Displaying 109 - 144 of 3773 results
Amaze has bolstered its digital marketing capabilities with two senior appointments. Former head of Amaze PR, Sandra McDowell, takes on the role of managing director of Amaze Communications reporting to Amaze CEO, Natalie Gross. McDowell’s...
Posted by: AmazeRealise
From our 25th October Newsletter comes a grest selection of Creativepool freelancers. Krishna Malla Illustrator, Animation Artist, Creative Artworker "I am a strong, motivated, creative director and illustrator who currently lives in...
Posted by: Creativepool
Visitors to House of Hackney’s new flagship store in East London will now be able to benefit from a pioneering phygital experience, thanks to Intelligent Self Service experts, 4 Roads. Situated in “The Playroom”, the...
Posted by: Creativepool Editorial
The generation of young people currently (and rather patronisingly) being dubbed the “zoomers” have spent their entire lives glued to screens. From the moment they were born, high-speed internet and smartphones were always the norm and...
Posted by: Benjamin Hiorns
As technology progresses, the push for immersion and for a blended reality with our everyday screens is what will define most of the future trends in the advertising industry (and beyond). It started with VR and AR; now it's moving onto...
Posted by: Creativepool Editorial
Ocean Outdoor, the premium digital out of home (DOOH) media owner, has launched its 8th annual competition to discover the best creative ideas in DOOH, using innovative and emerging technology and techniques. Ocean’s digital competition is now...
Posted by: Creativepool Editorial
In a digital out of home first, Ocean Outdoor and Posterscope are collaborating with Tate to broadcast artist David Hockney’s iPad paintings across city and roadside out of home screens in seven UK cities. For seven days from today (Thursday,...
Posted by: Creativepool Editorial
Brass has successfully launched a huge new digital marketing campaign for Ribena. The digital-led campaign is a first for the Ribena brand and will include amplification of content in social media. The high-profile marketing campaign kicked off on...
Posted by: Brass
The car rental firm, Europcar, recently announced that it would be shifting its digital advertising strategy, beginning with a campaign that uses Affectv's Persona Discovery Platform. Affectv is a digital advertising agency that calls itself an...
Posted by: Creativepool Editorial
Having recently secured a partnership with Adobe, the Publicis Groupe follow up that major coup with another acquisition, in the form of the San Diego-based 3|SHARE, an expert and partner in Adobe's “Business Plus Level Solutions” and a...
Posted by: Benjamin Hiorns
M&C Saatchi announced yesterday that it has drafted in Tom Bazeley, founder of the digital agency Lean Mean Fighting Machine (LMFM), as its new CEO. Bazeley, who replaces Camilla Harrisson, who quit last week to lead Anomaly London, co-founded LMFM...
Posted by: Benjamin Hiorns
The Publicis Groupe recently announced they had acquired another digital agency, following hot on the heels of their acquisitions in Germany (Zweimaleins), South Africa (Synergize), Poland (Interactive Solutions) and the UK (Outside Line). As with...
Posted by: Benjamin Hiorns
Leading advertising agency JTW London has recently been named as the agency responsible for all digital business (marketing, social media and more) for confectionary brand Rowntree's. The partnership will commence in earnest this coming spring. The...
Posted by: Benjamin Hiorns
"I'm a Middleweight Digital Designer with a specialism in all things mobile; be it apps, sites, ads or tablet stuff. I'm currently getting to grips with the responsive design trend that is taking over the world and am making a concerted effort to...
Posted by: Creativepool
All entrepreneurs, more or less local business owners and young startup creators want to understand how to do corporate social media marketing. Because thanks to this combination of ideas, contents, strategies and interactions you can obtain concrete...
Posted by: Si3 Digital
Among the many sectors which felt the Covid-19 crisis, business tourism was certainly one of the loudest. However, as vaccinations proceed steadily and most central hubs reopen around the world, YesMilano saw an opportunity to relaunch Milan as a...
Posted by: Creativepool Editorial
There’s been a whole lot of change within the music industry over the past 10 years it’s almost hard to keep up. With the addition of music streaming services and numerous distribution channels, artists have been able to market themselves...
Posted by: Bopper
Even the most affectionate and traditionalists will admit that technology has made things a bit easier for all of us. What you could only do in days (if not weeks) has now been reduced to mere hours of work, with just the same amount of precision and...
Posted by: Creativepool Editorial
One look at illustrator and graphic designer Tom Exton’s book would never give away the fact he started out designing car number plates. But that’s exactly where his venture into digital dark art began. “I got my start working as a...
Posted by: Creativepool Editorial
CreateVR and its parent company Create Advertising, took top honours at two prestigious industry awards shows last week, as the respected marketing agency earned Best In Virtual Reality, Based on a Cinematic or Television Experience for its...
Posted by: Creativepool Editorial
Facebook commenced this week’s IAB UK Digital Upfronts on Monday morning (October 19) with a session packed full of insights about today’s mobile world. Ed Couchman, Facebook’s UK head of agency relations kicked-off proceedings at...
Posted by: Creativepool Editorial
DigitasLBi kicked off the IAB UK Digital Upfronts last Friday (October 16) with the DigitasLBi UK NewFront, which featured an eclectic array of speakers. The event also saw the unveiling of the “Periscope Periscope,” an interactive...
Posted by: Creativepool Editorial
British Airways has announced that SapientNitro, part of Publicis.Sapient, has been appointed the airline’s global digital agency for its creative technology and social media activities. SapientNitro will support the in-house team with BA.com,...
Posted by: Publicis Sapient
Academy Award-winning actor Kevin Spacey made headlines when he agreed to star in the Netflix original series House of Cards-and then made even more headlines when the critically acclaimed show began winning Emmys and Golden Globes. Spacey was the...
Posted by: Publicis Sapient
by Magnus Shaw Yahoo - that other search engine - has announced it is to axe its personalised, digital magazine Livestand, after just seven months of publication. Don't worry if you haven't heard of it, the platform was only launched in the States...
Posted by: Creativepool
How did you get into the industry? An opportunity came up when we were hired by an agency to tackle a challenge deemed impossible by a competitor. The task was to execute an Augmented Reality for Web campaign (without the need to download an...
Posted by: Creativepool Editorial
Brands continue to defy expectations and grow their ad budgets, despite the unstable macroeconomic situation. In no area is this more true than CTV. Its meteoric growth does not look to be slowing anytime soon with spend set to reach £2.31...
Posted by: Creativepool Editorial
Artistic appropriation, the practice of borrowing or recontextualizing existing images or ideas in new works of art, has a long and controversial history. From Marcel Duchamp's "readymades" to Andy Warhol's pop art, artists have long been fascinated...
Posted by: Peter Stylianou
Worldwide, global content marketing revenue is expected to hit $137 billion by 2026. That’s no doubt down to its proven effectiveness: targeted content, relevant to the reader’s position in the purchase process, yields 72% higher...
Posted by: We Are Amnet
In this episode: Hosts Dan Maudhub and Phil Jones have the pleasure of speaking to Helen Keyes, Global Head of Brand, Communications & Digital Design at Philips. Chatting about her career beginnings at Raymond Loewy, being mentored and finding out...
Posted by: Wonderful
Patrick Sayers still remembers the times in which his work were carried out on canvas, with oil, paint, brushes and such analogue tools. Looking back, Patrick hasn't touched pen and ink for the past 10 years. His illustrations all carry a certain...
Posted by: Creativepool Editorial
You there. Yes, I’m talking to you - the creative with an eye for disruptive advertising. You want to take a leaf out of Fleabag’s book and speak directly to your audience, right? In fairness, this whole ‘breaking the fourth...
Posted by: Google
The second awards show of the week in Cannes last night saw the focus shift to the Craft and Entertainment Tracks, with Nike's Dream Crazy from Wieden+Kennedy Portland picking up the first ever Entertainment for Sport Grand Prix. The Digital Craft...
Posted by: Creativepool Editorial
As technology evolves, we continue to become much more dependent on our smartphones. The online world affects almost every aspect of our lives and it’s hard to go a single day without consuming some form of content from the internet. In this...
Posted by: Creativepool Editorial
As part of our "Five Minutes with..." Annual 2018 judges series, meet Alex Ayling. Tell us what you do for a living? I’m Head of Digital Studios for BBC Worldwide. What does that involve? Mostly making fun internet content (videos and...
Posted by: Heather Deacon
As part of our "Brand Perspective" Annual 2018 judges series, meet Sam Moore. Tell us what you do for a living? Head of Digital at Carlsberg. What does that involve? I manage the digital user experience for both On Trade customers (e.g. Pubs and...
Posted by: Heather Deacon
