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Inspiration

Paris Dispatch: Meet the team behind the quaint shop OMY

When you discover OMY’s shop fresco for the first time - nestled inbetween quaint, Parisian side streets - you're locked in a moment of childish awe. In front of you looms a giant map of Paris; it covers the whole of the building, and it's...

Posted by: Kate Lewin
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Leaders

BETC Paris transforms derelict warehouse into gorgeous office space

BETC has taken a huge derelict flour and grain warehouse on the banks of the Canal de l'Ourcq in Paris and transformed it into a bold new office block boasting a large roof garden and plant-filled courtyards. The 20,000-square-metre Les Magasins...

Posted by: Creativepool Editorial
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Leaders

Buzzman shows the power of sport for Paris 2024

The Committee for the Paris 2024 Olympic and Paralympic Games has unveiled its vision for the event through a campaign created by agency Buzzman. Entitled Sport Can Change Everything, the lead film is a collective call to push limits and get...

Posted by: Creativepool Editorial
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Leaders

Honeycomb announce French launch at Effie Awards in Paris

Honeycomb, the revolutionary video advertising delivery platform, announced its expansion into France at the Effie France Awards Gala awards earlier this week. Refreshingly transparent and user-friendly, Honeycomb was launched earlier this year and...

Posted by: Creativepool Editorial
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Industry

Two Weeks Till China Connect comes to Paris

2 weeks to go ! PARIS - April, 6-7 From April 6 to 7, leaders in tech, retail and more from China and Europe will descend upon Paris for the annual China Connect conference, the largest European gathering of experts on Chinese consumer trends and...

Posted by: China Connect
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Leaders

Brandalism advertise the truth in Paris on Black Friday

Sometimes, ads lie. This is a fact, but as an affiliate and propagator of the industry, it's a fact I often attempt to mask with frilly words and subtle humour. It's (more often than not) a comforting and well-intentioned lie, but it's a lie...

Posted by: Benjamin Hiorns
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Inspiration

Going #BehindTheBrand with Team GB’s Maximalist Rebrand for Paris 2024

Team GB is the external facing brand owned and managed by the British Olympic Association. 100% commercially funded, its primary role is to unite, organise and prepare athletes from all Olympic sports, disciplines, and governing bodies as they...

Posted by: Creativepool Editorial
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Inspiration

Paris Dispatch: Narrating space at Germain restaurant

Germain is a Parisian restaurant like no other. It finds its home in the quaint Rue de Buci, surrounded by all the plushness of Boulevard St Germain. But whilst the location might be quintessentially Parisian, the restaurant’s interiors are...

Posted by: Kate Lewin
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Inspiration

Paris Dispatch: Creativepool ♥ Palais de Tokyo

Fun, it seems, is something we adults are a little short on. These days, the word is something we’ve learned to measure out or schedule in. It’s time to let lose; and we know just the place… Palais de Tokyo is easily the coolest...

Posted by: Kate Lewin
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Leaders

Burger King launch new interior re-design in Paris

Burger King is giving itself a visual upgrade with a new interior design that features self-service kiosks and more subtle brand detailing. These new-look interiors are being launched at Burger King’s flagship restaurant in Paris, which the is...

Posted by: Creativepool Editorial
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Leaders

Inside Banksy's biggest project yet: Welcome to Dismaland

Perhaps against my better judgement, I’ve always been a big Disney fan. Yes I know he was an anti-Semitic slave labourer and I’ve heard things about staff working conditions that have made my bones crease, but I personally hold nothing...

Posted by: Benjamin Hiorns
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Leaders

Vans X Disney: Almost 50 Years Of Collaboration

You might not automatically put Disneyland and the Van Doren family together (unless you've seen the recent buzz around the new sneaker season), but the two companies have been linked together since the 1960s. A pair of Vans was the go-to shoe for...

Posted by: Creativepool Editorial
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Features

Have you already seen Christmas ads go up? Here's why

There’s been an ever increasing sense of unease around the industry in the past few weeks, as a number of retailers announced that supplies have been slow to come, and there is a labour and stock shortage in the UK expected to last until...

Posted by: Antonino Lupo
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Inspiration

Best Illustrators of 2020

Whether you’re looking for talent or inspiration, take a look at these amazing illustrators to get you on the right track. Nothing like a good 10 months stuck at home to get creative. Right? Well, if you’re like me, by now you realised...

Posted by: Antonino Lupo
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Features

Is Amsterdam’s anti-Brit ad campaign a step too far for Nimbyism?

Brits abroad can be a lot. I’ll be the first to admit it. Indeed, who amongst us hasn’t felt their souls wither a little at the sight of a shirtless drunken brawl instigated by pasty ‘lads’ while enjoying a family holiday on...

Posted by: Benjamin Hiorns
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Leaders

Dismaland gets an official trailer

Since I reported on Banksy's Disneyland pastiche last week, the art installation-cum theme park in Weston Super Mare has become major international news (seeing American newspapers talking about an abandoned water park in Weston was genuinely surreal...

Posted by: Benjamin Hiorns
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Inspiration

Sorting our Limes from our Lemons #CompanySpotlight

Lime Creative is a boutique communication agency offering large agency experience, specialising in the luxury lifestyle, with offices in London and Beijing and partners around the world. With a team made up of designers, writers, developers and...

Posted by: Creativepool Editorial
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Features

Disney has a serious brand problem

There are few brands as highly coveted as Disney. This year marks 100 years since Walt Disney first stepped onto the global stage with the iconic Steamboat Willy cartoon and heralded the birth of modern animated cinema and in those ten decades, to...

Posted by: Benjamin Hiorns
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Inspiration

How to Turn Rejection into Opportunity in the Creative Industry

Image by upklyak on Freepik Walt Disney relocated to Los Angeles in the early 1920s to try his hand at acting after his first cartoon venture failed. Walt also failed in this endeavour, but he did produce Oswald the Lucky Rabbit, in what would...

Posted by: YDJ Media
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Features

Forget VR – The future of advertising is Mixed Reality

Virtual Reality is now. If most of the advertising industry hasn’t jumped on the VR ship yet, you can bet we will soon - or at least, as soon as those incredibly expensive headsets become a bit more affordable (or attractive?) for the general...

Posted by: Antonino Lupo
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Leaders

Patola Figueroa on being a woman in the creative industry

There are plenty of words we could write about Isobar Mexico VP, Patola Figueroa. There is plenty of time we could spend trying to capture her essence, her strength, her attitude to leadership and all of her personal backstory. But in truth, there...

Posted by: Creativepool Editorial
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Leaders

Is thought leadership the enemy of creativity?

I’m like one of those annoying reformed non-smokers who coughs, passively aggressively, as you spark up a social cigarette. I’m like the vegan who mocks you for eating Quorn, the new mum who tells my childless friends they haven’t...

Posted by: Amy Kean
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Leaders

Inside the Walled-Off Banksy Hotel on the Israeli West Bank barrier

Banksy stands alone in the domain of popular culture as an artist who even your nan has probably heard of, but even his most devout fan couldn't name if they fell over him (or her or them). Banksy is less a person than it is an idea; a defiantly...

Posted by: Benjamin Hiorns
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Leaders

McCann launch the UK's first ever 4DX cinema spot for Forza Horizon 3

When I first stumbled across the concept of 4DX cinemas, to say I was sceptical would be something of an understatement. Whilst the idea of being bashed about from pillar to post in order to replicate the physical thrill of the action on-screen might...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires Of The Week

DigitasLBi Design Group Julian Baker has been appointed as senior designer at DigitasLBi Design Group. This global marketing and technology agency moves businesses into the digital age. By embracing change, they can merge creativity and tech...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

CHI&Partners Yan Elliott is joining CHI&Partners as Joint Executive Creative Director, alongside Micky Tudor. Elliott leaves Lucky Generals, where he was Creative Partner, and responsible for notable recent campaigns including the Radiocentre work...

Posted by: Creativepool Editorial
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Leaders

Could you spend Halloween night in the world's largest grave?

Iv'e never been particularly intimidated by graveyards, but I think even I might balk a little and the prospect of spending a night under the Paris Catacombs, especially having recently seen the movie “As Above, So Below.” But Airbnb is...

Posted by: Benjamin Hiorns
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Leaders

MPC announce Parisian adventure

MPC, the creative studio that specialises in VFX, a sector in which it has been a global leader for over 25 years, recently announced the launch of a new VFX studio in Paris, which will be led by multi award-winning creative director Franck Lambertz,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

McCann London McCann London has hired the dynamic creative team behind the multi award-winning Freedom Brewery campaign; Will Cottam and James Crosby. Joining from CHI & Partners, where they spent 4.5 years, Cottam and Crosby produced work for Lexus...

Posted by: Creativepool Editorial

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