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Features

The future of Product Design is ethical

One day, robots will inherit the earth. As machine learning and artificial intelligence make bigger leaps forward year on year, product design, UI and UX do so as well, by leveraging the power of machine intelligence to solve the world’s most...

Posted by: Antonino Lupo
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Inspiration

Design For Good – feat. Ethical Angel

This is our chat with Alexander Fahie, CEO & Founder at Ethical Angel as part of ‘Design For Good’. Ethical Angel’s technology makes it easy and rewarding to give employees experiences for development and positive impact. The...

Posted by: ADLIB
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Features

How ethical is your wardrobe?

You can hardly move in an inch in a shop these days without being confronted with fair trade this and that and an ending array of ethical options for your every consumer need. Once an option for dreadlocked hippies and mother earth types, ethical...

Posted by: Creativepool
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Leaders

Seymourpowell design the world's most ethical smartphone

It's a constant 24 month cycle we've all become sadly accustomed with. The semi-ritualistic shedding of one smartphone for another as our contracts expire and we look to the newest handsets on the market for our next technological fix. The Dutch...

Posted by: Benjamin Hiorns
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Inspiration

#CompanySpotlight on Flying Duck Studio Lab

Flying Duck Studio Lab is an ethical and inclusive creative studio whose goal is to share positive and inspiring story-telling by bringing top-notch productions to the world and working towards changing the industry for the better. They specialise...

Posted by: Creativepool Editorial
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Features

The Brands Pushing Back Against Fast Fashion #SustainabilityMonth

Fashion has always been anathema to me. You could diplomatically refer to my wardrobe as “functional” and I’m unlikely to spend more than a few fleeting seconds deciding what to wear in the morning. I do, however, understand the...

Posted by: Benjamin Hiorns
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Features

The Taylor Swift AI Scandal and the Bleak Implications of Deepfakes

Of all the fresh horrors wrought by AI in recent years, few chill the blood quite like the concept of the ‘deepfake’. If the term still means nothing to you then allow me to ruin your day - in essence, it’s the concept of creating...

Posted by: Benjamin Hiorns
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Features

Dream Hacking: The Dystopian Future of Advertising? #FutureMonth

In a world where our homes are filled with smart devices that listen to our every word and our phones have essentially become extensions of ourselves, sleep has been one of the last sanctuaries free from the clutches of advertisers. However, this...

Posted by: Benjamin Hiorns
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Workshop

Negotiating Better Rates for Creative Work #MoneyMonth

Negotiating rates for creative work is a fine art that’s been complicated even further in recent years by AI. Securing fair compensation goes beyond just balancing the books though. It’s about recognising the worth of your craft and...

Posted by: Benjamin Hiorns
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Features

Sustainable Packaging: How to Do It Right #SustainabilityMonth

How we package our goods and services is more important than you might think. The packaging, aside from serving the practical purpose of protecting the goods inside, is the first opportunity we have to get an idea of the brand. It’s an...

Posted by: Benjamin Hiorns
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Features

The Top 10 AI Trends of 2024 #PredictionsMonth

The exponential rise of AI is well and truly underway and there isn’t a tide big enough to stop it at this point. Rather than wax lyrical on the inevitability of my own career being forfeit, however, I’m choosing to live with the machine,...

Posted by: Benjamin Hiorns
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Features

The important role of creatives in a post-truth world

Post-truth is, when taken on its own terms, is a pretty terrifying concept. Without the truth, the objective becomes subjective, and facts can be acknowledged or ignored based on personal bias. What you’re left with is the cultural and...

Posted by: Benjamin Hiorns
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Features

A Brief History of AI in Advertising #HistoryMonth

Artificial Intelligence (AI) has become an integral part of our daily lives and it’s happened in a surprisingly slow and incestuous way. While many of us might have only become aware of its influence in recent months, the groundwork has been...

Posted by: Benjamin Hiorns
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Industry

Will AI Agencies Like VCCP's Faith Save or Destroy Us? #PurposeMonth

It’s finally happened. 2023 has been, and always will be remembered as, the year when AI finally entered the mainstream conversation. To say its evolution has been swift would be a dramatic understatement, with the emergence of AI tools like...

Posted by: Benjamin Hiorns
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Leaders

Taking the unconventional route with Abb-d Taiyo | #GettingToKnow

For this week’s getting to know feature, we’ll be sitting down with Abb-d Taiyo, Co-Founder and Design/Production Director at design and impact agency Driftime. A man that styles himself as a “mentor and ethical design...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Isobar - Chambord Isobar has been appointed as the UK social and digital agency for Chambord Black Raspberry Liqueur, owned by Brown-Forman Beverages. Isobar will manage all social and digital strategy and activity in the UK, continuing to build...

Posted by: Creativepool Editorial
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Inspiration

The New Brands of Today That Could be Legends of Tomorrow #FutureMonth

In an era where brands are born, thrive, and sometimes fade in what can seem like days, the concept of a "legacy brand" might seem almost archaic. All icons have to start somewhere though and there are undoubtedly many modern brands that only sprung...

Posted by: Benjamin Hiorns
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Features

Has AI Grown Up Too Fast? #FutureMonth

Artificial Intelligence (AI) has made tremendous strides over the past few years, evolving from a novel concept to a critical tool in various industries. In the creative sector, this rapid advancement has led to a significant transformation in how we...

Posted by: Benjamin Hiorns
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Industry

The Overwhelming Impact of Automation on Creative Careers #MoneyMonth

The creative industry is no longer just about raw talent and inspiration; in the last 12 months it’s been forced to pivot wildly and transform into something of a complex interplay of human ingenuity and artificial intelligence. Right now,...

Posted by: Benjamin Hiorns
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Features

Understanding AI Washing and Its Impact on Creativity #PurposeMonth

Over the last 12 months, it wouldn’t necessarily be hyperbolic to suggest that AI has become embedded into almost every facet of our lives. For me, specifically, it’s completely changed not only how I work but who I work for, and I have...

Posted by: Benjamin Hiorns
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Features

How Generative AI is Changing Our Industry and Our Society

Beyond the fledgling capabilities of ChatGPT, Generative AI is rewriting the rulebook. One person who knows that more than perhaps anyone else is tech influencer Bernard Marr, whose latest book, Generative AI in Practice, outlines the profound and...

Posted by: Benjamin Hiorns
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Features

What Will Adland Look Like in 6 Months? #PredictionsMonth

The world of advertising has always stood on unstable ground, such is always evolving nature of the creative landscape. However, this year promises to be a particularly lively one, as the dynamics of technology, culture, and economics start to...

Posted by: Benjamin Hiorns

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