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Features

5 Minutes with... Blair Thomson - Creative Director at Believe In

"I'm a creative thinker. My role is a combination of design, creative direction, brand strategy, and all the business and management side of agency life." -- Blair Thomson -- How did you get started in the industry? Started out as the unofficial...

Posted by: Creativepool
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Workshop

How to... Keep your creative skills up to date

Written by Nathan Mayatt, Workstation - Specialist creative and digital recruiters since 1989. Keeping ahead of the game by making sure your skills are up-to-date is essential to protect yourself over the next couple of years. The market has become...

Posted by: Creativepool
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Workshop

Advice and articles from Recruiters - Creativepool

--- We speak to recruitment professionals from the industry to bring you interesting articles and advice every month. If you'd like to contribute, email Chris for more information The creative industries just need to do more to reach out and promote...

Posted by: Creativepool
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Workshop

Advice and articles from Designers - Creativepool

--- We speak to designers from the industry to bring you valuable advice from those in the know. If you’d like to contribute, email Owen for more information. Free pitching is a bit like going to the dentist Alan Offord CP Writer How to write...

Posted by: Creativepool
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Features

Spotlight - Sigurd Kritsiansen - Creative Director/Graphic Designer

Nothing gets done faster if you let yourself get stressed, but it increases the chances of mistakes being made. Describe your work in one sentence. Creating strong brands and imagery - printed, online or broadcast What's the most important thing...

Posted by: Creativepool
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Workshop

The Power of Convergence

This month’s article looks at the positive steps you can take to make sure you stay secure in your current role. Jonathan Lindon, Director of Source, gives us the lowdown on how to impress your boss and keep your job. Mobile, digital,...

Posted by: Creativepool
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Workshop

How to... write a design brief & get the design you want

How do you get the design you want? The perfect design you envision in your head?... The design brief is the answer. Whether you are a designer or a client, an effective design brief is the single most critical factor in ensuring that a project is...

Posted by: Creativepool
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Features

Spotlight - Vince Fraser - Designer and Art Director

--- "Be one step of everyone else: constantly reinvent yourself." Creativepool pulls up a comfy chair with Vince Fraser, Designer and Art Director for brandcentral, to discuss excellence, identity and wall-crawling super powers. Describe your work...

Posted by: Creativepool
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Leaders

East London Design Show 2012

The East London Design Show returns to Shoreditch Town Hall on 6-9 December, for another year of hassle-free Christmas shopping. The East London Design Show (or ELDS) is an annual event that brings together the best of the UK's independent product,...

Posted by: Creativepool
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Features

5 Minutes with... Sarah McCartney - Copywriter and Perfumer

by John Fountain. Head writer at Lush from 1996 to 2010, Sarah is now Head of Ideas at the writing agency Afia. As an author she has penned 'The Fake Factor', 'Online Marketing in 7 Days (for people who can't avoid it any longer)', and '100 Great...

Posted by: Creativepool
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Features

How to... Work from home effectively

by Ashley Morrison. One of the perks of being a freelancer is the ability to work from home. I love it. No arduous daily commute (and related expenses, obviously), no noisy work colleagues, and seriously good coffee on tap when I want it. But in...

Posted by: Creativepool
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Features

The best a man can get: Ten milestone moments in advertising history.

1. 79 A.D. Billboards in Pompeii Ah! The glory of the ancient Roman empire. Olive skinned, muscular men striding the avenues, clad in togas, debating the great issues of the day. Beautiful, raven-haired maidens bearing baskets laden with the...

Posted by: Creativepool
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Features

Speakers Corner: Alan Long - Proud to be Digital.

Welcome to the CP Soapbox! Speaker's Corner is an opportunity for indutry boffins to take centre-stage and put the (creative) world to rights. But we don't want to stop there! We want comments from 'the floor' so if you've got something you want to...

Posted by: Creativepool
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Workshop

Opinions - Work's A Beach

by Ashley Morrison When I was on holiday in France recently, I couldn't help but envy the people who worked on the vineyards we visited. What a great life that must be. Well, for the owners if not the labourers, anyway. They get to live in some of...

Posted by: Creativepool
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Industry

Speakers Corner with Creativepool

With the amount of likes and comments we can all do now on the internet, the art of being able to get your point across in a face to face environment seems to be getting lost. So to counter this culture of 140 characters and faceless avatars we are...

Posted by: Creativepool
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Workshop

Opinions - It's only natural. The American instinct for marketing.

by Magnus Shaw I'm in America. Staying in Kissimmee, Florida and genuinely delighted to see things looking a lot better. Last year I was alarmed at the number of boarded up stores and saddened by the prevalence of regular Americans soliciting money...

Posted by: Creativepool
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Workshop

Opinions - Dead heat. Why The Exclusives is unfair on us all.

by Magnus Shaw Perhaps we shouldn't expect anything more from ITV2 - after all, this is the home of Celebrity Juice, Life On Murrs and The Only Way Is Essex. But while those shows may grate and irritate, they manage to avoid devaluing and...

Posted by: Creativepool
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Workshop

10 Golden Rules for Freelancers

Mark interviewed leading freelancers from the fields of 3D illustration, animation, visual effects, games and architectural visualisation to uncover their strategies for success. These were his key findings... 1. Test the market first Make sure...

Posted by: Creativepool
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Inspiration

Room 101 - ten things to hate about TV advertising

If you look to the left, you'll notice this is the one hundred and first column I've written for Creativepool. I must admit I let my century pass by unnoticed, which is rather typical of my lack of attention. But it does allow me the opportunity to...

Posted by: Creativepool
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Inspiration

3D and animation

From our October Newsletter comes a grest selection of Creativepool freelancers. Steve Jenkinson 3d animations, illustration, and video "I produce 3d animations, illustration, and video for a wide variety of clients. I am Mac based and use...

Posted by: Creativepool
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Inspiration

The top ten USB gadgets

The USB ports in our computers have facilitated a wide range of different product and marketing opportunities. From guitars that can be plugged straight into our computers to nifty branded storage freebies that get handed out like sweets at IT...

Posted by: Creativepool
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Inspiration

Murray Beckers photograph of the Hindenberg

It was to be a routine assignment. Assembled as part of a massive PR campaign by the Hindenburg's parent company, twenty-two still and newsreel photographers are on hand for the landing the Hindenburg. The photographer Murray Becker of Associated...

Posted by: Creativepool
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Features

Has The Museum of Everything sold out?

The Museum of Everything is perhaps one of my best finds since moving to London two years ago. Its former incarnation was tucked away down a side road in the quite unlikely and rather flash setting of Primrose Hill. They are a corporation who...

Posted by: Creativepool
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Workshop

Jinx's Magnificent 7 Creative Tips

By Jinx Jeffery, Dynamic News Alliances 1. Keep on top of all of the latest software! As a creative this is where your ideas are realised right down to the last file in production. CS5 was out in June and still it hasn't been adopted by many studios...

Posted by: Creativepool
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Inspiration

Whatever happened to Creative Independents?

Back in the 1990's we had a big recession in the UK. It was bad times. Lots of agencies were hit and many people lost their jobs. As usual with this industry, quite a few talented creative folk found themselves out of work. But out of adversity...

Posted by: Creativepool
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Ikea vs. Idea

A friend of mine is trying to buy his first flat, finally getting on to the property ladder in his mid-thirties. Not his fault, of course - he works like a B-word - but such is the cost of living in London. So anyway, last weekend, I accompanied this...

Posted by: Creativepool
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Predictions for 2009 from Workstation

Making predictions in the current market is verging on the impossible. Commentators across the board have varying views on how it is going to pan out and how long the recovery is going to take. One thing that everyone agrees on is that 2009 is going...

Posted by: Creativepool

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