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Leaders

Agency of the Week: Wieden+Kennedy London

Are you a soft mint or a strong mint? In a bizarre, but hilarious new campaign for Trebor by Wieden+Kennedy London, viewers are being encourages to “Choose their Trebor.” The campaign highlights people’s affinity to Trebor’s incredibly minty...

Posted by: Creativepool Editorial
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Leaders

7up brings urban knitting to London

The lemon-lime soft drink brand, 7up, recently took over a London bus with an ambitious urban knitting campaign in order to promote its new “7up Free,” the sugar free soft drink being positioned as a “Non-conformist” beverage....

Posted by: Creativepool Editorial
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Leaders

JWT London handed the digital reigns by Rowntree's

Leading advertising agency JTW London has recently been named as the agency responsible for all digital business (marketing, social media and more) for confectionary brand Rowntree's. The partnership will commence in earnest this coming spring. The...

Posted by: Benjamin Hiorns
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Features

Panic stations: leaving London and moving to t’sticks

As I sit down to write my blog today, I’m a bit anxious. You see, we moved on Saturday. But this was no ordinary move. I’ve left the creative centre of the country (and some would argue of the world) and gone to live in a place where...

Posted by: Ashley Morrison
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Features

Stuart Wilson, Creative Director at JWT London

Stuart Wilson Creative Director, JWT London... Website: jwt.co.uk Twitter: @JWT_London Facebook: facebook.com/JWT-London Twitter: @stuwilson JWT London is an integrated creative agency of international imagination. Our heritage of innovation, our...

Posted by: Creativepool
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Industry

London Fashion Week 2012

It’s that time of year when the world’s leading fashionistas descend on the capital to let the high street know what everyone should be wearing this season. According to the 2010 Value of the UK Fashion Industry report, British fashion is...

Posted by: Creativepool
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Leaders

Wieden+Kennedy London join the Honeycomb hive

Honeycomb has announced its latest major agency client in the shape of Wieden+Kennedy London, who will be using the new revolutionary delivering platform to broadcast their video advertising across the UK and Ireland. The transparent and...

Posted by: Creativepool Editorial
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Leaders

The Ultimate ‘Pop-up Lounge’ Bar In London

Heineken unveiled their premium, design-focused lounge bar at London Design Festival last week, the latest chapter of its open innovation journey. The ‘Pop-up City Lounge’ is the second edition in the brand’s ‘Open Design...

Posted by: Creativepool
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Leaders

AnalogFolk named as official partner to the London Roundhouse

Independent digital agency AnalogFolk has signed up as an official partner of the Roundhouse in London in order to support the live music institution with the development and running of its digital media skills programme. Projects are targeted at...

Posted by: Creativepool Editorial
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Leaders

Scarlet Winter transforms The Mill's London studio into a Ski Lodge

For the Christmas period this year, the Mill’s London studio has been transformed into an Après Ski Lodge complete with snow, wood burning stoves, log piles, Christmas trees and (naturally) skis thanks to set designer and prop maker,...

Posted by: Creativepool Editorial
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Leaders

Mother London is Puttin' on the Ritz for Mondelēz

Snack makers Mondelēz International are launching a brand new multi-million pound, master-brand campaign for the launch of Ritz Crisp & Thin, a new baked savoury snack primed to shake up the crisps & snacking category. The concept of the campaign,...

Posted by: Creativepool Editorial
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Leaders

Two iconic London institutions get made over

Two famous upper-class London hangouts have been given a spit and polish recently. First up, the Soho-based Groucho Club has been redesigned by Michaelis Boyd Associates, who were tasked with updating the arts & media-focused private members club...

Posted by: Creativepool Editorial
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Industry

The 2015 Annual Launch Party at Mother London

What a night! Celebrating the best creative work in the 2015 Annual at one of the coolest agency offices in London could not have gone better. It was great to see the interactions and connections built on Creativepool translate from digital to the...

Posted by: Creativepool Editorial
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Inspiration

Circular Design @ London Design Festival 2022

Over the last week or so we have seen the return of the London Design Festival for its 20th Anniversary. Amongst some visually stunning designs and installations, were some critical and important messages. It was not only inspirational, it was...

Posted by: Creative Bears Ltd.
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Inspiration

From maths to Grey London with CCO Laura Jordan Bambach

Try having a quick chat with Grey London Chief Creative Officer Laura Jordan Bambach and you'll be able to spot, in just a few minutes, the very source of her success in the industry. A caring leader, an empathic creative and a driven entrepreneur,...

Posted by: Creativepool Editorial
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Workshop

The brilliant self-campaign of London Advertising

Turns out advertising agencies are not the best folks when it comes to following their own advice. Constantly helping brands cut through with some witty voice or compelling storytelling, they tend to forget to do the same about...

Posted by: Creativepool Editorial
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Getting to Know... Sam Hawkey, Saatchi & Saatchi London's CEO

It is always inspirational to talk to someone who 'made it'. Saatchi & Saatchi London chief executive officer Sam Hawkey may not want to admit that he belongs to that category, but you can tell from his words that he genuinely loves what he's been...

Posted by: Creativepool Editorial
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Leaders

Leo Burnett London’s McDonald’s ads to be exhibited at New York museum

Leo Burnett London’s print ad series for McDonald’s will be exhibited and become part of the permanent collection at the prestigious Poster House museum in New York. The series of ads for McDonald’s McCafe, called “Hands” and created by Leo...

Posted by: Creativepool Editorial
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Leaders

Stackable Football Pitches proposed in London by AL_A

Stackable football pitches could be erected on disused or temporarily empty plots across London, according to Amanda Levete and her London-based studio AL_A. The concept, named “Pitch/Pitch,” aims to tackle the shortage of inner-city sports...

Posted by: Creativepool Editorial
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Leaders

Wieden+Kennedy London and Stedhead put a modern spin on the tarot card

Wieden+Kennedy London has teamed up with the artist Stedhead to create a playful contemporary twist on traditional tarot cards. Each card has been redesigned to be relevant to today's first world problems. Since the late 18th century, Tarot cards...

Posted by: Creativepool Editorial
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Leaders

Grey London create the SmartMat for cheating partners

Whilst this might have been a controversial stance a few years ago, television has (in my opinion) long since overtaken cinema as the platform from which today's most exciting and forward-thinking creative minds are telling their visual stories. From...

Posted by: Benjamin Hiorns
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Industry

Pool Party London 2016 is officially announced!

Creativepool is established for hosting international events for agencies and brands, by bringing together the industry's best to hang out, share knowledge and embark advice with colleagues and friends. Pool Party London: 14 September 2016 The...

Posted by: Creativepool
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Leaders

BBH London ask if we'd exchange personal info for a good cup of coffee

Your name on your coffee makes your order feel more personal, but what if, in the few moments it took to make your cappuccino, a coffee shop found out everything about you and wrote that on your cup too? That’s exactly what happens in a new...

Posted by: Creativepool Editorial
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Leaders

Cheil London and Samsung's Shakespeare app scoops Gold at the ANDYs

In a first for the global network, Cheil London has claimed Gold at the 52nd International ANDY Awards for RE:Shakespeare. The app brings William Shakespeare to life for students who might be more interested in their smartphones than their bardic...

Posted by: Creativepool Editorial
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Leaders

The Black Cab Interviews: Geoff Gower, ECD ais London

In this latest episode of Black Cab, Mike is back in London and picking up Executive Creative Director of ais London, Geoff Gower. Geoff shares with us his experiences starting one of the first digital agencies, how he dealt with some tough clients...

Posted by: Creativepool
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Inspiration

Focal Point: Having fun with Beach London

Beach London is something of a creative laboratory; combining an agency, a shop and an art gallery within four walls. We chatted with founder Charlie Hood about injecting colour, creating unforgettable experiences and most importantly; having...

Posted by: Kate Lewin
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Leaders

3D-printed Palmyra Arch coming to London and New York in 2016

The ruins of the Temple of Bel in Syria were among the best preserved at Palmyra until they were destroyed by the so-called Islamic State in Iraq and Syria last August. The only remaining monument of the over 2,000 year old UNESCO World Heritage Site...

Posted by: Creativepool Editorial

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