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Displaying 109 - 144 of 3701 results

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Leaders

Rebrand Roundup: Netflix cannabis, eHarmony, YouTube and other stories

Carrot - Netflix Streaming giant Netflix has partnered with creative agency Carrot and a California cannabis dispensary, to produce weed themed around several of its TV series. The marijuana, which was produced in limited-edition packaging and went...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

VCCP - eBay eBay has picked VCCP as its lead creative agency in Europe as it embarks on the next stage of its “brand evolution.” The announcement follows a competitive pitch during which the online marketplace sought out one agency to...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016: Wednesday's Top Highlights

Before we begin discussing the fifth day of the 2016 Cannes Lions, if you want to keep track of all the award winners, you can keep checking the “Just Announced” page on the official Cannes Lions website for all award wins as and when...

Posted by: Creativepool Editorial
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Inspiration

Meet Daub: The creative hospital workbook for children

The idea for Daub came about on a sleepless night back in 2013, when David Bennett’s son suffered an asthma attack and was admitted to Kings Hospital. The design director at OPX faced a long wait, and as the ennui of the evening took hold he...

Posted by: Kate Lewin
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Leaders

NatWest and M&C Saatchi play musical chairs

In a new fully integrated campaign from M&C Saatchi, NatWest use the metaphor of the classic party game, musical chairs, to promote the bank's decision to end introductory teaser rates on savings accounts and credit cards. The campaign will run...

Posted by: Creativepool Editorial
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Workshop

Questions to ask at your interview.

Not having the right questions to ask your Interviewer at the end of an interview can leave the employer with a bad taste in his/her mouth. Just as you don't get a second chance at the beginning of an interview to make a first impression; so it is...

Posted by: Creativepool
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Leaders

Creative Opinions: The Snap UK General Election

When Theresa May announced yesterday morning (18 April, 2017) that it was her intention to hold a snap general election in the UK on June 8 (a move that was since validated earlier today by a vote of 522 to 13), the UK media did what it always does....

Posted by: Benjamin Hiorns
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Job Description: Media Planner

Media Planners in advertising identify the best mix of media channels to deliver an advertising message to a clients' target audience. Using research data, they consider what is going to be most effective within the budget allocated and give the...

Posted by: Creativepool
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Features

Paperback for good.

I've always been a huge admirer of The Big Issue. Not only is it a thumping good read, its purpose is both uplifting and completely unique. It strikes me that handouts, while obviously helpful in the very short term, rarely address the problems which...

Posted by: Creativepool
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Inspiration

Fellow creatives, here are five ways to start the year right

We’re three weeks into 2024, which means you have probably settled nicely into the new year and are making good progress with creative endeavours. Whether you’re busy with client work or broadening your horizons with personal projects, It’s...

Posted by: Novagram
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Industry

The future of the design industry?

Whether you’re already in the design industry or are a design student, you must have come across the news about government cuts within the arts sector. It’s been rumoured for a while, although right now, as we’re in the midst of it, there’s...

Posted by: Tony Clarkson
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Features

The Rental Crisis: Unravelling the Impact on Creative Lives

It will have escaped nobody that we’re living through a tough time right now in the UK and nobody is suffering more than renters. Yes, those of us lucky enough to have mortgages are being shafted too but for renters, it’s less of an...

Posted by: Benjamin Hiorns
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Inspiration

#MemberSpotlight on 3D Modeller Mila Praschma

How did you get into the industry? I had watched Ready Player One and adored the movie. That got me looking into VFX, which then subsequently got me into studying Game Art Animation. After finishing my degree, I did a short term contract working on...

Posted by: Creativepool Editorial
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Workshop

PR campaigns exposed - The good the bad and the ugly truth

The old adage goes that there’s no such thing as bad publicity - but this is a very old saying, and its originators failed to live to see the year 2023. That’s probably a good thing, as the last 12 short months could have spelt the...

Posted by: Benjamin Hiorns
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Inspiration

STOP THINKING!

This article is 2238 words. If you don't expect to zone out for at least 40% of them, I want you to stop reading now because you are probably not in a creative field, so this is not meant for you. Ironically, this article is for the few who have...

Posted by: Matt Batten
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Features

There is always time to find your true call

I have so many memories of the person I wanted to be when I finished my studies. Idealisations, that’s what they were. Some of those have come to life over time, others I’m still working on - but barely any of those has remained...

Posted by: Antonino Lupo
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Leaders

Go your own way | By the CEO of Redwood BBDO

This new wave of purpose comes with a caveat: brands are eager to jump on the most popular causes, and sometimes forget about their own, true essence. Purpose should be personal. It should be lived and breathed every day, from the brand's core and...

Posted by: Creativepool Editorial
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Workshop

How much should I charge as a freelance musician/composer?

A guide to freelance music composition rates, with tips and advice from experienced professionals in the industry Musicians and composers set the mood of the stories we love and cherish the most in our hearts. Without musicians, horror films would...

Posted by: Antonino Lupo
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Inspiration

7 major trends from Cannes Lions 2019

Now the dust has settled after another busy Cannes Lions International Festival of Creativity, it's time to take stock of some of the trends from this year's event. Here're seven major themes we observed at thenetworkone... Ugly sells I’ve...

Posted by: thenetworkone
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Leaders

Agency of the Week: Droga5

London office has a very cynical and satirical response to Brexit Unless you've been living under the an actual rock for the last few days, even if you live outside of Europe, you'll undoubtedly have heard of the the current turmoil that's been...

Posted by: Creativepool Editorial
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Leaders

Retargeting Demystified: Get out of my face(book)!

Contrary to what Google thinks, I am not interested in dating Christians. No offence to Christians, of course - just that I’m married. So I’m getting a little annoyed that when I log on to various websites, I get more or less harangued...

Posted by: Ashley Morrison
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Leaders

TBWA partner with Airbnb as new Global AOR

TBWA, the Omnicom owned global advertising agency, has been named the global agency of record for Airbnb, the San Francisco-based hospitality website, which effectively acts as a social networking site for lodgers and landlords looking for short-term...

Posted by: Benjamin Hiorns
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Industry

From Vision to Motion: A Step-by-Step Guide to Hiring an Animator

In today's digital age, animation has become a powerful tool for storytelling, marketing, and engagement. Whether you need an animator for a commercial, a game, an explainer video, or a creative project, finding the right professional is crucial for...

Posted by: Creativepool Editorial
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Features

What We All Learned from Cannes Lions 2024: AI is Everywhere

The 2024 Cannes Lions Festival of Creativity has come and gone, leaving behind a whirlwind of discussions and insights that continue to reverberate through the advertising industry. This year's festival was dominated by conversations about AI,...

Posted by: Benjamin Hiorns
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Inspiration

#MemberSpolight on Henrique Favery, Founder of Buu Digital 

Henrique Favery stands as a testament to the power of embracing the unknown. The Founder and Creative & Innovation Director at Buu Digital, Favery's journey into the industry began with a seemingly insurmountable challenge: creating an Augmented...

Posted by: Creativepool Editorial
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Industry

Rainbow Washing & How to Avoid Slacktivism #PrideMonth

There have been lots of brands and businesses showing their support for Pride Month, and it’s easy to see why. After all, momentum for the month, which was first inspired by the Stonewall riots of June1969, has grown rapidly in recent years. In...

Posted by: Energy PR
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Inspiration

#MemberSpotlight on Henrique Favery, Founder of Buu Digital

How did you get into the industry? An opportunity came up when we were hired by an agency to tackle a challenge deemed impossible by a competitor. The task was to execute an Augmented Reality for Web campaign (without the need to download an...

Posted by: Creativepool Editorial
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Workshop

Watching the skies with 1947 #CompanySpotlight

This week, we're talking to Ferju Cuevas, Founder & CCO at 1947 to discuss how they've spent the last 12 months building an agency from scratch. How was your company born and where are you based? Alongside Rodsel Ticona, Founder & DCD at 1947, we...

Posted by: Creativepool Editorial
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Inspiration

Is the ‘Dumb Money’ movement really so dumb?

In early 2021, millions of ordinary people across the US started buying shares in the declining video game store GameStop - investing tens or even hundreds of thousands of dollars. Their investments were ridiculed by financial experts, but the...

Posted by: Creativepool Editorial
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Features

The future of influencer marketing #YearInReview

Keith Foggan, Founder of social agency System, on what 2024 has in store for us across social media and digital marketing. Although many people think that influencer marketing is a relatively new phenomenon, borne out of the social media boom,...

Posted by: Benjamin Hiorns

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