Displaying 793 - 822 of 822 results
For all its joys and thrills, fun and frolics, 2013 still managed to deposit a substantial quantity of manure into our desperate existence. So, as 2014 crashes unbidden into our lives, let us exorcise the demons which threatened to engulf us this...
Posted by: Magnus Shaw
“That’s the power of social media” - that’s what they keep telling us. Yep, social media can indeed be harnessed and used to great effect by an enormous range of businesses - from sole traders to multinationals. For some of...
Posted by: Ashley Morrison
Like most people in the creative industry, I know a fair few people who operate websites. Some of those sites are superbly designed and executed, others are a bit dull, and a minority are a right royal mess. It's also notable how few make real...
Posted by: Magnus Shaw
“Who hasn’t had the desire just to be someone else for a while?” That’s the question Austrian photographer Klaus Pichler is asking with his newest photo series, Just the Two of Us. The collection of photographs explores the...
Posted by: Creativepool
Do you own a website? More to the point, do you own a bespoke domain name? I only ask because the City of London Police's brand new 'Intellectual Property Crime Unit' is hoping to get off to a flying start by attempting seize control of domains they...
Posted by: Magnus Shaw
When people ask what I do for a living, I tend to get in a terrible flap. This is largely because I do a variety of things. I pen pieces about music, I blog about advertising and the creative industry (obviously), I present podcasts and radio...
Posted by: Magnus Shaw
The World Wide Web, it's a wonderful thing to be sure. You've got your social media for endless moaning and pictures of your holidays. You've got your YouTube for Little Mix videos and footage of other people's pets. And you've got your online...
Posted by: Magnus Shaw
Sited just off Fleet Street, the very first agency for which I worked was called 'Riley' and it was great. Inevitably though, I eventually moved on (sooner than I should have, actually) and 'Riley' changed too. In a large-scale, late nineties...
Posted by: Magnus Shaw
by Ashley Morrison It's a wet Sunday afternoon (no, not in summer 2013, obviously; that would be a sweltering Sunday afternoon), and there isn't much to keep the family occupied. Well, apart from the 200-odd TV channels now available. Or a DVD. Or...
Posted by: Ashley Morrison
References to the 'high-street' in political and sociological debate have been frequent for well over a decade now. Sadly, mentioning a problem frequently doesn't bring solutions. Many towns are plagued by empty retail units on their central...
Posted by: Magnus Shaw
Creative Corner is a free conference for brand owners, creative agencies and designers. It’s alive with ideas for adding impact to your work, whether you’re creating: Retail branding Visual merchandising In-store promotion and...
Posted by: FESPA
On Tuesday, More! magazine's latest edition hit the shops. With Beyonce as its cover star, it was a notable issue because it was the very last one. Visit the More! website and you'll be met with a downbeat message: more! is a well-loved brand which,...
Posted by: Magnus Shaw
by Ashley Morrison Last week was a big week for Creativepool: after months and months in the making, the new Creativepool website went live. So to crown its first full week of existence, we have the first ever interview with Michael Tomes,...
Posted by: Creativepool
by Magnus Shaw. Watching telly a few days ago, I saw Barack Obama's swearing-in ceremony at The White House. I was delighted, because had Romney won, I wouldn't be watching the TV, I'd be trying to arrange for a rocket to take me to another planet....
Posted by: Creativepool
by Ashley Morrison. I wouldn't say I'm a gadget freak by any stretch of the imagination, but I do like some techie stuff that usefully enhances my life while being fun to play with. I spent an inordinate amount of time choosing my latest mobile - a...
Posted by: Creativepool
Publicis Groupe has taken over complete control of Bartle Bogle Hegarty (BBH), ten years after taking a 49% stake in BBH in 2002. This move by the French advertising group ends the independence of one of the most well-recognised agencies in...
Posted by: Creativepool
by Magnus Shaw. If you've always been keen to see the very cornerstone of capitalism; a seething hub of avarice and a perfect mechanism for prising people's hard earned cash from their pockets, Las Vegas is for you. I've just returned from a...
Posted by: Creativepool
by Magnus Shaw. Working in an ad agency in Fleet Street in 1995, I was called into a first-floor office to be shown something very impressive - an email account. Visually it was quite modest, just some browser windows with names and messages in...
Posted by: Creativepool
by Magnus Shaw. This week, the Chancellor of the Exchequer proposed a scheme whereby employees will be invited to give up some of their employment rights in exchange for company shares. You may think this is a tremendous idea or the most cynical...
Posted by: Creativepool
by Magnus Shaw Creativepoolers, welcome back to our list of ten of products advertising told us we couldn't live without (when, in fact, we absolutely could). Please feel free to use the comment box to let us know if there's anything we've omitted....
Posted by: Creativepool
by Magnus Shaw A little over a day ago, Tony Scott - the renowned film and advertisement director - jumped to his death from a bridge in Los Angeles. The details remain unclear but he may have been diagnosed with an inoperable brain tumour. Scott...
Posted by: Creativepool
Two bits of excellent news. First, there's a conference for copywriters and wordsmiths happening in Bournemouth on 18th May this year. And second, readers of the Creativepool blog can enjoy a special discount. The event has been pulled together by...
Posted by: Creativepool
Mark interviewed leading freelancers from the fields of 3D illustration, animation, visual effects, games and architectural visualisation to uncover their strategies for success. These were his key findings... 1. Test the market first Make sure...
Posted by: Creativepool
'The Lynx Effect' has always been a brilliant advertising slogan. Its simplicity has stuck with the brand for years and has helped the deodorants to become the highest selling male grooming product in the world. But the latest ploy by Lynx owners...
Posted by: Creativepool
The number of fonts available for easy download has reached an enormous quantity. Similarly, the number of font 'search and download' sites has also taken off massively. With each font site incorporating its own unique features and novelties there is...
Posted by: Creativepool Perhaps it's the money. Large budgets are often greeted by marketing teams in the same way Keith Richards welcomes a stiff drink. But the fact remains that endless resources are not always guaranteed to produce branding success. Far from it. The...
Posted by: Creativepool
For someone who now has one of his pictures hanging on a wall in the White House, thanks to a much publicised Cameron/Obama gift exchange, Ben Eine appears remarkably unphased by being catapulted into the limelight '“ even though the mass media...
Posted by: Creativepool
Unlike Naomi Klein, I like logos. In fact, I think everyone should have one. Not just every company every single person. We could do away with those boring, old fashioned signatures and photos and just stick our personalised logo on things like...
Posted by: Creativepool
Last time I blogged about the iPhone, I was singing its praises while simultaneously warning that it could lead to serious relationship problems if it found its way into the bedroom. Don't get my wife started on Angry Birds, for instance. "Just one...
Posted by: Creativepool Last night it was announced that the British Designer Samuel Wilkinson and the supporting product design company Hulger have scooped the Brit Insurance Design of the Year award with their innovative redesign of the low-energy light bulb. The award...
Posted by: Creativepool