Displaying 1 - 36 of 73 results

*

Leaders

The BBC team up with AI company Thoughtly to enhance audience analysis

BBC Worldwide this week announced an exciting partnership with start-up company Thoughtly, leaders in artificial intelligence solutions. With the current rate and magnitude of content produced, consumed and disseminated, increasing the support of...

Posted by: Benjamin Hiorns
*

Features

The existential horror of virtual influencers #PredictionsMonth

If you thought the bog-standard former Love Island contestants and overly enthusiastic gamers that make up so much of the influencer space were bad, you ain’t seen nothing yet. This year, with AI entrenched in our culture in a way that would...

Posted by: Benjamin Hiorns
*

Inspiration

The EPIC untold story behind Fairytale of New York #BehindTheIdea

Over Christmas last year, Irish independent creative agency The Public House launched their ampaign for EPIC The Irish Emigration Museum featuring a choir of NYPD veterans, correcting a musical myth at the heart of The Pogues’ classic Fairytale...

Posted by: Creativepool Editorial
*

Inspiration

The best locations in the world to be a freelancer

With the rise of remote working, more people are now working independently from all corners of the world. Globally, there are 35 million digital nomads - many of which are working for themselves as freelancers. As freelancing becomes increasingly...

Posted by: Creativepool Editorial
*

Features

Top 5 most innovative product designs of 2022 | #YearInReview

2022 will forever be remembered as the year the Queen died and the year Vladimir Putin cemented himself as “Hitler 2.0” by invading Ukraine. But, as if often the case, a lot of good still managed to squeeze its way out of the muck and the...

Posted by: Benjamin Hiorns
*

Workshop

Cracking Prime Day 2.0 with Creative Ads

For brands looking to make a splash this October during Amazon Prime Day, creative mobile campaigns are key. In this article, Paul Coggins, CEO of Adludio, argues that the ad industry has sat on its creative laurels for too long. If the...

Posted by: Creativepool Editorial
*

Inspiration

Circular Design @ London Design Festival 2022

Over the last week or so we have seen the return of the London Design Festival for its 20th Anniversary. Amongst some visually stunning designs and installations, were some critical and important messages. It was not only inspirational, it was...

Posted by: Creative Bears Ltd.
*

Industry

"Optimism first, quality second" | #GettingToKnow SHARE ECD Alex Hill

Tell us a bit about your role! Is there a “typical” day? I am the ECD and co-founder at SHARE Creative, and I am responsible our strategic and creative teams and their output, as well as overall agency growth and success. A typical day...

Posted by: Creativepool Editorial
*

Inspiration

Global creative calendar: July 2022

As our world continues to shapeshift, a growing list of world-famous gatherings are inviting us back in person. And still, the trend of innovative online events remains a massive learning opportunity, where access continues to surge. Simply by...

Posted by: The Darnell Works Agency
*

Inspiration

What is the metaverse and why should brands take it seriously?

For many, the term ‘metaverse’ probably conjures up images of Ernest Cline’s Ready Player One, Tron, or Ridley Scott’s Blade Runner-but there is much more to dissect here. The future of experience - 'The Metaverse' As we...

Posted by: Imagination
*

Industry

Global creative calendar: July 2021

As our world continues to shapeshift, some longstanding business and cultural gatherings are inviting us back in person. And still, the trend of innovative online events remains a massive learning opportunity, where access continues to surge. Simply...

Posted by: The Darnell Works Agency
*

Workshop

How much should I charge as a Freelance Graphic Designer?

A guide to graphic design rates, with tips and advice from select professionals in the industry Graphic Designers are masters of design. Comfortable with a number of different mediums and often possessing a large skillset, Graphic Designers can...

Posted by: Antonino Lupo
*

Inspiration

2021: Predictions for an Unpredictable Year

One thing we can predict for the year ahead is that what will have unfolded 12 months from now is most likely unpredictable. Our shift online has undoubtedly accelerated across the board - markedly with older generations who are typically slower in...

Posted by: Wolff Olins
*

Leaders

The trouble with buzzwords in branding

I can’t help but sigh when I hear someone talking about buzzwords. Or using them. Or… you get the idea. The problem is the advertising and marketing industries love a buzzword but they don’t always use them responsibly. So - get...

Posted by: Rob Pratt
*

Leaders

New Blood winners predict the future of creativity

As one of the world’s largest student competitions, the D&AD New Blood Awards represent the best emerging creative talent from around the globe. Year on year, the winning work signals a promising, exciting future for our industry, so off the...

Posted by: D&AD
*

Industry

D&AD New Blood winners 2019

D&AD announced the latest winners of its annual student competition New Blood Awards, whcih represent the best emerging young talent from around the globe, at a ceremony in London last night. Take on the Future was the overarching theme for 2019,...

Posted by: Creativepool Editorial
*

Features

One year on: Winners, losers and what we've learned from GDPR

This week marks a year since General Data Protection Regulation (GDPR) came into effect across all 28 member states of the European Union (EU). The privacy laws were enforced to increase and protect the rights people have over their personal data...

Posted by: Creativepool
*

Industry

Cannes Lions 2019: Essential party guide

The Cannes Lions International Festival of Creativity 2019 is less than a month away and while that may seem like plenty of time to get your calendar in order, it’ll be here before you know it. Planning your rosé sessions in the sun can...

Posted by: Creativepool
*

Inspiration

Implementing Augmented Reality for creative events and conferences

Both Augmented Reality (AR) and Virtual Reality (VR) are currently receiving high attention in the media and online gaming world. But what exactly is the difference between Augmented and Virtual Reality and how can this trend be integrated into the...

Posted by: Phil Michael
*

Leaders

New Google Mountain View Campus might not be built by robots

Google is everywhere, and it would be incredibly easy to wax cynical about the tech giant and its apparent goal to monopolise the tech industry, social media and the internet, but honestly, Google's rampant domination has never, personally at leat,...

Posted by: Benjamin Hiorns
*

Leaders

Mobile World Congress 2017: The Top Stories

The mobile tech community have descended in their compact droves on Barcelona this week for the 2017 Mobile World Congress, which appears to be expanded every year as the mobile market does likewise. This year, with smartphones reaching their peak of...

Posted by: Benjamin Hiorns
*

Leaders

Creative Opinions on The Oscars 2017: A Social Media Monopoly?

The Oscars are, whilst almost as large a televisual draw as that 'other' big event in February, largely free from the burden of expectation when it comes to advertising. The fact is that nobody really talks about the ad breaks of the Academy Awards,...

Posted by: Benjamin Hiorns

Back to Magazine