Leaders
BBD Perfect Storm
BBD Perfect Storm has strengthened its management line up with the appointment of David Shiel to the role of Client Services Director. Shiel, who was previously at The Engine Group where he was a Partner, will support BBD Perfect...
Posted by: Creativepool Editorial
Leaders
Wavemaker: Specialist content division
By far and away the biggest news for MEC this month has been the launch of its specialist content division; MEC Wavemaker, which consolidates MEC’s content strategy, social, partnerships and experiential,...
Posted by: Creativepool Editorial
Leaders
Wolff Olins - Enel
Wolff Olins has created a bold new brand identity for electricity and gas company Enel, which aims to mimic the idea of moving energy. To convey this message, each letter in the new logo includes a cursor that echoes a light bulb...
Posted by: Creativepool Editorial
Leaders
Bulletproof - Maynards Bassetts
Confectionery brands Maynards and Bassetts have been brought together under one identity to form a new more “Adult” candy brand as part of a rebranding strategy by Bulletproof set to roll out next month....
Posted by: Creativepool Editorial
Leaders
Going into the Red in Asia
Ogilvy & Mather has announced the launch of OgilvyRED, a new consulting arm that brings together senior strategic specialists to consult on marketing transformation for brands in the Asia Pacific region. OgilvyRED will be...
Posted by: Creativepool Editorial
Leaders
Jack Morton Worldwide - Kodak
Jack Morton Worldwide has been appointed by Kodak to create its presence at Drupa 2016; the world’s leading trade show for print and cross media solutions. Drupa 2016 will take place between 31st May and 10th June...
Posted by: Creativepool Editorial
Leaders
Blue Fountain Media
Manhattan-based digital agency Blue Fountain Media is bolstering its executive, strategy and marketing teams with the addition of a new senior leader. Yoni Ben-Yehuda has been announced as the agency's new Chief Marketing...
Posted by: Creativepool Editorial
Leaders
Optimedia - Bridgestone Golf
Optimedia has been appointed by Bridgestone Golf, a leading golf ball and equipment provider based in Covington, Georgia as their agency of record for media strategy, planning and buying. The contract is effective...
Posted by: Creativepool Editorial