Displaying 37 - 72 of 8918 results
A sudden global pandemic has truly shaken the brandscape we used to know and cherish. Many organisations have panicked and jumped aboard the train of the most technological solutions, sometimes losing bits of themselves in the process. It is...
Posted by: Creativepool Editorial
It can't be easy to always be the ultimate symbol of breaks for over 85 years. And yet, KitKat has been doing quite well for an octogenarian, keeping us company with tasty and crunchy chocolate for all these years. It was about time it took a little...
Posted by: Creativepool Editorial
As the world's most favourite Australian export, Kylie Minogue is quite clearly beloved on a global level and a personality any brand would want associated with its products. So when the folks at London Advertising got in touch with a ROXi TV ad...
Posted by: Creativepool Editorial
You know us; we toe the line of optimism and realism every day. In the integrated marketing industry, and just as people who operate in the world from a brand strategy perspective, we’ve gotten pretty good at keeping things real, unfiltered,...
Posted by: Rock Candy Media
The word 'puberty' can evoke quite a varied range of bad memories in the minds of us all. It is a time of change and self-realisation. It is a time in which we become aware of our own selves, bodies and sexual identities. It is also the most...
Posted by: Creativepool Editorial
The UK's inequality gap is widening. With COVID-19 bringing upon us one of the worst financial crises in centuries, a country which already had a problematic inequality gap was only able to get worse. It is just normal that, in these circumstances,...
Posted by: Creativepool Editorial
Few are struggling right now like freelancers and independent businesses all around the world. The COVID-19 pandemic has brought small local brands to their knees, even forcing some of them to consider how to temporarily cease operations. The folks...
Posted by: Creativepool Editorial
I’ve heard a lot of talk, especially during the current climate, around whether or not graphic designers should consider creating their own side projects. Opinions tend to vary quite widely on the subject - some designers see them as somehow a...
Posted by: &Something
Pandemic. Lockdown. Quarantine. All concepts which most of us could have reasonably hoped we would never experience. And yet here we are entering another week of Zoom calls, home schooling, and … is it too early to have a glass of wine...
Posted by: Richard Holman
In almost all areas of the economy the middle ground is on the decline. In grocery, powerhouses Sainsbury’s, Morrisons and Asda have been assailed by discounters Aldi and Lidl. In fashion, social media is rendering luxury labels more...
Posted by: Creativepool Editorial
British supermarket Tesco has continued the trend of taking viewers back to past times with its Christmas ad for 2019, while continuing to celebrate its 100-year anniversary. In the ad, created by BBH London and Stink, one of the retailer's delivery...
Posted by: Creativepool Editorial
Any young producer will know that hiring a studio space for a shoot is an expensive game. You’ve got your idea, crew and equipment sorted but the location is going to eat into your budget massively. So how about a helping hand? East...
Posted by: Creativepool Editorial
Just over a week since the Love Island finale aired, attracting an average audience of 3.63 million, this year’s cast has been swept up in the annual whirlwind which follows leaving the villa and re-entering the real world. Love Island...
Posted by: Creativepool Editorial
The UK’s favourite TV ad of all time has been revealed by a new study from independent creative agency, Impero. The Rebranding Advertising research saw 1,500 consumers asked for their most iconic spots ever with brands such as Cadbury, John...
Posted by: Creativepool Editorial
The Humane League has renewed its focus on McDonald’s’ unacceptable treatment of chickens with a new brand-jacking campaign calling for the fast food chain to review its animal welfare policies. Despite being one of the biggest...
Posted by: Creativepool Editorial
Adobe Creative Coffee Breaks are back. Once more, these bite-sized tutorials make learning new techniques easy to digest. The first two videos we’ve posted demonstrate how to use new tools built into the latest versions of Adobe Illustrator CC...
Posted by: Adobe
At this time of year, JSR Agency usually throws a Christmas party or distributes gifts for clients which amounts to the cost of around £10,000. This year, as the world seeks to implode on itself at every turn, we wanted to take that money and...
Posted by: JSR Content
Scheduling your day correctly as a creative in the ad industry is crucial to be efficient and effective. When should you execute work and when should you get more creative? We explore this backed up by an industry badass named Daniel Pink who has...
Posted by: Kevin Forister
Modern communication technologies have changed working life for marketing professionals. Many moons ago, before the advent of the World Wide Web, the only way to effectively engage with your clients was by setting up lengthy in-person meetings....
Posted by: Prezi
We are about to enter an Age of Creativity; successful Leadership will be about creating cultures that encourage creativity and help employees unlock the four creative superpowers of Maker, Hacker, Teacher and Thief. As technology continues to...
Posted by: Daniele Fiandaca
“TED is a nonprofit devoted to spreading ideas, usually in the form of short, powerful talks. TED began in 1984 as a conference where Technology, Entertainment and Design converged, and today covers almost all topics”. In this article, we have...
Posted by: Mind Doodle
In times full of powerful stimuli that come from a multiplicity of channels, there is a need to think, to be, to live and to create outside the box in order to communicate honestly. A 360° perspective is no longer enough. It might seem...
Posted by: Pancho González
If you work in an industry that involves creativity, you are probably used to working at some pretty strange hours. That sort of just seems to come with the territory. But, this can end up backfiring on you when you find yourself working at all hours...
Posted by: Jane Hurst
OLIVER Group has collaborated with The Guardian, to launch “Learn about the world of The Media Planner,” a vibrant, vintage, tongue-in-cheek guide that details a humorous and surprisingly accurate account of life in a media agency. The...
Posted by: Creativepool Editorial
Missed the Final Entry Deadline for the 7th Annual Lovie Awards? Not to worry: By popular demand, the deadline has been extended to Friday, 28 July. You’re proud of the work you’ve created this year, so give it the chance to be...
Posted by: The Lovie Awards
I have a relatively busy life. Beyond my 9-6 job in London as a Creative Director, I have to spend 2 hours either side commuting to and from work, 5 days a week. I generally stagger in from 8pm, I find I'm pretty exhausted, hungry, creatively drained...
Posted by: Andrew
Retro is very much 'in' right now. Many have reasoned that this might be because we're living through some particularly troubling times both politically and culturally, so it's natural to look back to better, brighter times through rose tinted...
Posted by: Benjamin Hiorns
Leading short break expert Center Parcs has unveiled a new TV advertisement as part of a broader marketing campaign by Brothers and Sisters celebrating the forest as an immersive playground. The new 50-second TV commercial launched on December 21 on...
Posted by: Creativepool Editorial
Christmas is of course a time to reflect on the past year, meet up with friends, exchange gifts and celebrate, but did you know it is also the perfect time to look for a new job? You will be aware of some businesses are winding down and hiring has...
Posted by: Cogs Agency
I reported last month on the partnership between Nintendo and Universal Studios, which will result in an area of Universal Parks in Japan and the US gaining new Nintendo Land parks, in a similar manner to the existing Harry Potter, Simpsons and...
Posted by: Benjamin Hiorns
In Australia last year, Dolmio and Clemenger BBDO Sydney captured the attention of frustrated parents worldwide with the unveiling of the “Pepper Hacker,” a unique and highly advanced pepper cracker that not only cracked pepper but also...
Posted by: Benjamin Hiorns
Getty Images has announced the launch of an immersive new website experience with an emphasis on engagement and an easy consumer-centric navigation. Designed with fans of great imagery in mind, this new website and mobile experience is aimed at the...
Posted by: Creativepool Editorial
The latest work by Wieden+Kennedy London for Nike highlights celebrated Dutch sprinter Dafne Schippers in a ambitious graphic outdoor campaign shot by legendary photographer Albert Watson. Schippers, who was born in Utrecht in The Netherlands, is the...
Posted by: Creativepool Editorial
Getting teenagers to help out around the house and do their chords has proven increasingly difficult with this more technologically in-tune generation, and the constant access to games, social media and digital entertainment doesn’t make it any...
Posted by: Benjamin Hiorns
Since ancient times, women have been using the same old products and techniques to manage mother nature’s monthly visit. We may be living in the noughties, but up until now our approach to female menstruation has been very firmly rooted in the...
Posted by: Kate Lewin
Whilst our very own John Boyega might have sky-rocketed from obscurity to become one of the most famous faces on the planet thanks to his starring role in Star Wars: The Force Awakens, it would appear he's not yet above low-level voice-over work....
Posted by: Creativepool Editorial