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Leaders

The Week in Advertising

VCCP – O2 Priority “Waggy Tails” VCCP recently launched its latest work for O2 Priority this week, which once again stars the delightful ginger cat that thinks it's a dog. The spot takes the form of one long tracking shot, following people...

Posted by: Creativepool Editorial
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Leaders

Have a little look at adam&eveDDB's Lastminute spot

Martin Krejci directs this new film through STINK, and they're urging you to #LoveEveryMinute. The campaign aims to establish lastminute.com as the travel and lifestyle brand of choice, one where you can get everything you want from your downtime....

Posted by: Creativepool Editorial
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Industry

The LPA Futures Photographers

LPA Futures is a division of the Lisa Pritchard Agency which supports and promotes the next generation of commercial photographers. We had a fantastic response to this year’s competition and the standard of entries was exceptionally high across...

Posted by: Lisa Pritchard
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Leaders

Meet the Genius, the gluten free hedgehog

Genius Gluten Free, the number one bakery brand in the free-from category in Britain, has launched a new digital advertising campaign to drive awareness and educate consumers on the physical benefits of a gluten-free diet. It uses three very...

Posted by: Creativepool Editorial
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Leaders

Fosters say “Hooroo” to Brad & Dan

The Australian advice gurus Brad and Dan have become iconic characters over the last few years, with their lightly comedic antics promoting Foster's lager bringing a spot of personality to the often bland or pretentious world of alcoholic beverage...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

McCann New York McCann New York announced this week that Caprice Yu and Grant Smith have joined the agency as Executive Creative Directors. “We are truly excited to welcome Grant and Caprice,” said Eric Silver, CCO of McCann North...

Posted by: Creativepool Editorial
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Leaders

Creativepool at D&AD 2015

The 53rd D&AD Judging Week wrapped up at the Truman Brewery in East London yesterday. 85 countries were vying for a coveted Pencil, with 197 of the world's top creatives (ourselves included) debating the industry's toughest prize. Entrants can visit...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Modus Operandi The LA-based craft brewery, Golden Road Brewing, announced this week it has selected Modus Operandi as its Agency of Record. ModOp will lead Golden Road's strategic digital branding and creative efforts with the goal of accelerating...

Posted by: Creativepool Editorial
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Leaders

Ad World is crazy in Love

Depending on your point of view, Valentine's Day is either the most romantic day of the year, or a cynical ploy designed to separate gullible lovebirds from their hard earned cash, which was originally birthed for the sole reason that a group of...

Posted by: Benjamin Hiorns
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Leaders

Top Hires of the Week

BBDO Abbe Hale joined BBDO this week as global business director across the network's Fonterra accounts. She will be based out of Singapore and will report to Jean-Paul Burge, president of BBDO Southeast Asia and CEO of BBDO Singapore. She joins...

Posted by: Creativepool Editorial
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Leaders

BBDO Worldwide takes the big won

BBDO Worldwide has officially been named the world's most awarded agency network across all marketing communication disciplines after topping the 2014 Directory Big Won, an annual report based on 5,138 pieces of work from 1,667 agencies around the...

Posted by: Creativepool Editorial

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