Leaders
The ring that turns your hand into a smartphone
Dubbed the “world’s first voice-powered smart ring,” the ORII ring enhances bone conduction technology to transform the hand into a smartphone. Unlike previous smart rings, such as...
Posted by: Creativepool Editorial
Leaders
PRMEDIACO - Valencia
The Valencia Region Tourism Board has selected PR MEDIACO to run its PR activity in the UK market throughout 2017. The remit involves the promotion of the whole Valencia Region, Eastern Spain, which includes well-known...
Posted by: Creativepool Editorial
Leaders
DCT8 - McLaren
London-based media agency DCT8 has won the European Regional Office account for the high-performance and luxury sports car manufacturer McLaren Automotive Ltd. DCT8 Ltd, a full-service, global media agency, won the account as a result...
Posted by: Creativepool Editorial
Leaders
The Great Burger King Fiasco
A Burger King TV spot created to activate Google Home smart speakers and some Android phones to describe its Whopper burgers was hijacked by members of the public recently, with the ad instead triggering the devices to...
Posted by: Creativepool Editorial
Leaders
Apple building AR technology that could “make it's way onto our bodies”
A new report released yesterday claims that the mighty trend-setters at Apple are currently working on an augmented reality product, which would put it in direct...
Posted by: Benjamin Hiorns
Leaders
LEVO is the social network specifically developed for air-travellers
In the age of digital connectedness, this startup goes above and beyond to bring people together and make networking everyone’s cup of tea. LEVO is a platform that allows...
Posted by: Creativepool Editorial
Leaders
The 'personal cargo droid' that could replace your suitcase and walk your dog
The company behind the Vespa scooter has made its first move into autonomous transportation with a robotic personal helper that carries your stuff for you in the most...
Posted by: Benjamin Hiorns
Leaders
No-one would have believed, at the dawn of the 21st century, that within 20 years we would soon witness the election of the first reality TV American President. The cult Mike Judge (of Beavis and Butthead and Office Space fame) film...
Posted by: Benjamin Hiorns
Leaders
180LA - Boost Mobile
To address the fact that low-income and minority Americans typically face significantly more obstacles when it comes to casting their ballot this November, Boost Mobile, with the help from 180LA, is throwing its hat into the...
Posted by: Creativepool Editorial
Leaders
Follow their passions for Booking.com
To kick off its new integrated brand campaign, Booking.com has released the new “Food Lovers” TVC by Wieden+Kennedy Tokyo. The 30-second and 15-second launch TVC, “Food Lovers,” features...
Posted by: Creativepool Editorial
Leaders
Tech Will Save Us design new wearable
How does the Move Kit work?
The smart cookies at Technology Will Save Us, a company that specialises in designing easy-to-use tech for children, have designed a wearable device that children can make and code...
Posted by: Benjamin Hiorns
Features
Continuing our extensive coverage of the 10th annual Dubai Lynx International Festival of Creativity, Creativepool founder Michael Tomes sat down with Bharat Thakrar, CEO of WPP Scangroup, one of Africa’s leading marketing and communications...
Posted by: Creativepool
Leaders
Start Group
Mac Macdonald, the President and Partner at Sid Lee Amsterdam, has been appointed the Group CEO at Start Group, the independent global network formerly known as Start JudgeGill. Based in London, he will focus initially on developing...
Posted by: Creativepool Editorial