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Displaying 109 - 144 of 9510 results

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Inspiration

What a Yellow Car can Teach You About Focus

Recently, my youngest daughter introduced me to a seemingly trivial game called "Yellow Car, No Returns." The rules are simple: spot a yellow car and call it out. To my surprise, once I started playing, I began noticing yellow cars everywhere. It...

Posted by: Nina Stephenson-Camps
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Industry

From Vision to Motion: A Step-by-Step Guide to Hiring an Animator

In today's digital age, animation has become a powerful tool for storytelling, marketing, and engagement. Whether you need an animator for a commercial, a game, an explainer video, or a creative project, finding the right professional is crucial for...

Posted by: Creativepool Editorial
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Features

Top 5 pop culture campaign misfires of the 21st century | #MediaMonth

Pop culture and advertising have been walking hand-in-hand with varying degrees of success since ethe 1950s. In the latter half of the 20th century we saw brand and pop culture partnerships like Pepsi and Michael Jackson and Nestle and The Simpsons...

Posted by: Benjamin Hiorns
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Inspiration

Brand connection through storytelling | #BehindTheBrand

One of the challenges for any new business is for the work to establish a meaningful connection with it's potential customers. In some cases it makes sense to look no further than the surrounding community. Any business in a small community with a...

Posted by: Glenn Rummler
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Inspiration

Discussing the LatAm film industry with filmmaker Alejandro Giorlando

Alejandro Giorlando is a dubbing coordinator for NatGeo by day, and an ambitious, driven filmmaker by night. He dreams of directing his own feature film, even though government support and the problems in the LatAm film industry get in the way....

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Sibling Rivalry Award-winning production company Sibling Rivalry has bolstered its directorial roster by signing on renowned commercial, documentary and short narrative filmmaker, Sandra Winther. With a style that melds documentary and narrative...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Marcel Sydney Marcel Sydney has announced the newest members of its creative department. The new faces include senior team, Scott Maggs & Alexander Haack (aka "The Cavemen”), creatives Lucy Ochoapetit & Aisling (Ash) Dowling, Grace O'Brien &...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Getting digital with Topman's Tom Lancaster

London-based creative director and designer, Tom Lancaster, managed brand identity for Orange, EE and the Mayor of London before taking the plunge into digital as Topman’s digital director. We chatted to our Creativepool Top 25-er about his...

Posted by: Kate Lewin
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Leaders

AD STARS 2016: The Big Winners

The winners of the 9th annual AD STARS awards were announced this weekend on Saturday, 27th August, at a gala ceremony held in Busan, South Korea. The winners were chosen from a shortlist of 1,680 finalists from 42 countries. Overall, AD STARS...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Things Unlimited - Aussie Bodies Things Unlimited, the social first marketing agency owned by Creston Unlimited, has picked up the UK launch of Australia’s number one Lo Carb active nutrition brand Aussie Bodies. The agency won the business...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

BBH London - Audi The very definition of subtle elegance in advertising, this new spot for the Audi R8 sports car from BBH London, is composed of little more than 60 seconds of a car spinning its wheels, but it looks absolutely flawless! Entitled...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Account Wins of the Week: Week 3

Camp + King - Energizer Energizer Holdings has announced its selection of Camp + King as its advertising agency of record. The selection of the San Francisco-based agency sets a new marketing course for Energizer as it looks to engage in broader...

Posted by: Creativepool Editorial
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Leaders

Spikes Asia 2015: The Highlights

After three action packed days, Spikes Asia 2015 festival of creativity concluded last Friday evening (11 September) with a packed Awards Ceremony at the Ritz Carlton in Singapore. Addressing the audience at the event, Lions Festivals CEO Philip...

Posted by: Creativepool Editorial
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Job Description: Copywriter

Creative copywriters are employed by agencies both permanently and on a freelance basis to develop advertising concepts. They mainly deliver the words and verbal content that accompanies the visual elements. Agency copywriters usually work in close...

Posted by: Creativepool
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Leaders

Top 5 Awards Of The Week

DDB Mudra Group are the Black Elephants of the Kyoorius Awards Kyoorius, in association with D&AD, has announced the winners of the 2015 Kyoorius Advertising & Digital Awards, which took place at the NSCI stadium in Mumbai on the 22nd of May, and...

Posted by: Creativepool Editorial
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Leaders

Havas to predict the future of TV analytics

Yesterday i.Predictus, the demand-side television analytics platform, announced a trial relationship with Havas Edge, the largest vertically integrated full-service direct response agency in the world. The trial will last for three month, over which...

Posted by: Benjamin Hiorns
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Workshop

Market conversations in the web 2.0 world

Kitcatt Nohr & Lazar Dzamic Since December 2007, Lazar Dzamic has lead the digital planning offering at Integrated agency, Kitcatt Nohr. Along with Planning Director, Richard Madden, Lazar leads digital strategy as Digital Planning Director, for...

Posted by: Creativepool
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Workshop

Abstract product design: one bar of Hope, please

Being the product-loving and recession-conscious consumers that we are, we all want to get as much for our cash as we can. And in some ways, that even applies to giving to charity. People will admirably train themselves to death to run the London...

Posted by: Creativepool
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Features

Creative Trends That Will Dominate 2024 #YearInReview

We’ve already looked back at the year that was 2023 and what a year it was. But what kind of magazine would we be if we didn’t also cast our sights on the next 12 months? Of course, there are a few trends you can expect to see pop up...

Posted by: Benjamin Hiorns
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Inspiration

Ad Trends 2018: An uncertain industry in a state of flux

When looking ahead, it's always important to keep one foot firmly rooted in the past, particularly when examining adland, which has been in a state of flux for years now. With agencies and brands alike shifting their allegiances towards digital with...

Posted by: Benjamin Hiorns
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Leaders

Account Wins of the Week

We Are Disrupt - Canyon UK Canyon UK has appointed We Are Disrupt to drive awareness and sales of the Canyon Fitness range. Canyon’s Fitness range aims to bring their award-winning performance to more riders. Whether you’re cruising...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

PRMEDIACO - Valencia The Valencia Region Tourism Board has selected PR MEDIACO to run its PR activity in the UK market throughout 2017. The remit involves the promotion of the whole Valencia Region, Eastern Spain, which includes well-known...

Posted by: Creativepool Editorial
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Leaders

How to achieve performance objectives with connected experiences

Performance metrics for digital advertising have transformed our industry. Transparent, targeted, and accountable campaigns are more impactful than ever. The challenge to brands is wading through the variety of digital advertising options. Choose...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

FCB West San Francisco’s FCB West, best known for its work on the Levi’s and Clorox accounts, has hired Justin Moore to partner with the recently promoted Mike Long as Co-Executive Creative Director. Moore and Long will report directly...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

bigdog Full-service, integrated marketing agency bigdog has announced that Harman Randhawa has joined its management board as Associate Director. Reporting into Managing Director, Ross Faulkner, he will be leading the client services team while also...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Droga5 London - Secret Escapes Secret Escapes, the luxury travel club, has appointed Droga5 London to handle its advertising account. Droga5 London, which won the account following a pitch process against 101, will develop a new strategy and...

Posted by: Creativepool Editorial
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Leaders

#TechTuesday: VR tailoring, PizzaBots and a tattooing robot

The Neuro virtual tailoring system looks to change the face of fashion forever French designer Clement Balavoine has developed a workflow process to virtually design and tailor clothes using a total of three different software programmes. Called...

Posted by: Benjamin Hiorns
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Inspiration

Advergaming: Is Roblox or Fortnite Better for your Brand?

When crafting a compelling brand activation strategy, the choice between Roblox and Fortnite can make all the difference. Both platforms have transformed advergaming, giving brands incredible ways to connect with audiences through immersive and...

Posted by: MLC (Magna Ludum Creatives)
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Leaders

Social commerce: why we must not ignore this new ROI goldmine

As we ease back into a new normal and things start opening up again, there are new avenues of profits for brands and advertisers worldwide that simply can't be ignored. Our favourred social media platforms have turned into proper digital...

Posted by: Creativepool Editorial
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Job Description: Creative Team

The Creative Team in the advertising, digital or marketing sector is responsible for generating attention-grabbing ideas that will entice the consumer or target audience. Members of the team work together to develop conceptual campaigns designed to...

Posted by: Creativepool

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