Displaying 109 - 144 of 9445 results

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Leaders

Samsung wraps up its global agency review

Samsung recently finished its global agency review, adding Wieden & Kennedy and BBH to the roster, and keeping Leo Burnett and Starcom MediaVest on board. The results have given the Publicis Groupe a fair amount of breathing room considering the...

Posted by: Benjamin Hiorns
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Inspiration

Just how important is an agency's name?

Sited just off Fleet Street, the very first agency for which I worked was called 'Riley' and it was great. Inevitably though, I eventually moved on (sooner than I should have, actually) and 'Riley' changed too. In a large-scale, late nineties...

Posted by: Magnus Shaw
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Inspiration

The agency founder who became her own client #BehindTheBrand

Sister Mary, a new strategic design agency founded by Leigh Chandler, has unveiled the design for a limited-edition run of intricately designed votive candles. The client? Leigh herself. Leigh, whose 20 year career has seen her design for major...

Posted by: Creativepool Editorial
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Workshop

How to choose a web design agency

While social media might have become an incredibly important tool, nobody is going to take your business seriously without a website. Designing that website is a key task as it needs to find a perfect balance between form and function. It’s a...

Posted by: Benjamin Hiorns
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Workshop

Why I moved from agency to freelancing

Becoming a freelance designer (or any kind of freelance) is not an easy decision to make. It’s pretty tough actually. You give up on things like having a fixed salary, paid vacations and stability in your financial life that some people love. But...

Posted by: Fernando Ifran
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Leaders

In Discussion with AKQA: Creativepool’s Agency of the Year

Imagination, technology, art, and science fuse together at the heart of the international agency, AKQA. Founded 22 years ago in London by Ajaz Ahmed, the agency has seen significant growth in this time, boasting over 2,000 global employees and 21...

Posted by: Creativepool
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Leaders

Agency of the Week: BBDO

BBDO has had quite a week indeed. We've already reported on the global agency network's involvement in a charming new V&A Museum exhibition and its top placings in this year's Gunn Report, but that's just the tip of the iceberg. AMV BBDO unveil...

Posted by: Creativepool Editorial
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Leaders

VCCP creates £50 million billing agency with Adconnection acquisition

VCCP has announced the acquisition of independent media agency Adconnection. The business will be fully merged with VCCP’s existing media operation, VCCP Media, creating a combined media capability with billings in excess of £50 million....

Posted by: Benjamin Hiorns
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Leaders

Fake TV show by fake agency are being sold worldwide

TBWA Helsinki has teamed up with Fremantle Media, the producers of hit American reality shows such as “American Idol” and “The X Factor” to produce ad campaigns for the Finnish ad agency sitcom “Buy This!”...

Posted by: Benjamin Hiorns
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Leaders

Publicis acquires a stake in Singaporean agency Arcade

It was announced yesterday that Publicis Worldwide has acquired a minority stake in Arcade, the home grown ad agency based in Singapore. The agency also has offices in Shanghai, Tokyo, Jakarta and Indonesia (the Indonesian office was opened recently...

Posted by: Benjamin Hiorns
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Features

Here’s why a good client-agency relationship goes both ways

Clients. We love them, sometimes we hate them. They are what keeps this industry going - the makers of the creative sector, in a sense. Without them having needs, agencies wouldn’t be offering solutions; it is a business relationship based on...

Posted by: Antonino Lupo
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Leaders

Why creative-based socials are invaluable to agency culture

Following an influx of newbies to the creative and design teams we wanted to start a ritual for our people to come together socially. This would be a regular calendar event they would look forward to, input into and that would add an insight into the...

Posted by: Proximity London
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Leaders

M&C Saatchi is our Agency of the Week

Coating everything in chocolate for Sydney's newest attraction Sydney’s newest attraction, The Calyx, opens its doors at the Royal Botanic Garden Sydney on 11 June 2016, forming the centrepiece of the Garden’s 200th Birthday. The Calyx...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: 72andSunny

Unifying the Power of Play To promote its range of merchandise for Marvel’s “Captain America: Civil War,” blockbuster, US department store Target has pegged 72andSunny to create a campaign highlighting the “Unifying Power of...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Wieden+Kennedy

Translating New Year resolutions for Booking.com Booking.com recently revealed the “Best 2016 Ever” campaign from Wieden+Kennedy Amsterdam, which encourages people to turn their (most likely) doomed New Year’s resolutions into...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Havas Worldwide

Putting on a peep show in Chicago for Breast Cancer Awareness Month With one week remaining for National Breast Cancer Awareness Month, Havas Chicago has unveiled a rather provocative new installation designed to extend awareness of the disease and...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Saatchi & Saatchi

The return of Winston Wolf This week, Direct Line launched the next stage in its popular campaign featuring Harvey Keitel as Winston Wolf from the cult classic Tarantino film Pulp Fiction. This time, the spot focuses on the insurance company's...

Posted by: Creativepool Editorial
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Leaders

AARP target baby boomers with new ad agency

AARP, a Washington-based advocacy group for the over-50 crowd, has created a marketing agency to help companies target products and services to the baby boomer market, which AARP thinks doesn’t currently get enough attention from advertisers. This...

Posted by: Creativepool Editorial
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Leaders

Anheuser-Busch InBev launch media agency review

American brewing giant Anheuser-Busch InBev has recently announced an agency review of their US media, an account with an estimated ad spending of $600 million! This is the latest in a series of reviews launched globally by the brewer, including a...

Posted by: Benjamin Hiorns
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Leaders

Publicis Kaplan Thaler named as lead creative agency for Red Lobster

Publicis Kaplan Thaler has been named as the lead creative agency for the American seafood restaurant chain, Red Lobster, two months after its account was put into review following a departure from parent company, Darden. Media for the brand is...

Posted by: Benjamin Hiorns
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Leaders

VCCP Partnership scoops IAB’s Agency of the Year award

VCCP Partnership has been awarded the Internet Advertising Bureau’s (IAB) Creative Showcase Grand Prix to become Agency of the Year. The agency scooped the award after receiving the most honours for outstanding digital campaigns throughout...

Posted by: VCCP

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