with a dedicated retail section perfect for buyers and design-savvy consumers. In The Canopy, more than 70 design-led pop up shops will sell everything from...

Posted by: designjunction
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Leaders

Top 10 Ads of the Week

TBWA - Boundary Road Brewery Robber’s Dog director, Daniel Borgman, shoots the epic return of the Chocolate Moose for Boundary Road Brewery. Following a multitude of pleading requests from Boundary Road Brewery fans around New Zealand, BRB has...

Posted by: Creativepool Editorial
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Leaders

CES 2017: 10 Stories from Day One

For almost 50 years, the Consumer Electronics Show (CES) has been seen as the tech industry's ground zero. This is the show, held annually in Las Vegas, though initially held in New York, that sets the trends for the year to follow. One of the...

Posted by: Benjamin Hiorns
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Leaders

Creative Opinion: Thoughts on Branded Content for 2017

At K7, our role is to help creatives find, create and sell the hottest content around the world. Historically, our focus within that has always been with in what we’d now define as ‘classical television’; that largish screen we...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Creature/VCCP - Mission Foods Mission Foods in Europe has handed its creative account to Creature of London and media to VCCP Media after a competitive pitch. Creature of London won out in a competitive pitch run through AAR over Isobel and George &...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

CHI&Partners Yan Elliott is joining CHI&Partners as Joint Executive Creative Director, alongside Micky Tudor. Elliott leaves Lucky Generals, where he was Creative Partner, and responsible for notable recent campaigns including the Radiocentre work...

Posted by: Creativepool Editorial
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Leaders

#TechTuesday: Metamaterials, Peter Saville, & Apple moves to Battersea

Peter Saville unveils interactive bus shelter in Manchester If you've ever spent time at an average bus shelter with a flat smartphone and found it to be a grim fate indeed, you'll be thrilled to learn that a new interactive, digital bus shelter...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

CHI&Partners - Argos CHI&Partners and Argos are set to unveiled an incredibly fast-paced new spot this Saturday to promote the speed of the Argos “Fast Track, Same Day Delivery” service, which allows customers to choose from four...

Posted by: Benjamin Hiorns
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Leaders

Top Account Wins and Acquisitions of the Week

Yard - ROX Jewellery retailer ROX has selected technical marketing agency Yard to manage digital marketing for the rox.co.uk domain, commencing this month, with the project covering search, content, conversion rate optimisation and analytics. Yard...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Jersey, Whisky, the Roundhouse & More

Monotype - Transport for London Monotype, the font and technology specialist, has updated the iconic Transport for London typeface to coincide with its centenary, featuring new hashtag, @ and ampersand signs. The new typeface, called...

Posted by: Creativepool Editorial
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Leaders

Max Factor & Blippar unveil their first steps in interactive retail

Blippar; the “Visual discovery app,” which relies heavily on augmented reality, and Max Factor have revolutionised the world of cosmetics and the retail sector with an ambitious new execution. Now every Max Factor product is essentially...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Aston Villa to Oi!

Wolff Olins - Oi! Wolff Olins has launched a new brand identity for the spectacularly named South American telecoms company Oi, which is centred on a a user-generated logo that reacts to the sound of the customer’s voice. In creating the...

Posted by: Benjamin Hiorns
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Leaders

Jeep announce interactive partnership with Batman!

Comic book movies are big business. Indeed, the genre has evolved from its fringe beginnings (anyone else remember Howard the Duck?) to effectively monopolise mainstream cinema. Even though Marvel has done its best to corner the market over the past...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Account Wins of the Week

Jack Morton - Lions Festivals Lions Festivals, the organiser of the Eurobest Festival of European Creativity, appointed global brand experience agency Jack Morton Worldwide to create the opening film and all other moving image content for the...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights in Tech

Apple file a patent for the Smart Ring In a week that saw the iPhone 6S sell 13 million units in just three days during its launch weekend (compared to 10 million for the iPhone 6 last year), Apple has also filed a patent for a “Smart...

Posted by: Benjamin Hiorns
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Leaders

Rugby continues to dominate campaigns

VCCP London England rugby partner O2 has unveiled its first ever animated campaign, which sees the England Rugby Team turned in to giants through the power of support. Created by VCCP London ahead of the biggest tournament in English Rugby history,...

Posted by: Benjamin Hiorns
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Leaders

Account Wins of the Week

Pereira & O'Dell – Timberland Pereira & O’Dell New York has been selected by the leading global outdoor lifestyle brand, Timberland, as creative agency of record to provide all aspects of the brand’s global communications strategy and...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Wieden+ Kennedy Portland bring back the Old Spice guys The “Old Spice Guy” spots for the titular aftershave by Wieden + Kennedy has been something of a cultural phenomenon, and with good reason; it's a bloody good idea, it's delightfully...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

All Together Now Johnny Hornby’s The&Partnership, which includes CHI in the UK, launched a new content agency All Together Now late last year, headed by former NME editor Conor McNicholas. Now, just 7 months later, ATN has hired its first creative...

Posted by: Creativepool Editorial
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Leaders

Publicis and the digital driving school

I was never a natural driver. It took a solid 2 years of lessons and 3 failed attempts before I even came close to passing the practical test, and even the theory test almost derailed me more times than I'd care to admit. I've never been one for...

Posted by: Benjamin Hiorns
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Leaders

Awards Roundup

ANDY Awards Leo Burnett was the most awarded agency network earlier this week at the 51st annual International ANDY Awards. In addition to the sixth consecutive Network of the Year win, Leo Burnett London received the prestigious Richard T. O'Reilly...

Posted by: Creativepool Editorial
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Leaders

The Week In Advertising

Arnie And The Meerkat Unless you've been on holiday to Jupiter, you'll have seen the current 'Compare The Market' work, wherein Alexander and Sergei run into trouble with the former Terminator. But what happened behind the scenes? Here's your chance...

Posted by: Magnus Shaw
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Leaders

The Week In Advertising

McCain - Real Tea Times With this new work and strapline, McCain are obviously determined to put their brands at the heart of British mealtimes - particularly their chips. This may not play well with health and nutrition campaigners, but will...

Posted by: Magnus Shaw
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Leaders

Whatever happens, I urge you NOT to read this blog post

I'm serious. Quit while you're ahead. Or rather, quit while you're not as far behind as you will be if you keep reading. Apart from its arguable entertainment value, it will not enrich your life, make you cleverer, funnier or wealthier. Or even feel...

Posted by: Ashley Morrison
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Leaders

Smart Car prove that size doesn't matter

Whilst in the western world we appear to shy away from anything small and cute (tries not to make an obvious dirty joke), in the East, smaller is always better. From technology and architecture, to food and even living space, the lack of space...

Posted by: Benjamin Hiorns
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Leaders

Top Hires of the Week

CP+B Former TBWA\Chiat Day CD Gustavo Sarkis, was appointed this week as executive creative director of CP+B Miami, where he'll lead creative on all accounts. The native Brazilian began his career in advertising at Almap/BBDO São Paulo where he...

Posted by: Creativepool Editorial
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Leaders

The Week In Advertising

eHarmony - Popcorn There's some furious competition between TV dating sites right now, and that means a plethora of TV ads. One campaign simply shows happy daters on happy dates, but eHarmony have gone more leftfield, using a bizarre scenario to...

Posted by: Magnus Shaw
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Leaders

Spitalfields, these London pranksters are trolling your lunchbreak

In the latest “Go Fun Yourself” online film by Saatchi & Saatchi London for Toyota's Aygo, a group of four musical comedians make up humorous songs about passers by neat Spitalfields Market in East London. In the clip, which can be viewed...

Posted by: Benjamin Hiorns
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Leaders

Grey London help Volvo 'Swell' its brand in new ad

In a bid to move into a more premium market space, Volvo has launched a new TV campaign for its XC60 model called “Swell.” The campaign is centred around a film which introduces some of the basic principals that represent the brand's positioning...

Posted by: Benjamin Hiorns
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Features

A Great British Design Classic: the telephone box

Yet another reality show came to an end last week, with Jermain Jackman being crowned king on The Voice. But these public competitions - from singing to cooking to interior designing to baking to skating - are nothing new. Did you know, for instance,...

Posted by: Ashley Morrison
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Features

Panic stations: leaving London and moving to t’sticks

As I sit down to write my blog today, I’m a bit anxious. You see, we moved on Saturday. But this was no ordinary move. I’ve left the creative centre of the country (and some would argue of the world) and gone to live in a place where...

Posted by: Ashley Morrison
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Leaders

Bat Wings: 60 years of the BBC ident

"All branding is about setting yourself apart and trying to be clear to your audience or customers that you stand for this set of values.” Absolutely spot on…and so it should be, because those words of wisdom come from Martin Lambie-Nairn...

Posted by: Ashley Morrison

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