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Leaders

#TechTuesday: More Pokémon, a self-driving bus and a talking T. Rex

The Week in Pokémon We already reported last week on the rather nifty Pokédrone, but in the wake of Pokémon Go's phenomenal success, there have been many more products announced to capitalise on the game's current ubiquity. Nintendo's...

Posted by: Creativepool Editorial
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Leaders

Publicis and the digital driving school

I was never a natural driver. It took a solid 2 years of lessons and 3 failed attempts before I even came close to passing the practical test, and even the theory test almost derailed me more times than I'd care to admit. I've never been one for...

Posted by: Benjamin Hiorns
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Features

10 B Corps driving real change | #SustainabilityMonth

There are few qualifications as coveted in the modern world of branding and business as the B Corp classification. In a landscape where green credentials are one of the most important factors for millions of customers when choosing which brands to...

Posted by: Benjamin Hiorns
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Features

What’s driving so many identity changes?

As one of the world’s most luxurious car brands unveils a refreshed logo, our Client Relationship Director, Paul, looks at why many in the automotive industry are opting for a pared-back identity. Lamborghini. A brand that’s synonymous with...

Posted by: Better
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Workshop

Driving the Mental Health Conversation with Movember and Matta

One can only imagine which wonders a global pandemic has made to those who suffer from mental health issues. If engaging in conversations about mental health was harsh before being locked up at home for months, it's discouraging to think what has...

Posted by: Creativepool Editorial
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Industry

Tug Life: How digital media is driving real-life behaviour

Last year we started something called TUG LIFE. This year, we’re delighted to have secured a bigger pop-up store, at the end of the iconic Brick Lane at the heart of Shoreditch. How digital media is driving real-life behaviour From cultural...

Posted by: Tug
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Leaders

Scott Weintrob Adds Driving Force To BULLITT’s Roster

BULLITT is excited to announce the addition of director Scott Weintrob. Weintrob’s brand of high action storytelling can be seen in his global spots for brands including Audi, Ford, Hyundai, Lenovo, Cadillac, Volvo, and Acura. His work on...

Posted by: Hype
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Workshop

Three reasons to file your Self Assessment early

No-one really enjoys filing their Self Assessment. It’s that unwanted chore that you put off until the last minute, before flying into a mad January panic when you realise time’s almost up. It might not surprise you to know that, historically,...

Posted by: Crunch
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Features

Why don't most agencies self-advertise?

”No donkey chases the carrot forever. He catches on. And quits.” If you remember this line, you either love the advertising industry and have read up on its history, or you are part of a very select demographic, lucky enough to have seen...

Posted by: Antonino Lupo
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Inspiration

Self-hypnosis app gets a ‘heightened’ rebranding | #BehindTheBrand

Self-hypnosis app reveri has launched a new brand identity crafted by Mother Design to mark its entry into the UK health-tech category. Reveri was co-founded by world-leading psychiatrist Dr. David Spiegel, and Silicon Valley investor and technology...

Posted by: Creativepool Editorial
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Workshop

How to Survive the January Self Assessment Rush

Everyone knows that preparing and filing your annual Self Assessment return is stressful. Between grappling with HMRC’s rules, putting together your evidence of income and allowances and racing against the 31st January deadline, it can feel like an...

Posted by: Crunch
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Inspiration

Why a very self-aware Gen Z is rejecting hustle culture

Speaking as someone that didn’t even realise they were a millennial until it was already too late (I’d already got heavily into the craft beer scene of my own volition), I honestly can’t say that I spared much thought for the...

Posted by: Benjamin Hiorns
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Leaders

VivaKi help Amazon to simplify ad purchases with self-service tool

Amazon has stated they want to make purchasing advertisements from the site “As easy as buying a new book” with their new self-service tool, which allows media buyers to purchase ads without needing to involve a salesperson. The Publicis...

Posted by: Benjamin Hiorns
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Leaders

Designs unveiled for Moontopia, the self-sufficient lunar colony

Ever since the great space race of the 1960s, mankind has dreamt of living amongst the stars, and whilst the concept of lunar colonisation has been a mainstay of science fiction for decades, it's only recently that the idea appears to be broaching...

Posted by: Benjamin Hiorns
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Leaders

The Thames Tidal Barrier that doubles as a self-sufficient community

Freddie Jackson, a talented young designer and recent graduate of the University of Westminster, has designed a tidal barrage for the river Thames that not only produces energy from the sea, but incorporates a surprisingly homely looking (at least...

Posted by: Creativepool Editorial
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Leaders

The Nike+ FuelBand and your guilt ridden-January self.

Today we are half way through the worst month of the year - hooray! And how are we doing, people? How's your Dry January going? And your new fitness routine? How about those New Year Resolutions? If the doom and gloom, incessant rain and the next...

Posted by: Jessica Hazel

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