Displaying 73 - 108 of 7023 results
When I first started out, I was always encouraged to pin my ideas to my office wall. I used an A3 layout pad and a fat black Pentel marker and just scribbled down whatever came into my head. Once I thought that I had something, I’d draw a...
Posted by: Creativepool
Writing in The Drum this week, Phil Haselhurst describes how his determination to climb the career ladder brought him to grief. He had a decent job with an agency he liked - good team, lots of experience, satisfying work. But, not unreasonably, he...
Posted by: Creativepool
There’s loads you can do on Creativepool, from connecting with fellow creatives to showcasing your work and finding new projects. But it all starts in one place: your Creativepool profile. If you landed on this article, you’ve probably...
Posted by: Creativepool
As businesses, agencies have the grave burden to make profit with which they can generate growth and help the team thrive. With that in mind, pricing your agency services is arguably the most difficult part of founding and running a successful...
Posted by: Antonino Lupo
You’ve signed up your business on Creativepool and want to make yourself marketable on the platform by being included in the Creative Services Directory. How does it work exactly and what are the benefits to inclusion? By default, companies...
Posted by: Creativepool
How many times in your career have you been forced to choose between a lucrative gig that feeds your coffers but chips away at your soul and a low-payer or pro-bono gig that would make you feel like you’re contributing something positive to the...
Posted by: Benjamin Hiorns
Job interviews can be nerve-racking, no matter the position you’re applying for. In fact, 93% of people say they feel anxiety leading up to the interview. One of the ways you can keep these nerves at bay is by preparing effectively. In this...
Posted by: Creativepool Partner
You keep looking at the clock waiting for your day to end. The thought of Monday mornings just won’t let you enjoy your weekends. You can’t wait for the next day off - even if you just spent an entire week on leave. We’ve all been...
Posted by: Antonino Lupo
So you want to start your own creative agency? Well, good luck! If building a business is like raising a child, then nurturing a team of passionate, sensitive creatives is like being a first-time father or mother and caring for a sick infant....
Posted by: Creativepool Editorial
In partnership with our friends at Uber and SUITCASE Magazine, we are launching #BackseatArt across six UK cities to showcase local artists. This week, cars in London, Manchester, Leeds, Sheffield, Birmingham and Newcastle will contain limited...
Posted by: Creativepool
A short article I wrote. Provides guidance and support for individuals who have been affected by recent layoffs. It covers the difficulties of job searching, tips for successful communication with hiring managers, and the importance of finding a...
Posted by: Peter Stylianou
Hiring a Marketing Director is a crucial step for any business looking to elevate its brand presence, drive sales, and execute comprehensive marketing strategies. The right Marketing Director can transform your company’s marketing efforts,...
Posted by: Creativepool Editorial
The life of a freelancer is a nomadic one by design. You’re constantly moving from client to client and opportunity to opportunity and if you stop moving for even a second, implosion seems almost a given. That’s why, as freelancers, we...
Posted by: Benjamin Hiorns
It's been an interesting 12 months for the creative jobseekers out there. To some, career prospects have become quite grim. Others have just started to get back on their feet. In this climate, there are some unsung heroes who work behind the scenes -...
Posted by: Creativepool Editorial
We understand that a full-rebrand is a big deal and requires quite a level of commitment and valuable resources. The strength of your brand gives you an advantage over your competitors, so we recommend re-assessing your branding every so often. This...
Posted by: Progression Design
Can you smell the flowers blooming, the trees turning green? Can you feel the gentle touch of a summery breeze grazing your cheeks from a window draught? See the sun, calling you from the green park just around the corner? I’m not doing this...
Posted by: Antonino Lupo
Your brand is your business. It’s not a logo or a colour palette. Which means the rebrand, as we’ve come to understand it, might not be the answer to the question you’re asking. Manfred Abraham, co-CEO at Yonder, discusses why...
Posted by: Yonder Consulting
Whether you’re opening your creative business in a unique industry, or a saturated market, it’s important to recognise what makes you different from your competition. But in a world where anything seems possible, how do you focus on the...
Posted by: Creativepool Editorial
The main issue with realizing your life’s ambition is dealing with it daily. When you envisioned having a production company, you probably thought of making incredible films with a team of people you deeply admire and respect. Maybe this vision...
Posted by: Syzygy
You can hear horror stories from all over the industry, and unfortunately any agency leader can tell you that they are far too common. Clients leveraging their influence and the power of their wallets to have agencies submit to abusive behaviour,...
Posted by: Antonino Lupo
“The freelance revolution”, they’re calling it. People all over the western world (especially in Europe and US) are quitting their longstanding, once granted jobs to pursue new opportunities in the freelance scene. It certainly has...
Posted by: Antonino Lupo
Do you actively think about how your visitors come to you? If you’re still relying on erratic websites and referral traffic, the mercy of social media algorithms, and Google - where over 50% of today’s searches result in zero clicks - you...
Posted by: Creativepool Editorial
We’ve all had to deal with difficult clients or customers in our lifetime. If you’ve ever been through retail or hospitality (and I think most of us will have, to be fair) you know how difficult people can be. Surely not all of us will...
Posted by: Antonino Lupo
Few are struggling right now like freelancers and independent businesses all around the world. The COVID-19 pandemic has brought small local brands to their knees, even forcing some of them to consider how to temporarily cease operations. The folks...
Posted by: Creativepool Editorial
Growth hacking is having a mainstream moment. It’s a phrase, and an activity, that started in the startup world. But what is it, and why are people outside of the startup world starting to pay attention? What is growth hacking? Put simply,...
Posted by: Despark
The holiday season is upon us, and with it, the temptation to give in to end-of-year slump. If you were thinking about taking a break from freelance marketing until New Year’s, think again - a lot of other freelancers will be thinking exactly...
Posted by: Antonino Lupo
It's easy to imagine how hard small and medium enterprises (SMEs) are struggling during this global pandemic situation. Government programmes may have neglected you or you may have fallen through the cracks of a flawed emergency initiative. Either...
Posted by: Creativepool Editorial
Being a freelancer in the creative industries can be equal parts exhilarating and terrifying, particularly with AI now potentially changing the playing field for so many of us. For me, freelancing offers the freedom to only accept the work I...
Posted by: Benjamin Hiorns
Websites power the world. With over 1.8 billion sites (or even much more now) on the web, you can find sites that do just about everything. Whether you’ve designed a new blog, an eCommerce platform that will someday rival Amazon, or anything...
Posted by: Creativepool Editorial
So it’s 2014 and you’re on a quest to land a new job at a brilliant agency. But how do you make sure you stand out from the hundreds of people doing exactly the same? Our Creative Director, Martin Homent, shares his tips and insight into...
Posted by: Tribe Marketing
You may have heard some horror stories from around the industry about bad client-freelancer relationships and how disastrous they were for both parties. Clients paying late or not paying at all, sending back work which they’d previously signed...
Posted by: Antonino Lupo
Not everyone is born with a natural knack for writing and those who know they have what it takes often find themselves at odds with what they are able to produce, versus what their employer wants. In many cases, the writer’s creative mind...
Posted by:
You wouldn’t let an employee loose on your core IT systems without training, so should your media outreach be any different? Amy Stone, Senior Communications Consultant at Hard Numbers discusses her surprise and frustration at how many times...
Posted by: Creativepool Editorial
If you're responsible for the website of your business or organisation, it can sometimes be a case of out of sight, out of mind once it's up and running… you may only look at or amend one or two pages from time to time until someone points...
Posted by: Progression Design
It’s obvious when you think about it. Your brand speaks to your audience. It occupies ‘mental space’ in the minds of your most loyal consumers. You NEED to know how it sounds to your customers. But you probably won’t find...
Posted by: ifour
In 2015, nearly 40% of the UK’s self-employed workforce did not file their taxes by the HMRC deadline. That accounts for over 890,000 freelancers in the UK, who all faced a £100 late fee. The mere thought of taxes is often nightmare fuel...
Posted by: Antonino Lupo
