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Features

Twitter Blue 2.0 - The beginning of the end for Elon's Twitter?

After the collapse of Twitter Blue, Elon Musk assured us a new system would return, and on Friday he delivered some details surrounding the upcoming delivery of that promise. With a revamped, colour coordinated system, full of manual checks to...

Posted by: Creativepool Editorial
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Inspiration

Yellow and blue - The creatives keeping hope alive for Ukraine

It’s been almost a week now since Vladimir Putin did the unthinkable and plunged Ukraine into a war they didn’t ask for in a move that still feels like the megalomaniacal equivalent of throwing your toys out of the pram. It’s dark...

Posted by: Benjamin Hiorns
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Features

Blue Monday - The best and the bluest campaigns

In celebration of the creativity that Blue Monday has catalysed over the years, Abi Pearl, Member Innovation Director at mobile network giffgaff reviews some of her favourites. It’s Blue Monday. For some, this marks the most depressing day of...

Posted by: Creativepool Editorial
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Industry

Behind the Idea: That time Blue Zoo embraced all Shapes

The word 'puberty' can evoke quite a varied range of bad memories in the minds of us all. It is a time of change and self-realisation. It is a time in which we become aware of our own selves, bodies and sexual identities. It is also the most...

Posted by: Creativepool Editorial
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Leaders

Red vs Blue - Colouring Corbyn and Branding Bojo

Politics and marketing have never been so closely entwined in an age of 24-hour news and false facts. But after three years of Brexit burnout, the marketing teams behind the parties fighting in today’s historic general election have never had a...

Posted by: Benjamin Hiorns
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Leaders

The blue shells and the bob-ombs of Gamescom 2017

Gamescom is, to all intents and purposes, very much the sexier, more refined European cousin to E3’s bold, brash American convention. If E3 is a Michael Bay movie (all big bucks, explosions and exposition), then Gamescom, which wrapped up this week...

Posted by: Benjamin Hiorns
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Leaders

Proximity London give blue plaques a splash of colour for Pride

Many modern outdoor activations can feel gimmicky and trite, like physical click-bait. This is particularly true when they are tied to a specific event or celebration. This, however, really struck me as something smart, creative and bold. As part of...

Posted by: Benjamin Hiorns
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Inspiration

Focal Point: Celebrating Red, White & Blue with Crispin Finn

Crispin Finn aka Anna Fidalgo and Roger Kelly, are a London based duo obsessed with creating beautiful bits of design, illustration and typography in red, white and blue. Check out thier iconic cocktail screenprints...we're obsessed. So first off,...

Posted by: Kate Lewin
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Leaders

Fitness First turn Blue Monday Red

Fitness First is the world's largest privately owned health club group with over 540 clubs worldwide and over 1 million members in 21 countries. In London alone there are over 40 clubs, each stocked with state-of-the art gym equipment, and staffed by...

Posted by: Creativepool Editorial
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Leaders

Persistent Peril's animated music promo for Phantom Power

Persistent Peril create a visually impressive animation for the official music video ‘Phantom Power’ from Diagram’s upcoming album, Chromatics. As Vimeo Staff Pick and over 86k plays so far, Persistent Peril's emotional music promo is being...

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Features

Simon Pendry - Blue Marlin

"Blue Marlin is the home of landing big ideas, which are at the heart of everything we do. We pride ourselves on delivering relevant, unique and consistent experiences across brand touch points worldwide. Blue Marlin is an independent integrated...

Posted by: Creativepool
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Inspiration

Colour me impressed - Shutterstock predicts the Colours of 2020

According to Shutterstock, the company that knows a thing or two about colour, it’s bold, saturated hues that are expected to dominate many of 2020’s top creative campaigns. It’s that time of year again where company’s start...

Posted by: Benjamin Hiorns
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Leaders

The Week in Advertising

72andSunny Amsterdam – If Carlsberg Did Haircuts Carlsberg recently launched the latest instalment in its ongoing “If Carlsberg did” films, a series that has historically been a little hit or miss, but is firing on all cylinders here. Created...

Posted by: Creativepool Editorial
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Features

Creative Freedom vs Cultural Sensitivity: The England Kit Controversy

As creatives, we’re always treading a fine line between letting our creative souls run free and pleasing not only our clients but our audiences. Never is this more apparent than when a piece of creative stirs controversy and we’re forced...

Posted by: Benjamin Hiorns
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Leaders

Inspiring Female Leaders: An Interview with RAPP CEO Gabrielle Ludzker

Gabrielle Ludzker is not just any CEO. The current head honcho at customer experience agency RAPP has spent her career breaking away from the traditional corporate CEO stereotype. and leads to inspire rule breakers. Gabby is an inspirational rule...

Posted by: Benjamin Hiorns
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Inspiration

Are Brand Mascots Still Relevant in 2024? #BrandMonth

When we think of the 90s, we often picture neon lights, garish colours, skateboards, “attitude” and POGS. But above all else, what the 90s represented to me was the dawn of the mascot. Of course, many entertainment franchises lived or...

Posted by: Benjamin Hiorns
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Industry

Creative Careers in Gaming Industry - TOP 6

Looking for creative caree­rs in gaming? The gaming industry has plenty of roles for those­ with artistic talent who love creating game­s. This article will introduce six exciting care­ers, from game artists to game...

Posted by: Creativepool Partner
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Features

Colours You'll Be Seeing Everywhere This Year #PredictionsMonth

Colour is a subjective thing. For one thing, we have no earthly way of knowing if what I perceive as red looks anything like what you perceive as red (not really, anyway) and then there’s the emotions we inexorably tie to certain colours; green...

Posted by: Benjamin Hiorns
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Inspiration

The EPIC untold story behind Fairytale of New York #BehindTheIdea

Over Christmas last year, Irish independent creative agency The Public House launched their ampaign for EPIC The Irish Emigration Museum featuring a choir of NYPD veterans, correcting a musical myth at the heart of The Pogues’ classic Fairytale...

Posted by: Creativepool Editorial
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Inspiration

AI will eat your job. Or will it?

Argggghhhh. AI is coming and it’s going to eat your job and then maybe your head. Have you been hearing this lately? Freelancers have seen less interest and income since the launch of ChatGPT as the FT and Chamath highlighted the other...

Posted by: Multivitamin Studio
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Inspiration

Tearing loved ones apart for 40 years with Domino’s #BehindTheIdea

Domino’s, the UK’s most loved pizza delivery company, unveils the next chapter of its ongoing Domin-oh-hoo-hoo campaign. Revealing a new 30” spot which reflects a brutally honest take on sharing, Tearing Loved Ones Apart Since 1985...

Posted by: Creativepool Editorial
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Inspiration

When Branding, Politics & Capitalism Collide

We live in a dangerously divided world where politics, branding, and capitalism continue to collide. Fueled by social media’s immediacy, vast reach, and influence, and a society stoked by activism, we’ve never been more socially...

Posted by: Lysle Wickersham
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Industry

Understanding the Importance of Brand Guidelines

Getting Cozy with Brand Guidelines Hey there, design enthusiasts! Today, I'm diving into the wonderful world of brand guidelines - those nifty documents that make sure a brand stays true to itself, even when it's playing in different design...

Posted by: Peter Stylianou
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Inspiration

Hunting dreams with Eugene Grobler #MemberSpotlight

How did you get into the industry? I went to university as a mature student and studied photography - having previously worked in the film industry. And although I graduated with a good degree, it didn’t get me any work… but it put me on...

Posted by: Creativepool Editorial

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