Displaying 1 - 36 of 258 results
We, humans, are visual creatures and tend to be attracted to "nice things". That is a well known fact and can be noticed in almost every part of our lives, no matter if it is cars, furniture or even a nice bottle of wine. We react to nice design and...
Posted by: Božo Kaurić
Virtual production has arrived with a bang. Big name producers - most famously for The Mandalorian - are filming with huge state-of-the-art LED walls as virtual backdrops, instead of going out on location. But you don't have to be Disney to create...
Posted by: We Are Tilt
From lovecraftian creatures to the insurmountable forces of nature, Stijn Windig certainly loves capturing ideas and crystalising them into a beautiful work of art. As a concept artist with indisputable talent, Stijn has the honour and burden to...
Posted by: Creativepool Editorial
Is there a magic formula to remain inspired and motivated? Every once in a while you do get that random bunch of online gurus trying to sell you the ULTIMATE SOLUTION TO REMAIN ENDLESSLY INSPIRED™, but creativity simply doesn't work that way....
Posted by: Creativepool Editorial
Elon Musk announces Yusaku Maezawa as the first ever commercial astronaut for SpaceX Elon Musk announced last night at an event held at the LA headquarters of SpaceX, that Yusaku Maezawa, founder of the online Japanese clothing company Zozo, will be...
Posted by: Creativepool Editorial
The Coke Ad looks cool, uh? The new Coke campaign, featuring a lively dog and its not-so-lively owner is a celebration of the most Disneyesque style of animation (with an hint of the golden-age of Dreamworks too) by the amazing guys at Psyop. In...
Posted by: Nucco
There seems to be a lot of buzz around Unreal Eengine 5 (UE5) at the moment, so we decided to check it out. What is Unreal Engine? Unreal Engine is (primarily) a game engine, and has been one of the key players in the game dev world for years. It...
Posted by: Mighty Giant
The eight-episode Max Original limited series “The Staircase” debuted Thursday, May 5 on HBO Max. Inspired by a true story, “The Staircase” explores the life of Michael Peterson (Colin Firth), his sprawling North Carolina...
Posted by: The Darnell Works Agency
Can you believe the image above is a 3D render of a converse shoe? Neither could we, until we read the project description by freelance designer Jay Lall. With over 15 years of experience in the industry, you can tell from the interview below that...
Posted by: Creativepool Editorial
Great Guns director Dan Trachtenberg is a big fan of free-to-play video game Warframe, so when the opportunity came up to helm a promo for the title he was beyond excited. The result is an amazing six-minute CG film full of action including...
Posted by: Creativepool Editorial
Ford's smart window lets blind passengers enjoy the landscape Ford has developed a new “haptic visual language” that allows blind people to experience the view through a car window. The “Feel the View” smart window captures...
Posted by: Creativepool Editorial
FOREAL is a young German design studio with a creative focus on illustration and art direction founded by Benjamin Simon and Dirk Schuster. We love their style - it's intense, but super fun and eye catching as the duo strive to transform each of...
Posted by: Kate Lewin
Sonic branding. It’s something all creatives are familiar with, and something we can certainly appreciate the importance of. We’re all aware of how great sound can make or break a product, but something rarely talked about is how much of...
Posted by: Creativepool Editorial
The R&A has launched its first significant rebrand for The Open, golf’s original major championship, in eight years with independent consultancy Zag. The rebrand, independent consultancy Zag, coincided with the 151st Open at Royal Liverpool,...
Posted by: Creativepool Editorial
How did you get into the industry? The truth is that I took a reverse path, as I started by doing traditional Editorial Design and Branding, to the point of becoming an Art Director and Creative in different Publishing companies and design studios....
Posted by: Creativepool Editorial
How did you get into the industry? I’ve been drawing since I was 4. I love drawing, coming up with new ideas and solving problems. I always knew I was going to go into something creative. By the time I was 13 my art teacher at secondary...
Posted by: Creativepool Editorial
How did you get into the industry? I had watched Ready Player One and adored the movie. That got me looking into VFX, which then subsequently got me into studying Game Art Animation. After finishing my degree, I did a short term contract working on...
Posted by: Creativepool Editorial
A simple guide to help you create the perfect Annual submission. 1. Download the Entry Pack The Entry Pack is your key to understanding the process of taking part in The Annual. Contained within is a whole host of information about the process,...
Posted by: Creativepool Editorial
A powerful marketing strategy is key to a successful business. This connects corporations and customers, both in person and online. But how do you know which strategy is right for your company? Here, Washington Direct Mail explores some of the main...
Posted by: Creativepool Editorial
Artificial Intelligence is changing the way we in the creative industries work at every level. But rather than getting carried away with talk of machines replacing people, we’re finding the technology is taking human creativity to the next...
Posted by: Creativepool Editorial
There are multiple factors behind any paradigm shift, but consumer behaviour is arguably one of the biggest for marketing. When audience habits and mindsets change, so too must the way marketers consider and approach their communications. As demand...
Posted by: Creativepool Editorial
A senior motion and digital designer with over 10 years of experience in the industry, Nor Mira Canales is a man loaded with total dedication and passion for what he does. From brief to render, he takes care of every part of the process and is also...
Posted by: Creativepool Editorial
Regardless of what type of business you run, there has never been a greater need for top 3D artists. 3D models and renders are vital to an incredibly wide range of different business areas and without a 3D visualiser to lay the foundations for the...
Posted by: Creativepool Editorial
Sometimes, the world needs to be seen in two dimensions to underline just how absurd and surprisingly simple everything really is at its core. This is particularly true in today’s perpetual clown world existence. So, this week we thought...
Posted by: Creativepool Editorial
“lurid, exploitative, and sensational subject matter” Nope, not a pithy framing of social media, but the definition of a genre of serialised storytelling from the last Century, known as pulp fiction. Pulp was named after the cheap paper it was...
Posted by: Richard
Global technology brand HONOR recently announced “Gateway to the Future,” an initiative designed to enrich cultural heritage through the power of technology. Launched during its IFA 2022 keynote, the brand challenged two popular artists...
Posted by: Creativepool Editorial
We’ve been hearing a great deal about the Donetsk region of Ukraine in recent months and for all the wrong reasons. The area has been occupied by Russian forces for 8 years now and now represents the first step in Putin’s nefarious scheme...
Posted by: Creativepool Editorial
As designers and developers increasingly build robust, app-like experiences into their websites, it’s no surprise that JavaScript use has proliferated across the web. It’s a client-side language that allows for many of the rich...
Posted by: Creativepool Editorial
Car manufacturer Suzuki UK recently launched its new brand campaign, “Suzuki Good Different” to celebrate the perception that the brand and its cars are different from everything else on the market. The campaign was created by Iris and...
Posted by: Creativepool Editorial
In our weekly behind the idea features we're quite accustomed to quizzing creatives about their latest campaigns but very rarely do we get the chance to gain insight on the design of something tangible. This week, we're speaking to, Greg Furniaux,...
Posted by: Creativepool Editorial
Thomas Hammerton is a freelance illustrator from South Wales with a lifetime of artistic experience behind him and a style that is at once familiar and anything but. A compulsive drawer from a young age, Thomas specialises in traditional artworks...
Posted by: Creativepool Editorial
Where would you be if not for your creative career? Whenever someone asks you that, 'border control' is probably pretty further down in your list. And yet, according to Anthony Young's career advisor, that's where he would be now, if not for 3D...
Posted by: Creativepool Editorial
You never know who's going to come and introduce you to a person, piece of software or career that's bound to change your life forever. For Bart Reszelski, an incredibly eclectic designer, director and animator, it was an architect friend,...
Posted by: Creativepool Editorial
In this week’s #GettingTo Know we catch up with Scott Lakso, Executive Producer at the New York-based creative branding agency loyalkaspar. Scott is an eccentric and dynamic creative who sees his role as “cumulative rather than...
Posted by: Creativepool Editorial
3D artists are in high demand these days. We live in a three-dimensional world that demands accurate representation and that’s true whatever corner of the creative industries you find yourself in right now. The need to hire skilled and...
Posted by: Creativepool
As the Head of Design at Whitespace Creative, Ted Vesania identifies having reached an international client base as one of his greatest achievements, but we know that in truth there is much more he should be proud of. A simple look at his works...
Posted by: Creativepool Editorial
