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Displaying 1 - 36 of 49 results

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Leaders

EasyJet highlight digital innovation in new campaign

Whilst it began life back in the mid-90's as an easy punchline, thanks largely to the larger than life public persona of its founder Stelios Haji-loannou, EasyJet has evolved in the ensuing 20 years to become Europe's leading airline. It's also...

Posted by: Benjamin Hiorns
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Leaders

Easyjet thank bunny business sense for hop in sales

Budget airline EasyJet has pulled off a dramatic turnaround in recent months, with passenger numbers up 4.1% to 14.9 million around the tail end of last year, with revenue per seat increased by 3.7% in kind and shares hitting an all-time high. A...

Posted by: Creativepool Editorial
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Leaders

EasyJet streamlines its livery branding

It was unveiled recently that easyJet, the affordable airline that almost singlehandedly made orange cool again (sort of) has dropped the “.com” from the side of its planes in order to bring the look more in line with overall advertising and...

Posted by: Creativepool Editorial
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Leaders

easyJet find that social media is making millennials more 'glambitious'

Young adults now spend a staggering 438 hours daydreaming of a more glamorous life and spend more than £3000 a year trying to achieve it according to a recent study commissioned by Europe’s leading airline easyJet. This 'glam-bition' is...

Posted by: Creativepool Editorial
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Leaders

Nationwide get emotional and easyJet get technological

Despite having appointed VCCP to its creative account back in March, Nationwide have opted to keep their latest campaign in-house. The “On Your Side For Generations” campaign is built around a new 90 second TV ad, which will break during the...

Posted by: Creativepool Editorial
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Leaders

#TechTuesday: Muji's weather bus, Apple goes green, easyJet and more

Muji's all weather bus Japanese brand Muji has revealed designs for an autonomous shuttle bus built for all weather conditions, set to hit the road in three Finnish cities by 2020. The public vehicle, called Gacha, is designed in collaboration with...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Recipe - 888sport Recipe has created their first work for 888 Holdings since picking up the account back in June. Kicking off with a global relaunch of the 888sport brand, the “Take ‘em on!” campaign encourages audiences to feel...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: VCCP

Encouraging travellers to swap their weekends with The Everyday Man It’s never been easier to cast convention aside and jet off for an unusual weekend away somewhere in Europe. So, in the sprit of spontaneity, easyJet is encouraging people to...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Microsoft use the Super Bowl to show off their Hololens Imagining the future for NFL fans Whilst it seems we can't go a week without hearing about similar projects from Sony and Valve, there’s still very little solid information available to the...

Posted by: Benjamin Hiorns
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Leaders

Top Hires of the Week

Framestore Framestore has announced the promotion of Grant Walker and Ahmed Gharraph to Joint Heads of CG in London. The two will sit alongside Ross Burgess, Head of Animation, in the leadership of the creative studio’s highly successful...

Posted by: Creativepool Editorial
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Features

How is adland preparing for Eurovision?

For the first time this century, Eurovision is being celebrated on home turf. Of course, it’s a bittersweet experience as it should really be Kyiv that’s experiencing all the joy right now but these are dark times and in dark times we...

Posted by: Benjamin Hiorns
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Features

The Coronation of King Charles III in Advertising #Top10

Regardless of your opinions on the British Monarchy, it’s undeniable that the coronation of King Charles III was something of a historic event and something that deserved chronicling and (of course) parodying. With that in mind, I’ve...

Posted by: Benjamin Hiorns
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Leaders

Top Hires of the Week

Publicis London To support Publicis London’s expansive growth over the last two years with the appointments of big accounts such as Morrisons, P&G Dish, Heineken global digital, and the IOC (International Olympic Committee), and reinforcing...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Cummins&Partners - Chobani Yogurt brand Chobani has appointed Cummins&Partners as its communications partner. The win follows a competitive pitch. The brand, which has attracted global notice for its policies on social responsibility, launched the...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From EURO 2020 to Breadwinners

Y&R - UEFA EURO 2020 As the universal symbol of connection the bridge will be at the core of the UEFA EURO 2020 branding created by Young & Rubicam. The tournament will be celebrating its 60th anniversary and to mark this special edition, it will...

Posted by: Creativepool Editorial
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Industry

Did COVID-19 press reset on innovation?

Following the turbulence and uncertainty of the Covid-19 pandemic, it’s no secret that businesses throughout the UK have been forced to adapt to the evolving demands of the new normal. Although strategies have differed depending on sector and...

Posted by: Creativepool Editorial
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Industry

Annual 2021: who will see your work this year?

Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....

Posted by: Creativepool Editorial
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Industry

Annual 2020: who will see your work this year?

We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...

Posted by: Creativepool Editorial
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Leaders

Top hires this week

Proximity London adds Tan Proximity London has hired Ben Tan (above) as head of strategy to lead and oversee the growing department. With more than 20 years of industry experience, Tan joins from BBD Perfect Storm where he was executive planning...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

180LA 180LA announces that two new teams will be joining the agency, bolstering a highly regarded creative group. Copywriter Will Sands, previously at Deutsch and AKQA, will partner with Art Director Robison Mattei. Prior to joining the team at 180,...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

J. Walter Thompson Hong Kong - Nikon J. Walter Thompson Hong Kong has been reappointed as the regional digital agency-of- record for Japanese camera manufacturer Nikon. As the incumbent, J. Walter Thompson retains its duties encompassing...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Leo Burnett Leo Burnett London has invested heavily in its creative department, hiring a diverse range of talent from across the agency world. Dan Fryer and Gate Lambert join Leo Burnett as a creative team from Fold7, where they worked on everything...

Posted by: Creativepool Editorial
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VCCP appoints John Cherry as creative director

VCCP are thrilled to announce the arrival of John Cherry as creative director to the expanding creative department following new business successes this year including Cadbury, Domino’s, Suzuki and Britvic. A hugely talented creative, he comes...

Posted by: VCCP
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Leaders

Top Hires of the Week

CHI&Partners CHI&Partners has added three new multi-award-winners to its creative department, bringing in Howard Green and Kate Allsop from Grey London and Alice Burton from Y&R London. At Grey, Allsop was part of the team behind News UK’s...

Posted by: Creativepool Editorial
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Leaders

Wunderman launches innovation partnership with Founders Factory

Wunderman, the leading global digital agency and part of WPP, has entered a partnership with Founders Factory - a corporate-backed incubator and accelerator, founded by Brent Hoberman and Henry Lane Fox. The partnership provides Wunderman’s...

Posted by: Creativepool Editorial

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