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Leaders

International Women's Day 2017 in Advertising

This year, there has been decidedly more attention cast on International Women's Day, which is important, as, even in these enlightened times, many women across the world are still being made to feel as if they are somehow 'less than' their male...

Posted by: Benjamin Hiorns
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Inspiration

Public sector ads - where we've been and what can we learn?

The closing event in the celebration of 100 years of Advertising - joint Government Communication Services and IPA (England and Scotland) Jan 2018. Chair - James Pais, IPA Scotland Chair & Creative Services Director, Frame Speakers & Panel...

Posted by: Becky
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Leaders

Victoria 'Posh Spice' Beckham endorses Spice Girls spoof Project Everyone

In September 2016, World Leaders will mark the first anniversary of the adoption of the Sustainable Development Goals; a plan to end poverty, fix climate change and address inequalities over the next 15 years. Issues like quality education, an end to...

Posted by: Creativepool Editorial
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Leaders

Cheil London help the Women's Equality Party reclaim the streets

Cheil London has created a campaign for the Women’s Equality Party (WE) to highlight and illustrate the rise in rape and sexual violence against women in the capital, and mark the Million Women Rise march across London, which took place over...

Posted by: Creativepool Editorial
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Leaders

Crossrail Place makes a very green public début

Final designs for the ambitious new Crossrail Station at Canary Wharf have been emerging for a while now, and they now include the addition of a lush roof garden, which opened to the general public over the bank holiday weekend. The garden is a...

Posted by: Creativepool Editorial
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SheSays the world's only creative platform for women.

I don't have to tell you that it's tough out there at the moment. It's there each time you turn on the news. Inflation this, growth index blah. But it would seem that us ladies are getting a tougher ride than the gents. A recent unemployment report...

Posted by: Creativepool
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Inspiration

Shape craft a bold new identity for Women Deliver #BehindTheBrand

In March this year, “positive impact” agency Shape rebranded Women Deliver, a global advocacy organization. To learn more, we spoke to Geli Luna, Associate Design Director, and Ayesha Gardiner, Associate Strategy Director at Shape. What...

Posted by: Creativepool Editorial
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Features

Why midlife women feel invisible to brands

A new report has been released on the back of exclusive research that shows a large majority (69%) of women aged 45-60 feel invisible to brands and advertisers. The insight-packed report by The Behaviours Agency also shows that only 7% think...

Posted by: Benjamin Hiorns
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Inspiration

Fanta scare the public silly at Piccadilly Circus | #BehindTheIdea

For this weeks behind the idea feature, we’re turning back the clock to Halloween last year when Fanta took over Piccadilly Circus with a unique and scarily silly Halloween experience that made the public the star of their own horror film on...

Posted by: Creativepool Editorial
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Inspiration

The campaign that encourages women to touch themselves up | #BehindTheIdea

Nearly two thirds (64%) of women aged 18-35 years old are not checking their chests regularly every month but 1 in 7 women are affected by breast cancer in their lifetime. Superdrug has taken matters into its own hands and launched a new unique...

Posted by: Creativepool Editorial
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Inspiration

Is Brandalism a movement? An art project? Or just a very naughty boy?

Buzzwords might be a vague irritation in many circles but for creatives, they are a little more important than that. These words are how we contextualise trends and explain to our cohorts what is inspiring us. It’s how we reduce a complex idea...

Posted by: Benjamin Hiorns
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Leaders

How to visualise the fear of public speaking

Pritam Biswas, of The Commas, is the artist behind the design of Speechless, a pocket-guide to public speaking and effective communication that was launched last year. If you work in the creative industries and have ever been at a loss for words...

Posted by: Creativepool Editorial
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Inspiration

She Dynasty - a powerful podcast about 'women who rule'

She Dynasty is a powerful podcast about 'women who rule' - successful entrepreneurs, change-makers, c-suite executives and leaders who are making their dreams a reality. The latest episiode unites Valerie Moizel, The Woo ECD/co-founder and She...

Posted by: Hype
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Inspiration

Company Spotlight: Picture Farm at your service

When asked how he’d like integrated production company Picture Farm to be perceived, Todd Stewart, partner and creative executive, says the aim is to be known as a “helpful” multi-disciplined collaborator first and...

Posted by: Creativepool Editorial
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Inspiration

Women in Photography: Diane Arbus

“My favourite thing, is to go where I’ve never been” Diane Arbus has been called sensational, bizarre, unique. Her distinctive and unusual subjects and gritty techniques make her images instantly recognisable, even amongst the...

Posted by: Lobster
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Inspiration

Women in Photography: Dorothea Lange

“That frame of mind that you need to make fine pictures of a very wonderful subject, you cannot do it by not being lost yourself.” No other photographer captured the struggles, emotions and consequences of the great depression era than...

Posted by: Lobster
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Workshop

Million Dollar Women: Three things that resonate

I’ve been talking about the #Million Dollar Woman Summit a lot! To my tribe, my clients, my mentors and friends. And all this talking happens to coincide with the second year anniversary of me founding Perfect Tribe (thank you all for the...

Posted by: Nikki Bentley
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Leaders

The diversity debate should not just be about women

Having read the debate in our industry on gender balance over the past few days, sparked by Kevin Robert's 'leave of absence', I thought it worth looking again at what can be done about equality, not just for women, but increasing diversity...

Posted by: Suki Thompson

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