Displaying 109 - 144 of 2863 results
Dyson launching electric car in 2020 British inventor James Dyson (hero image) is investing £2 billion into developing a battery-powered vehicle, which is expected to launch in 2020. An email sent from Dyson to his employees revealed that a...
Posted by: Creativepool Editorial
Paula Scher (Pentagram) - Poster House The humble poster is set to become the subject of a new museum and gallery due to open in New York next Autumn. Poster House will be home to a permanent collection of posters from all over the world that span...
Posted by: Creativepool Editorial
Gamescom is, to all intents and purposes, very much the sexier, more refined European cousin to E3’s bold, brash American convention. If E3 is a Michael Bay movie (all big bucks, explosions and exposition), then Gamescom, which wrapped up this week...
Posted by: Benjamin Hiorns
Both Augmented Reality (AR) and Virtual Reality (VR) are currently receiving high attention in the media and online gaming world. But what exactly is the difference between Augmented and Virtual Reality and how can this trend be integrated into the...
Posted by: Phil Michael
New iPhone likely to feature facial recognition and an all-screen design The next Apple iPhone will reportedly be unlocked using facial-recognition technology and will also feature a screen covering almost its entire front. A pre-release of firmware...
Posted by: Creativepool Editorial
It's been almost a week now since the 2017 Google I/O event ended, and it's given me a bit of breathing room to analyse the event and come to some conclusions regarding what were not only the 'biggest' announcements, but the most important. Many...
Posted by: Benjamin Hiorns
Gravity Road have launched a new campaign for Advertising Week Europe, the continent’s largest annual gathering of ad tech, advertising, creative, entertainment, marketing and media industry leaders. The multi-media campaign will support the annual...
Posted by: Creativepool Editorial
This year, there has been decidedly more attention cast on International Women's Day, which is important, as, even in these enlightened times, many women across the world are still being made to feel as if they are somehow 'less than' their male...
Posted by: Benjamin Hiorns
The Super Bowl is a little over a week away and ad land is building up with typical gleeful abandon for its biggest night of the year. I've always struggled to enjoy American Football to be brutally honest. The immediacy and skill appear lost in the...
Posted by: Benjamin Hiorns
For the first time ever, the BCMA brings you an exclusive event in the midst of BVE 2017 on March 2nd 2017. This is a unique opportunity to hear from and connect with the leaders of the Branded Content business. The event brings together all the key...
Posted by: The BCMA
Unlike advertising festivals, CICLOPE Festival focuses on the art of execution, rather than of the ideas. Whether it’s a TV commercial, a mobile app or an interactive installation, CICLOPE believes a the finished result is as important as the...
Posted by: Kate Lewin
Over in Berlin, KEMMLER KEMMLER are breaking down the traditional boundaries between art & design agencies and strategy implementation to deliver high-profile campaigns across the fashion and lifestyle industries. Sebastian Kemmler, one of the...
Posted by: Kate Lewin
Supple Studio - D.R.A.W Recruitment Supple Studio has designed an identity system for D.R.A.W. Recruitment based around an interlocking “D” device and the strap line “The Art of the Perfect Fit.” The new company was formed...
Posted by: Creativepool Editorial
Art Exchange, a new art event featuring a range of exhibitions and talks fusing the worlds of art, tech and business is launching in London this month. The aim of the event is to show how art can help companies and individuals adapt and prosper, in...
Posted by: Creativepool Editorial
The All England Lawn Tennis Club (AELTC) has launched a new strategic brand positioning and campaign for the upcoming Wimbledon Championships, under the platform “In Pursuit of Greatness,” which is the first major campaign for the...
Posted by: Creativepool Editorial
Proximity London - Specsavers Specsavers is bringing in an external agency to handle its CRM for the first time, having previously handled all activity in house. After an extensive pitch process, which began last September, the retailer appointed...
Posted by: Creativepool Editorial
jones knowles ritchie - Irn-Bru The fizzy drink “Made from Girders” and beloved of anyone of Scottish descent who has ever experienced a bone shattering hangover is getting a rebrand for a modern age. jones knowles ritchie has created...
Posted by: Benjamin Hiorns
The Golden Nintendo As a self-confessed and unashamed nerd with a mean nostalgic streak, I have noticed of late that retro gaming is no longer the affordable pursuit it once was. It depends largely on whether or not you're a player or a collector of...
Posted by: Benjamin Hiorns
Tough Mudder, the world's most popular team challenge, and the scorn of every unfit social media user (because we all know that Tough Mudder participant that REALLY wants everyone to know they are a Tough Mudder participant) has partnered Rokkan to...
Posted by: Creativepool Editorial
On 21st December, printer giants Epson teamed-up with sportswear company Triflare to create swimsuits for Epson's "Swimming In Ink" event, that heralded the availability of Epson's innovative new EcoTank™ printers, with performances by the U.S....
Posted by: Magnus Shaw
MEC has secured a major sponsorship deal between national law firm Irwin Mitchell and the BT World Wheelchair Rugby Challenge. The sponsorship will align Irwin Mitchell with the globally renowned BT World Wheelchair Rugby Challenge, which actively...
Posted by: Creativepool Editorial
Join us at Designer’s Fiesta! The hottest event for anyone into design and digital media is back this September 18th. Now in its 6th year, Designer’s Fiesta is a celebration of design and technology in the world’s creative capital:...
Posted by: Academy Class
There's been a definite resurgence in boutique beer drinking of late thanks in part to the craft beer movement in the US, which has found its way to these shores thanks to ambitious companies such as Brewdog and taking on the notoriously elitist...
Posted by: Creativepool Editorial
Creativepool is taking our Pool Party concept and taking it to Cannes! And this time we actually have a Pool! The Pool Party Cannes 2015 is an exclusive event with a Champagne reception, free drinks, a sunny lounge, entertainment and tunes by...
Posted by: Creativepool
jelly's Jo Bird was recently commissioned to illustrate customised cards at the exclusive launch party of Ralph Lauren’s Spring/Summer collection in Kuwait. The event, which introduced this season’s Ralph Lauren latest addition to the...
Posted by:
The interactive marketing company, FaceCake, has teamed up with the National Football League (NFL) to bring real-time Try-On to the travelling "NFL Fan Style Tour," a mobile interactive experience that offers the fans a firsthand look at this year's...
Posted by: Creativepool
Today, Jaguar will launch FEEL XE, a platform created to harness the “Spirit of British creativity and innovation” using inspiring figures from the creative worlds of music, film and design. The unveiling of the FEEL XE platform coincides...
Posted by: Benjamin Hiorns
by Magnus Shaw For the advertising sector The Olympic Games are less about running, jumping and cycling - and more about the infamous copyright clampdown on certain words and branding devices. Those tussles have been well-covered on Creativepool and...
Posted by: Creativepool
With the amount of likes and comments we can all do now on the internet, the art of being able to get your point across in a face to face environment seems to be getting lost. So to counter this culture of 140 characters and faceless avatars we are...
Posted by: Creativepool
The popularity of digital video content is undeniable. Facebook, YouTube, Instagram and TikTok, all heavily video-based, are among the top social media platforms. For many young audiences, these platforms, along with a host of streaming services, are...
Posted by: Taker | Maker
Earlier this month, Art Fund and Pablo teamed up with creative tech specialists at The Mil Experience to create a new innovative technology that shows off the amazing impact art and culture has on the brain. They used headsets to record...
Posted by: Benjamin Hiorns
The R&A has launched its first significant rebrand for The Open, golf’s original major championship, in eight years with independent consultancy Zag. The rebrand, independent consultancy Zag, coincided with the 151st Open at Royal Liverpool,...
Posted by: Creativepool Editorial
Digital trust. If there’s a hot topic in the world of tech, this is it. You can get a measure of its importance simply by looking at who is talking about it, and how. The first hits on Google are articles by the WEF and McKinsey. Callsign staged...
Posted by: Ant O'Neill
Making cultural heritage relevant and popular to new generations When we explore our past, it is not because we want to go back to what our ancestors were but because we search for our connection to the stories, the songs, the lives and the rituals...
Posted by: Klaus
For those who think Wimbledon wouldn’t be the same without strawberries and cream and a glass of Pimm’s, you’re not alone. Every year, an estimated 191,000 portions are eaten, accompanied by more than 276,000 glasses of the tipple....
Posted by: Creativepool Editorial
With the Six Nations Championship underway, rugby fans will be glued to a range of screens over the next few weeks - with advertisers in close pursuit. Nielsen Sports Fan Insights reports that rugby union has a fan base in the UK of at least 12...
Posted by: Creativepool Editorial
