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Leaders

CES 2016: The Highlights

Last week, the tech world relocated en masse to Las Vegas for the annual Consumer Technology Association expo (or CES), which this year (as one would expect given recent trends) was heavily focused on VR and everything VR related. However, what with...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Wieden+Kennedy

Translating New Year resolutions for Booking.com Booking.com recently revealed the “Best 2016 Ever” campaign from Wieden+Kennedy Amsterdam, which encourages people to turn their (most likely) doomed New Year’s resolutions into...

Posted by: Creativepool Editorial
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Leaders

Mark Zuckerberg wants to be Iron Man

When you think of Mark Zuckerberg, you don't automatically think of Iron Man. Indeed, the only thing the Facebook CEO has in common with Tony Stark is his vast fortune, but he does have the means to create his very own digital butler. Yes, the JARVIS...

Posted by: Benjamin Hiorns
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Leaders

The IKEA team explores innovation in their new lab Space 10

As a child, I always loved visiting IKEA, which I promise isn't half as odd as it sounds. Not only were the meatballs simply divine (they appear to have lost a little of their lustre of late though), but the IKEA closest to us featured not only a...

Posted by: Benjamin Hiorns
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Leaders

The Latest Highlights & Trends in Tech

B29 and the Royal James Bond garage Ever wanted to be James Bond, only without the espionage, fist fights and gun play? Well then you better either be a very handsome, established british actor (or actress?) in their late 30's, or be a member of the...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Account Wins of the Week

Ocean Outdoor - Team GB Team GB has revealed details of its exclusive content partnership with digital out of home owner Ocean as it unites the nation behind the team prior to Rio 2016. The deal will see Ocean turn the nation red, white and blue...

Posted by: Creativepool Editorial
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Leaders

AWARD increases presence at Semi Permanent in Australia

The Australasian Writers and Art Directors Association (AWARD) will be increasing its presence at the annual Semi Permanent festival of creativity and design from May 2016, in a collaboration that will introduce an annual AWARD showcase to the...

Posted by: Creativepool Editorial
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Leaders

The Internet of Food: How tech will shape our food futures

Say hello to the 'internet of food’. A new buzz term used to describe the interconnectedness of physical objects that collect and exchange data about food preparation, consumption and exercise. Millennials believe that technology should play...

Posted by: Kate Lewin
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Industry

Live streaming from AdWeek: Times Center Stage: Thursday

Live Stream: 9:00 - Managing Disruption There’s no question the media and advertising worlds are being turned upside down daily. New technologies enable innovation around business models and distribution, while barriers to entry for new...

Posted by: Creativepool
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Leaders

Agency of the Week: Wieden+Kennedy

More Old Spice guys is never a bad thing Last month, Wieden+Kennedy Portland and Old Spice gave even more Isaiah Mustafa and Terry Crews, otherwise known as “The Old Spice Guys.” Whereas before the two men appeared in their own separate...

Posted by: Creativepool Editorial
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Leaders

Live streaming from AdWeek: Liberty Theater: Wednesday

Live Stream: 9:00 - Native Ad Forum We have arrived at a turning point for advertising on the modern Internet. A moment where we lay to rest the notion that interruption is the core tactic to produce attention and commit to a future built on...

Posted by: Creativepool
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Leaders

Technicolor bags The Mill for a cool £190 million

Technicolor has added another aptly colourful string to its rainbow this week with the acquisition of London-based studio The Mill (the world’s largest VFX and content creation studio for the advertising industry) for just a shade over...

Posted by: Creativepool Editorial
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Workshop

How to achieve the perfect portfolio: Part 1

For most of us the days of creating our own portfolios from scratch are way behind us now (except if you're a developer), so make life as easy as possible for yourself by using portfolio builders, creative services and platforms that are designed for...

Posted by: Fabrik
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Leaders

It's been a big month for Publicis Healthcare

Publicis Healthcare acquire Tardis Medical Publicis Healthcare recently acquired Tardis Medical; a highly respected clinical and medical affairs outsourcing organisation and consultancy business. The agency will be aligned with Publicis Touchpoint...

Posted by: Creativepool Editorial
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Leaders

The Evolution of Google

Google is a company with surprisingly humble origins (it began life back in 1996 as a simple research project) that has evolved in just under 20 years into a global behemoth worth more than $100 billion. Indeed, the word “Google” has...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

Google's Modular Phone is unstable Though in theory it's possibly the most exciting thing to happen to smart phones since the introduction of the iPhone, Google's ambitious modular phone; Project Ara, was never going to have an easy birth. The...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Ogilvy & Mather Asia Pacific Andy Annett has been appointed as managing director of TODAY Ogilvy & Mather Myanmar. 

Based in Yangon, Annett will lead efforts to develop the agency’s social and digital offering, expand its creative...

Posted by: Creativepool Editorial
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Leaders

New design conference set to change perspectives on visual design

Award-winning design consultant Emma Sexton hosts the first ever UK design event for non-designers at Thomson Reuters, Canary Wharf on 22nd September 2015. Unleash The Power is the first design event of it’s kind, on a mission to challenge...

Posted by: Hands Down™
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Workshop

Social Media Recruitment: Getting It Right

How to get social media recruitment right and the hazards to watch out for. It’s widely known that in 2015 the majority of job seekers find their jobs through a social network. And I’m guessing that the vast majority of recruiters either...

Posted by:
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Leaders

Chiaro reboots the Pelvic Floor exerciser in a sleek new wearable

Pelvic floor/kegel exercises have had known benefits for women for decades, especially post-child birth, for strengthening bladder muscles, reducing the risk of pelvic prolapse and improving sex. It’s the same core strength promise of popular...

Posted by: Chiaro Technology Ltd
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Leaders

The Awards Roundup: Sans Cannes

Whilst the sights of ad land were set squarely on the south of France last week, that's not to say the Cannes Lions was the only awards show of note to offer up some notable news. International Music + Sound Awards Founded in 2011, the...

Posted by: Creativepool Editorial
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Leaders

Awards Roundup: Top 5 wins of the week

1. Baltic Regions Leading International Adversiting Festival Awards Announced Latvia’s Jūrmala was host to the Golden Hammer awards, cementing it’s reputation as the Baltic region’s leading international advertising festival....

Posted by: Creativepool Editorial
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Job Description: Advertising Account Executive

Advertising Account Executives are usually employed by advertising agencies. Over two-thirds of advertising staff are based in London, but there are employers in cities across the country. Agencies vary in size. Almost half employ fewer than 20...

Posted by: Creativepool
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Job Description: Advertising Account Planner

Advertising account planners set the communication strategy for advertising campaigns. They establish the goals and objectives, target audience, message and tone in which the campaign should be delivered. Planners define how a particular strategy...

Posted by: Creativepool
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Leaders

The Week in Tech

Block the Kardashians A new version of AdBlock was recently announced, which has been built with one purpose in mind; to block out all mentions of the Kardashian family on your internet browser. KardBlock is currently in the beta testing stage, and...

Posted by: Creativepool Editorial
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Leaders

What are you capable of?

AMV BBDO has created a new integrated campaign for The Open University, the first since it won the OU account in a competitive pitch last year. Leagas Delaney was Open University’s previous pan-European ad agency, having won the account in...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Vivid Sydney M&C Saatchi’s Bang PR has been appointed to represent the Vivid Sydney festival for the second year running after a competitive agency pitch.

 Vivid Sydney is a festival of light that transforms the Harbour City with its...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week: Part 1

MXM - Bob Evans Farms Meredith Xcelerated Marketing (MXM) announced this week that it has been named digital agency of record for Bob Evans Farms after a consultant-led review. Bob Evans operates over 500 full-service restaurants across 19 states...

Posted by: Creativepool Editorial
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Leaders

Havas Village opens in the windy city

Havas officially opened the Havas Village Chicago this week at the freshly renovated 81,000 square foot office space in the River North area of the windy city; a trendy, urban neighbourhood that perfectly suits the global marketing and communication...

Posted by: Benjamin Hiorns
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Leaders

What does it take to be an icon?

Here at Ubiquitous we like to talk about icons; we truly believe that the black cab is an icon and we go so far as to say so in our strapline, iconsonicons. But what is it we mean by this? What is it that makes something iconic and therefore worthy...

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Leaders

Weekend Hire Roundup

Last week was a big one when it came to exciting hires and promotions in ad world, and the weekend offered up a bevy of extra announcements, the lion's share of which we'll be examining below (Also see HERE for news on the latest hires over at DDB...

Posted by: Creativepool Editorial
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Leaders

Business Roundup

JWT - US Marine Corps Following a government-mandated request for proposal, the United States Marine Corps has renewed its advertising contract with JWT Atlanta, a relationship that has now lasted 67 years. Since its last review in 2007, J. Walter...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

CP+B Former TBWA\Chiat Day CD Gustavo Sarkis, was appointed this week as executive creative director of CP+B Miami, where he'll lead creative on all accounts. The native Brazilian began his career in advertising at Almap/BBDO São Paulo where he...

Posted by: Creativepool Editorial
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Leaders

Fitness First turn Blue Monday Red

Fitness First is the world's largest privately owned health club group with over 540 clubs worldwide and over 1 million members in 21 countries. In London alone there are over 40 clubs, each stocked with state-of-the art gym equipment, and staffed by...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

TBWA\Chiat\Day New York TBWA\Chiat\Day New York has found its new CEO in the form of Rob Schwartz, who move into the (newly created) position from his previous role as global creative president for TBWA Worldwide. He will take charge of all...

Posted by: Creativepool Editorial
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Leaders

GTR rebrands with new “Seamless” identity

Govia Thameslink Railway (GTR), the biggest rail franchise in Britain, recently rolled out a new brand identity by SomeOne to bring the whole company in line with the recently rebranded South Eastern network. The train operating company, which also...

Posted by: Creativepool Editorial

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