Displaying 1 - 36 of 3463 results
Droga5 London has created a global campaign for UNIQLO under the “Because of Life, We Made LifeWear” banner; a new articulation of UNIQLO’s quest to create clothes that make life better. The campaign, which is the first work by Droga5 London...
Posted by: Creativepool Editorial
Putting Sir Patrick Stewart and Strongbow together again Strongbow US “Award - Original” Whilst it might be found on the taps at almost every pub in the UK, Strongbow is still something of a niche beverage across the pond, indeed, alcoholic...
Posted by: Benjamin Hiorns
London office has a very cynical and satirical response to Brexit Unless you've been living under the an actual rock for the last few days, even if you live outside of Europe, you'll undoubtedly have heard of the the current turmoil that's been...
Posted by: Creativepool Editorial
After much speculation, Nick Simons has been officially named as managing director at Droga5's London office, only with a rather falling caveat; that he will only be serving in the interim, whilst another CEO is scouted and vetted, indeed, Simons...
Posted by: Benjamin Hiorns
If there's one thing we don't see enough of in modern advertising, it's goths. OK, that might be something of an exaggeration, but they are a certainly subsection of the population who have gone unloved for the best part of the last decade. Indeed,...
Posted by: Benjamin Hiorns
Following a global review of some of its largest brands, multinational consumer goods company Reckitt Benckiser has added three advertising agencies to its creative roster in the shape of Wieden + Kennedy, Droga5 and McCann Erickson. W+K will handle...
Posted by: Benjamin Hiorns
We've just wrapped up Mental Health Awareness Month and we've seen some incredible works from all across the creative industry to fight the stigma of talking about your mental health, whoever you are and wherever you are from. With suicide as the...
Posted by: Creativepool Editorial
Creating an athletic anthem for Under Armour Sports clothing specialists Under Armour unveiled the new “Rule Yourself” marketing campaign from Droga5 NY this week, which defines the brand’s vision for training not as a hobby, but...
Posted by: Creativepool Editorial
For the second year running the top distinction at the annual Facebook Studio Awards has gone to an advertising agency and brand combination, who used the social media platform as a base from which to launch a successful campaign. This year the...
Posted by: Benjamin Hiorns
This Mother’s Day (March 6), many people will be posting photos of their mums to social media, and Amref Health Africa wants to tap into this positive trend with the #SAVEMOTHERSDAY hashtag, and stand in solidarity with new mums across Africa,...
Posted by: Creativepool Editorial
To launch the new Tiger White wheat beer in Malaysia, Tiger has put its “It all starts with White” platform to the ultimate test by giving beer drinkers the chance to be part of a major creative production unlike any other in history....
Posted by: Creativepool Editorial
Whilst it might have passed many of you by (and for shame if it did), this Sunday gone (the 8th of March) was International Women's Day; an annual celebration of respect, appreciation and love towards women across the world. To mark the occasion, No...
Posted by: Benjamin Hiorns
It's been 2 weeks now since D-Day (Donald Day) and our divided world has grown even more so in the ensuing noise, chaos and horror. The creative industries, however, prove ever resilient, and whilst my previous piece from last week regarding the...
Posted by: Benjamin Hiorns
Advertising makes people angry sometimes. I get it. Those Go Compare spots and that notoriously broad moneysupermarket dance-off campaign could surely send even the most mild-mannered viewer into a fit of unbridled rage given the right circumstances....
Posted by: Benjamin Hiorns
With all the noise surrounding the other recent national holidays recently in the US, when “National Toilet Paper Day” rolled around on August 26, it seemed to pass by almost completely unnoticed. Not by Droga5 though. The agency created...
Posted by: Creativepool Editorial
There’s something quietly Dickensian about the term “cost-of-living crisis” that’s given the news over the last few months a surreal air of uncanniness, at least in the UK. The concept that so many of us, even those such as...
Posted by: Benjamin Hiorns
Back in July, London Mayor Sadiq Khan launched the #LondonIsOpen campaign to encourage visitors and investment to London in the wake of the Brexit vote. As a part of the continued campaign, the mayor recently invited international artists and...
Posted by: Creativepool Editorial
Cheil London has kickstarted a national campaign for the Women's Equality Party's #WEcount initiative, while simultaneously launching an ambitious digital first to bring the campaign to life on the streets of London with Blippar. The #WEcount...
Posted by: Creativepool Editorial
Martin London provided one runner at this weekend’s London Marathon with extra motivation to get to the finish line. Scott Montgomery from Liverpool ran the London Marathon with a hilarious ‘carrot and stick style’ Dunkin’...
Posted by: Creativepool Editorial
Cheil London has today announced the official launch of Cheil Health, a joint venture with the specialist healthcare agency wethepeople London. It will be dedicated to servicing global and local healthcare and pharmaceutical clients. Cheil Health...
Posted by: Creativepool Editorial
I've never lived in London. As a copywriter, whilst the vast majority of my clients and peers choose to nestle in the belly of the beast and suckle from its wealthy teat, I simply don't have the stomach for it. I'm a country bumpkin at heart. Not...
Posted by: Benjamin Hiorns
Adland has really got stuck in for Pride London this year. We've already covered the wonderful official “Love Happens Here” campaign by WCRS, but that was only the tip of the rainbow. Here, we've gathered a few of the more interesting...
Posted by: Creativepool Editorial
From 21st-24th September 2017, the London Design Fair will once more host the largest collection of international exhibitions, designers, brands, country pavilions and galleries, set in one dynamic location during the London Design Festival....
Posted by: London Design Fair
A stellar line-up of stars from the worlds of sport, music and entertainment today joined the Mayor of London’s campaign to tell the world that London is open for summer. As part of the ongoing #LondonisOpen campaign, a short 50 second video...
Posted by: Creativepool Editorial
Ever since Sadiq Khan was elected as the Mayor of London last year, he's appeared, to me at least, to be the one progressive spark in an otherwise almost oppressively right-wing and regressive current regime. He's not perfect, but he's certainly a...
Posted by: Benjamin Hiorns
The recent history of London is a fascinating one indeed, especially when you factor in how the progress of transportation has transformed the city into a bustling, seemingly endless metropolis. The designs that underlined these changes appeared to...
Posted by: Benjamin Hiorns
Creative agency TWELVE has launched its first major campaign for Merlin Entertainments, in its role as newly appointed lead creative and strategic agency for all of the leisure company’s London attractions. The integrated campaign will drive...
Posted by: Creativepool Editorial
Somerset House At this year’s festival, Somerset House, which is often seen as one of the main hubs of the event, exhibited a range of exciting design innovations. From tree-shaped furniture to a piano played by light and a virtual reality...
Posted by: Creativepool Editorial
In a city where the Underground map is as iconic as Big Ben, any change to the transport network is bound to raise eyebrows. The recent rebranding of the London Overground’s ‘Orange Line’ is no exception. As the old familiar orange...
Posted by: Benjamin Hiorns
This Pride season marks 50 years since Parliament first voted to start legalising homosexuality. Across the UK, Prides will be marching with a message of hope, acceptance, activism and love. Ahead of the London parade on 8th July, Pride in London and...
Posted by: Creativepool Editorial
Time Out has curated and created an eight-week event series, taking London’s best experiences from the pages of its website and magazine to the sky. Working closely with The Story Lab and Vizeum, the ‘Time Out’s Eye-Openers’ campaign is built...
Posted by: Time Out Group
Our/Vodka is a super interesting case study. It's a global vodka, owned by Pernod Ricard Company and found in ten cities worldwide. The recipe stays the same, but locally sourced ingredients ensure that each city's drink is a collaborative product;...
Posted by: Kate Lewin
Royal London has unveiled the follow-up spot to their “We're so yesterday” campaign, which was released earlier this month to (according to the mutual life and pensions company) celebrate the fact that “Royal London has stood by its...
Posted by: Benjamin Hiorns
BrandCooke - London North Eastern Railway Virgin Trains East Coast (VTEC) has been rebranded as London and North Eastern Railway (LNER), following the collapse of the private franchise. VTEC, now LNER, is a trainline which runs from London to...
Posted by: Creativepool Editorial
Impero - The Gin Hub The Gin Hub has appointed Impero to launch its newest product - Beefeater Pink. The campaign first launched in Spain (the world’s 2nd largest market for gin) and will roll out to 12 additional markets over the summer....
Posted by: Creativepool Editorial
Say what you want about Boris Johnson, but the bumbling buffoon/Mayor of London really knows how to put on one hell of a show! His New Year’s Eve fireworks, delivered in partnership with Unicef, saw in 2016 with a truly breathtaking show...
Posted by: Creativepool Editorial