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Leaders

Taylor Herring bring the surface of Mars to Trafalgar Square

A replica landscape of the planet Mars was unveiled this week in London’s Trafalgar Square by the London-based creative PR agency Taylor Herring, as part of an ambitious campaign to promote the upcoming National Geographic docu-drama series...

Posted by: Benjamin Hiorns
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Leaders

LDF looking to Kickstarter to fund Trafalgar Square Crazy Golf Course

At this year's London Design Festival, if all goes to plan you might be able to play a round of crazy golf at Trafalgar Square, with definite emphasis on the crazy! The “Visionary Crazy Golf” installation will include nine holes designed...

Posted by: Creativepool Editorial
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Leaders

Framestore lights up Times Square for Morgan Stanley

The London-based visual effects shop Framestore has unveiled their latest large-scale, outdoor data visualisation project for leading investment bank Morgan Stanley. Working alongside Morgan Stanley and creative partners Bloomberg, the Labs team has...

Posted by: Creativepool Editorial
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Leaders

3D-printed Palmyra Arch coming to London and New York in 2016

The ruins of the Temple of Bel in Syria were among the best preserved at Palmyra until they were destroyed by the so-called Islamic State in Iraq and Syria last August. The only remaining monument of the over 2,000 year old UNESCO World Heritage Site...

Posted by: Creativepool Editorial
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Leaders

Spurs score the world's first sliding pitch

The rivalry between Tottenham Hotspur and Arsenal is one almost as old as the game of football itself, so when The Gunners moved from their home ground of Highbury to the high-tech Emirates Stadium back in 2006, Spurs fans were left feeling more than...

Posted by: Benjamin Hiorns
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Leaders

ZenithOptimedia and Google bring the BFG Dream Jar Trail to the UK

As a young buck, I was all about Roald Dahl, and of all the great author's beloved children's books, The BFG was my favourite. Dahl perfectly managed to capture that impossible middle-ground between sheer terror and war fuzziness, and this same...

Posted by: Benjamin Hiorns
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Leaders

BBH encourage Pokémon Go players to look for Missing People

A new ambient campaign created by BBH Barn, the creative placement scheme run by BBH London, seeks to take advantage of the current Pokémon Go craze in order to raise awareness for the real high risk missing people who desperately need to be...

Posted by: Creativepool Editorial
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Leaders

Pride in London: Key campaigns from the celebrations

After the horror and dismay of the Orlando nightclub shootings on June 12 2016, LGBTQ communities around the world needed a show of strength and solidarity in the face of unmeritable evil. A key role in this recovery fell on London. Pride in London...

Posted by: Kate Lewin
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Inspiration

Paperboyo: Clearly cut out for success

Richard McCormack - aka @Paperboyo on Instagram - is a man on a mission; a mission to interpret famous landmarks in an original and ingenious way. Like a non-permanent graffiti artist, he is the cardboard cut-out equivalent of Banksy. Certainly his...

Posted by: Ashley Morrison
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Leaders

Happy London visions with artist Sandrine Boulet

Sandrine Boulet has given London a much-needed cheeky makeover with her cartoon inspired designs. Forget those grey towers or the pigeons down at Trafalgar Square, and instead enjoy these magical Mary Poppins moments and sausages riding the tube. If...

Posted by: Creativepool Editorial
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Industry

London Design Festival 2012

The London Design Festival is celebrating it's 10th year with new exhibitions, installations, workshops and the launch of the Global Design Forum. The festival celebrates London as the design capital of the world. This year Trafalgar Square is home...

Posted by: Creativepool
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Features

Rob Lowe just looked right at me!

For me, going to the cinema is often a slightly nervy business. When I go, I go because I like to see films on big screens with big sound how they're meant to be seen. I certainly don't go for a meal of slimy hot dog, popcorn, Revels and Coke, for...

Posted by: Creativepool
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Leaders

Top 10 Account Wins of the Week

Cheetham Bell/iris/MEC/mSIX - Great British Bakeoff Channel 4 has announced that Lyle’s Golden Syrup and Dr. Oetker as the broadcast sponsors of The Great British Bake Off, set to return to screens this autumn for the eighth series. In its new...

Posted by: Creativepool Editorial
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Leaders

Interbrand announces breakthrough brands of 2017

What are the qualities that allow for some startups to soar, whilst so many others like it stumble at the first hurdle? That’s what global brand consultancy Interbrand set out to understand with its Breakthrough Brands report, now in its second...

Posted by: Creativepool Editorial
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Leaders

Samsung Galaxy S8 takes over New York during ambitious unboxing event

The launch of any new product is crucial to its performance in the market, especially in a category as crowded as the smartphone market. Culture-centric agency Wasserman was tasked with launching Samsung’s Galaxy S8 and S8+ smartphones while...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

MEC - Nationwide MEC is looking poised to win Nationwide's estimated £38 million media planning and buying account. Havas Media has looked after Britain’s biggest building society since 2008 and pitched against Starcom and the7stars as...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Droga5

Putting Sir Patrick Stewart and Strongbow together again Strongbow US “Award - Original” Whilst it might be found on the taps at almost every pub in the UK, Strongbow is still something of a niche beverage across the pond, indeed, alcoholic...

Posted by: Benjamin Hiorns
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Leaders

The top brands preparing us for the Royal Wedding

Even those of us purposefully trying to avoid the impending nuptials of Prince Harry and American actress Meghan Markle this Saturday (May 19) can't deny that it has given marketers an excuse to flex their creative muscles. Whether those muscles are...

Posted by: Benjamin Hiorns
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Leaders

Proximity London give blue plaques a splash of colour for Pride

Many modern outdoor activations can feel gimmicky and trite, like physical click-bait. This is particularly true when they are tied to a specific event or celebration. This, however, really struck me as something smart, creative and bold. As part of...

Posted by: Benjamin Hiorns
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Inspiration

Trailblazers: Addressing the entire world at what3words

what3words is the simplest way to talk about any location. This London-based startup has given every 3m x 3m square on the planet, a fixed and unique three word address which uses ordinary, everyday vocabulary across 14 languages. By saying...

Posted by: Kate Lewin
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Leaders

Foster + Partners to design First and Mission Towers in San Francisco

In a joint venture, TMG Partners, one of the San Francisco Bay Area’s largest mixed-use property developers, and Northwood Investors LLC, a leading privately-held global real estate investment firm, announced today the selection of Foster +...

Posted by: Foster + Partners
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Leaders

Lego Builds Full-Size X-Wing Fighter

When I was young, the most advanced hand-held computer game on offer was probably Space Invaders. A massive, chunky black device about the size of a hardback novel, requiring six AA batteries and with a dodgy red display which made it virtually...

Posted by: Ashley Morrison
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Features

No pressure: The designer who has Bowie as a client

By John Fountain With a new album soon to be released, a stripped down remix of 'Sound and Vision' on air for Sony and a must-see exhibition at the V&A, it seems that after 10 years of next-to-nothingness, the enigma that is David Bowie is back. And...

Posted by: Creativepool
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Inspiration

Flicker, Flash & Flare - Is TikTok right for every brand?

TikTok is one of today’s fastest growing apps. It dominates the social media sphere. For anyone over the age of 30 (just kidding), it’s an innovative and free-to-use app which lets users produce bite-sized content. Its latest genius...

Posted by: BrandOpus

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