Displaying 649 - 684 of 687 results
The life of a freelancer is a nomadic one by design. You’re constantly moving from client to client and opportunity to opportunity and if you stop moving for even a second, implosion seems almost a given. That’s why, as freelancers, we...
Posted by: Benjamin Hiorns
Andrew Trotman is CEO and Founder of KOMI Group, the award-winning social media marketing, talent and content licensing agency who, as well as providing exceptional service to clients, owns its own social media brands such as It’s Gone Viral....
Posted by: Creativepool Editorial
In 2021, Sans Serif, a client-relationship driven independent creative agency, launched an initiative focusing on Diversity, Equity, and Inclusion (DEI) in the field of design, which included executing a pro bono project for an organization that...
Posted by: The Darnell Works Agency
Environmental, sovial and governace (ESG) criteria has become hugely important to businesses as well as consumers, with an increased demand for more and more companies to take a closer look at key ethical issues like diversity, equal pay,...
Posted by: Creativepool Editorial
If there is one key thread running through the first ‘real’ Cannes Lions event in three years it’s a greater focus on sustainability. Is it any wonder, given the collective trauma of the last two years that ad land would be all...
Posted by: Benjamin Hiorns
Every week, we seek to shine our member spotlight on some of the most talented and perhaps undercooked creative individuals that make up our extensive Creativepool roster. But this week, we decided to shine our spotlight not on an individual but on...
Posted by: Creativepool Editorial
Imagine you’re leading a scrappy cleantech start-up. You’re equipped with a vision for a healthier planet, a groundbreaking innovation that’s ready to make an impact, and the engineering muscle to bring it to life. Your team is...
Posted by: Orange Bird
Between the continued acceleration of online deliveries, and the loud call of COP26, in 2021 had never been more aware of the role packaging plays in our world. But what have we learnt, and how will this influence packaging trends over the next...
Posted by: Creativepool Editorial
It appears that only an incredibly small portion of Fortune 500 companies believe that they should focus on making profit and their actions, rather than social goals. Of course this is far from being negative. Such shift in perception heralds an era...
Posted by: Creativepool Editorial
There are many hidden powers in the beauty of music, but if we had to name our favourite, it would definitely be the power to connect. To fight prejudice and champion union through creativity and music, Lipton partnered with RedwoodBBDO and...
Posted by: Creativepool Editorial
Love the new Conscious products made-in H&M. At least 50% of Conscious products is made from sustainable materials! And the remaining half, well… We don’t care about that, do we? H&M often makes the headlines for all the wrong reasons,...
Posted by: Antonino Lupo
Ten years fly when you're having fun. Ten years ago, in the middle of the 2010 financial crisis, Rob House was just getting started as a freelance illustrator - and even now, Rob knows that was probably the best choice of his life. Rob has worked...
Posted by: Creativepool Editorial
And how to remain focused at home We’ve seen that coming. With COVID-19 cases spiking all across Europe, it was just a matter of time before most of the continent decided to head towards a second lockdown - to “save Christmas,”...
Posted by: Antonino Lupo
We'd pay our own weight in gold coins to have Božo Kaurić's brains. Working daily to juggle his busy life with a little baby and an endless love for design, this talented 3D artist and visualiser has little time to waste in the concept phase, and...
Posted by: Creativepool Editorial
You may agree to disagree, but digital skills have never been more relevant than they are today. The COVID pandemic has shown us all how important it is to stay up to date with modern technologies, cultivating digital skills that we all can use...
Posted by: Creativepool Editorial
A powerful campaign from TBWA\Helsinki for iconic Finnish media brand Demi features powerful images of young people looking in the mirror and seeing things they think should be improved in their reflection. Problems with self-esteem and...
Posted by: Creativepool Editorial
In a world that needs to rethink consumption, who’s leading the way in innovative design and astute behavioural change? Ethical consumerism isn’t a niche for brands to stay relevant anymore. It’s a driver of mass demand. In my...
Posted by: Proximity London
Brave clients and bold campaigns are on Jeremy Harvey, creative partner at brand strategy and marketing agency Clarity’s wish list in 2019. He gives his predictions for the year ahead. What will be the biggest trends in 2019 in your field? I...
Posted by: Creativepool Editorial
Saatchi & Saatchi London - EE EE has marked the recent launch of its enhanced BT Sport offer with a new brand campaign starring Kevin Bacon and cook and football fan Delia Smith. The campaign kicks off ahead of the new football season and shows how...
Posted by: Creativepool Editorial
Since its beginnings in 1961, Amnesty International has been the champion for human rights and justice through campaigning the streets, impactful content, encouraging letter writing and, most of all, through creativity. Their Annual Report 2016...
Posted by: Creativepool
Hot on the heels of some pretty significant pullbacks, with Publicis Groupe announcing they would be absent from next year's festival and WPP suggesting they might consider following suit, Cannes Lions has announced the creation of an advisory...
Posted by: Benjamin Hiorns
Marketers have revised their budgets up in the first quarter of the year thanks to a growth in online ad spend, according to the latest IPA Bellwether report, which reports an extension of a record run of marketing budgets’ growth to...
Posted by: Creativepool Editorial
Above+Beyond (See Header) Above+Beyond begins 2017 with three new hires across its Strategy and Design teams, to work across the agency’s client base including Amazon, Betway, Meantime Brewing Company and Unilever. Toby Steinberg comes to...
Posted by: Creativepool Editorial
Publicis Groupe Publicis Groupe has announced, as predicted by many, that Arthur Sadoun, current head of Publicis Communications, will replace Maurice Levy as chairman and chief executive of Publicis Groupe on June 1. Levy, who has served as CEO of...
Posted by: Creativepool Editorial
Piccadilly Lights, the world’s number one advertising location in London’s West End, is looking set to undergo a significant transformation. Ocean Outdoor has won the contract to operate the central London landmark as part of a milestone upgrade...
Posted by: Creativepool Editorial
Besides John Lewis, Sainsbury's is probably the UK retailer with perhaps the most enviable track record when it comes to memorable recent Christmas TV spots. Their latest is a three and a half minute masterclass in animated whimsy called “The...
Posted by: Creativepool Editorial
No-one would have believed, at the dawn of the 21st century, that within 20 years we would soon witness the election of the first reality TV American President. The cult Mike Judge (of Beavis and Butthead and Office Space fame) film...
Posted by: Benjamin Hiorns
Food is becoming more and more a central part of our global culture. A recent survey of 2,000 people by IKEA has found that the influence of celebrity chefs and their recipes are fueling the nation’s love of food, with Great British Bake Off...
Posted by: Alexandra Schott
We’ve advised and helped many candidates make the switch from a permanent position to freelance when the right thing has come along and vice versa. We’ve previously shared some first hand advice for both, the switch from freelance to...
Posted by: ADLIB
So as we continue to tell our clients that they need to be agile to thrive, what exactly are agencies doing to build in agility into their own businesses? Is the industry keeping up or is it at risk of falling behind and becoming irrelevant to...
Posted by: Daniele Fiandaca
In September 2016, World Leaders will mark the first anniversary of the adoption of the Sustainable Development Goals; a plan to end poverty, fix climate change and address inequalities over the next 15 years. Issues like quality education, an end to...
Posted by: Creativepool Editorial
As part of our continuing coverage of the 2016 Cannes Lions Festival of Creativity as official partner, we'll be bringing you the daily highlights from the festival. Ogilvy & Mather take Glass Lion and Two Grand Prix On the third day of the Cannes...
Posted by: Creativepool Editorial
Gravity Road – Three As someone with two parents, both of whom have birthdays in the week before Christmas Day, this is one ad I can really relate to. This week, Three launched its festive campaign “Merry Birthday,” to celebrate everyone in...
Posted by: Benjamin Hiorns
Tesco has marked its return to TV advertising this weekend with major new campaigns in the UK and Ireland. The UK campaign comes courtesy of BBH London (the first major Tesco TV campaign from the agency), and focuses on helping customers, whilst also...
Posted by: Creativepool Editorial
Four top design teams have released proposals in a competition to design a new crossing over the River Thames between Nine Elms and Pimlico in the London borough of Wandsworth, meaning that the winning team will be earning not only a lucrative...
Posted by: Creativepool Editorial
KBS Shanghai KBS officially opened its doors in Shanghai this week, marking its formal entry into the Chinese market. The new office is led by Douglas Lin, partner and CEO, and Jonathan Ip, partner and chief creative officer. KBS has already begun...
Posted by: Creativepool Editorial