Industry
Last week, Matthew Barnes, ECD at Ogilvy South Africa explained how he and his agency created an engaging digital campaign for confectionary brand Cadbury to win an Annual in 2018. But they didn’t stop there.
For fast food company KFC, the...
Posted by: Ryan Watson
Leaders
Laurentino lands CCO role at Ogilvy
Ogilvy UK has appointed André Laurentino (pictured above, centre) to run its creative department as chief creative officer.
Laurentino has led multi-disciplinary teams to produce work for the likes of...
Posted by: Creativepool Editorial
Leaders
Great State - Aston Villa
Great State has been appointed by Aston Villa to deliver a customer-first digital proposition to market, enriching fan enjoyment and participation with a modern approach to the club’s digital portfolio. The agency...
Posted by: Creativepool Editorial
Leaders
Sonic Union
NYC-based audio studio Sonic Union announces the addition of composer/experiential sound designer/mixer Rob Ballingall. Working out of both its Bryant Park and Union Square locations, Rob offers his talents in music and audio post, with...
Posted by: Creativepool Editorial
Leaders
WCRS - MoneySuperMarket
MoneySuperMarket has announced the appointment of WCRS as its new creative agency. WCRS won the brief in a four-way pitch process against Saatchi & Saatchi, AMV BBDO and Wieden & Kennedy and will start working with...
Posted by: Creativepool Editorial
Leaders
WPP - BP
BP has selected WPP as its preferred partner to provide marketing communication services for its Corporate, Fuels and Castrol businesses globally. The decision is the culmination of a thorough competitive review process which began in mid...
Posted by: Creativepool Editorial
Leaders
CP+B - Goose Island
CP+B has won creative duties for Goose Island Beer Co, which became one of AB InBev’s first craft acquisitions back in 2011. The agency first tweeted about their new partnership last week, and the client confirmed the...
Posted by: Creativepool Editorial
Leaders
Genuine
IPG-owned digital creative agency Genuine has hired Adam Kasper and Mitch Blum away from Havas and DigitasLBi, respectively. Kasper, an 11-year veteran of Havas (and a 22-year industry vet) and the advertising conglomerate’s former...
Posted by: Creativepool Editorial
Leaders
Wunderman/Blast Radius
Wunderman and Blast Radius have added a key member to their national leadership team as it continues to grow into one of the country’s digital powerhouses. VP, Creative Director Cass Zawadowski (right) will oversee...
Posted by: Creativepool Editorial
Leaders
Officer & Gentleman - Pornhub
Adult entertainment site Pornhub, in partnership with adult toy retailer Ann Summers, recently announced the launch of an exclusive sex toy line and in order to promote the launch of the new line, Pornhub (as is their...
Posted by: Creativepool Editorial
Leaders
Havas London
Havas London has appointed former 101 London Partner & Head of Strategy, Clare Hutchinson, as its new Executive Strategy Director. In this new role, which she starts in November, she will report directly into Havas’ European Group...
Posted by: Creativepool Editorial
Leaders
Ocean Outdoor - BBC Three/Hyundai (Piccadilly Lights)
Hyundai has renewed its commitment to both Ocean Outdoor and the UK’s most iconic DOOH location, confirming that it will continue to maintain its presence on the iconic Piccadilly Lights...
Posted by: Creativepool Editorial
Leaders
F/Nazca Saatchi & Saatchi - D&AD Next Awards
With only one week remaining for photographers and filmmakers to enter 2017’s D&AD Next Awards, F/Nazca Saatchi & Saatchi have released a new series of stop motion animations as the centre-piece of...
Posted by: Creativepool Editorial
Leaders
Faster Horses - Somerset House
Faster Horses and Somerset House, the centre for contemporary culture in the heart of London, have released a film to launch Somerset House Studios. Somerset House Studios is a new experimental workspace for artists,...
Posted by: Benjamin Hiorns
Leaders
Proximity London - Specsavers
Specsavers is bringing in an external agency to handle its CRM for the first time, having previously handled all activity in house. After an extensive pitch process, which began last September, the retailer appointed...
Posted by: Creativepool Editorial
Leaders
Start Group
Mac Macdonald, the President and Partner at Sid Lee Amsterdam, has been appointed the Group CEO at Start Group, the independent global network formerly known as Start JudgeGill. Based in London, he will focus initially on developing...
Posted by: Creativepool Editorial