Displaying 1081 - 1116 of 1194 results
In order to raise awareness of the 93,000 homeless people sleeping on the streets in the UK in Christmas, Adot.com, the organisation that aims to “Ignite worldwide awareness of the singular true nature of mankind,” has created a new...
Posted by: Creativepool Editorial
The mobile, interactive media agency Rapt Media, announced recently that it's agreement with Ogilvy & Mather Dusseldorf had been extended, as the interactive advertising agency wishes to use Rapt Media's technology for the second year of its...
Posted by: Creativepool Editorial
Barclays embrace face-to-face video Barclays recently became the first UK bank to allow customers to use face-to-face video banking via their phones, laptops and tablets. The service will launch on December 8 and will allow premier account members...
Posted by: Creativepool Editorial
This week we have some giant lettering news for you... Quite literally, it's billboard size. From 1st December until 19th December, a VivaWomen! exhibition “There’s a Good Girl” will exhibit female artists and creatives who...
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Cider Heineken, the brand behind Bulmers cider (amongst countless other alcoholic beverages, including their own globally successful lager), is positioning Bulmers as a festive drink for the winter season in a new digital campaign. Itself part of...
Posted by: Creativepool Editorial
by Ashley Morrison This Friday sees the eagerly anticipated release of the Paddington movie. I'm a colossal fan of the marmalade sandwich-loving young gentleman bear - and not only of the original five-minute animated episodes narrated by Michael...
Posted by: Ashley Morrison
A unique collaboration between the premium vodka brand, Grey Goose and artist, Kehinde Wiley will culminate in a series of events during the Miami art fair next month. The acclaimed artist will be displaying portraits in his “Modern Kings of...
Posted by: Creativepool Editorial
FedEx, the American global courier delivery service, is looking to bolster interest in its UK division with a new film featuring the famed Nevisian hot sauce maker Llewellyn Clarke, whose “Hot Pepper Sauce,” is shown travelling from the...
Posted by: Creativepool Editorial
Uber is the revolutionary taxi service that's taken the US by storm and is set to make a similar impression over here as it moves into its third English City; Leeds, following successful debuts in London and Manchester. The Uber technology platform...
Posted by: Benjamin Hiorns
YouTube, the infinitely successful video streaming site now owned by Google, announced a new service yesterday, which might well out-do Spotify at their own game. If it lives up to its own hype that is. YouTube Music Key attempts to radically alter...
Posted by: Benjamin Hiorns
In a bid to restructure the Australian agency Executive Channel, executive chairman Bruce Fink has announced the company's new board of directors, which includes Kim Wiliams, the former boss of News Corp, who has joined the company, which specialises...
Posted by: Benjamin Hiorns
Ten years ago Uniqlo had just 100 stores, all in Japan. Next year, it will have 840 in Japan and a further 1,170 elsewhere. The two-thousand or so stores are performing phenomenally with the clothing retailer set to amass sales of $14 billion in the...
Posted by: bluemarlin
Yesterday i.Predictus, the demand-side television analytics platform, announced a trial relationship with Havas Edge, the largest vertically integrated full-service direct response agency in the world. The trial will last for three month, over which...
Posted by: Benjamin Hiorns
The fast food giant Burger King hasn't even officially launched in India yet, but it has already proven a huge success in the country. Burger King India's Facebook page has already racked up over 100,000 likes within only seven days of launching,...
Posted by: Benjamin Hiorns
The new Publicis Groupe network Razorfish Global; which brings the group's digital agencies together under the umbrella of Razorfish and Rosetta, recently announced the major players who will be making up its global leadership team. Led by CEO Tom...
Posted by: Benjamin Hiorns
The latest in a series of recent acquisitions made by WPP; it was announced yesterday that Gloo Digital Design, one of the largest digital agencies in South Africa, as been acquired by the advertising giants through Ogilvy & Mather South Africa. The...
Posted by: Benjamin Hiorns
McDonald's are thought to be switching up the ubiquitous “I'm Lovin' It” theme, which has been the cornerstone of their marketing strategy since 2003. The new twist on the 11-year-old theme is thought to be the equation “Lovin' >...
Posted by: Benjamin Hiorns
The Matomy Media Group furthers its strategic digital advancement by announcement the acquisition of MobFox, Europe's leading mobile programmatic advertising platform. The acquisition follows the group's strategic partnership with the Publicis...
Posted by: Benjamin Hiorns
The Publicis Groupe announced yesterday the acquisition of the real-time data-driven digital ad firm RUN, an acquisition very much in line with the group's plan to earn 50% of its revenue from digital by 2018 (at the time of writing, the figure...
Posted by: Benjamin Hiorns
Yesterday, CBS Outdoor Americas, one of the region's largest out-of-home media companies, not only announced that Nick Brien, the former global chairman and CEO of the McCann Worldgroup, has been appointed to their board of directors, but that it...
Posted by: Benjamin Hiorns
The last week has seen quite a few notable moves in ad world, with a few significant appointments that I've already touched on (including Lindsay Pattison's appointment to global CEO of Maxus), as well as those listed below. Nils Leonard has been...
Posted by: Benjamin Hiorns
The last week has seen a lot of creative moves, with announcements made from all corners of the globe. Perhaps the biggest announcement was made by video advertising firm TubeMogul, who hired Mauricio Leon, formerly of ZenithOptimedia, as commercial...
Posted by: Benjamin Hiorns
After a while in limbo, Saatchi & Saatchi, the Publicis Groupe owned global communications and advertising agency network, has finally filled its chief marketing officer role. The agency has been without a CMO since Ben Bittman left in 2010, but...
Posted by: Benjamin Hiorns
The Publicis Groupe recently announced they had acquired another digital agency, following hot on the heels of their acquisitions in Germany (Zweimaleins), South Africa (Synergize), Poland (Interactive Solutions) and the UK (Outside Line). As with...
Posted by: Benjamin Hiorns
Last year's Epic Split, in which Jean-Claude Van Damme balanced precariously (and hilariously) between two lorries, was a huge YouTube success with more than 70 million views, as well as making a big impression on advertising awards worldwide taking...
Posted by: Creativepool
November is the busiest marketing month and Amazon is giving its customers another tool to keep track of all the goodies that will be filling up their online shopping baskets. Yesterday Amazon introduced #AmazonWishList, allowing customers to add...
Posted by: Creativepool
CBGB was founded on the Bowery in New York City by Hilly Kristal in 1973. The New York music venue became a forum for American punk and new wave bands such as the Ramones, Television and Patti Smith Group. In 2013, the former location of CBGB was...
Posted by: Creativepool
Yesterday, Monday 21st September 2014, Ogilvy & Mather CEO Miles Young promoted Christopher Graves, currently Global CEO Ogilvy Public Relations, to the role of Chairman at Ogilvy PR and Stuart Smith, currently Regional CEO EMEA, to Global CEO Ogilvy...
Posted by: Creativepool
Mobile behavior is constantly developing. It is subsequently very fundamental to catch the same conduct and make amends to your existing web design to client focusedmobile outline. In this article, there are 6 mission discriminating mobile behavior...
Posted by: Qualdev
TBWA beat out Publicis Groupe's Leo Burnett and WPP's Royal Order in the pitch for becomming Miller Lite's agency. Miller Lite is the fourth-largest beer brand in America and TBWA are taking over the control of the major creative accounts. WPP had...
Posted by: Creativepool
The innovative AKQA, from the world’s largest advertising group WPP, has partnered with Dyson to develop Dyson Link - mobile software that communicates with The Dyson 360 Eye™ robot to carry out connected cleaning from anywhere. On 4th...
Posted by: Creativepool
Two employees from Ogilvy & Mather have been recognised for the 8th Annual ADCOLR Awards, which honours top individuals in the advertising, marketing and entertainment industries who endeavour to catalyse diversity within their professions. Ashley...
Posted by: Benjamin Hiorns
The Interpublic Group (IPG) recently announced that it will be retiring the “Rogue” brand it created to serve Cadillac and will be giving all Cadillac work to Lowe and Partners Worldwide in an effort to “Deliver a comprehensive...
Posted by: Benjamin Hiorns
It was announced yesterday that Leo Burnett London has hired the creative team of Matt Collier and Wayne Robinson from DDB Chicago, where they've worked together since 2011. The duo were originally based in London at Mother, but moved onto JWT where...
Posted by: Benjamin Hiorns
Papa John's, the internationally renowned pizza chain and official “Pizza Sponsor” of the NFL, has launched a new integrated advertising and social media campaign to coincide with the start of the 2014/2015 NFL season, which kicks off...
Posted by: Benjamin Hiorns
The Publicis Groupe has announced yet another new acquisition, this time in the shape of Nurun, the global technology consultancy based in Montreal, Canada. Publicis acquired the company for 125 million Canadian dollars from Quebecor, who said they...
Posted by: Benjamin Hiorns
