Leaders
As someone who hasn’t set foot inside an exhibition hall since my dad took me to the London Motor Show in Earls Court in 1995, I was intrigued to see what my visit to this year’s Mobile World Congress (MWC) at the Fira de Barcelona would...
Posted by: Matt Box
Inspiration
Having won a silver award in last year's Creativepool Annual for New York City Department of Transport, self-employed artist Ben the Illustrator is the focus of this Spotlight Q&A.
Find out about his route into the industry which has led to working...
Posted by: Creativepool Editorial
Leaders
Cocoa Jones - Supple Studio
The new branding for young chocolate product Cocoa Jones has been created by Supple Studio with a colourful theme that brings through the heritage and cultures of its two founders.
The luxury confectionary company was...
Posted by: Creativepool Editorial
Leaders
Taster by Koto
London-based design studio Koto has overseen the branding for French food delivery service Taster.
The design is typical of the Koto’s minimal style while at the same time jumps out with a bold, colourful and eye-catching...
Posted by: Creativepool Editorial
Leaders
Mr Kipling by Robot Food
Strategic brand agency Robot Food has redesigned the look of Mr Kipling cakes in the US and Australian to boost its international appeal.
The company is known in the UK for its ‘exceedingly good cakes’ slogan...
Posted by: Creativepool Editorial
Leaders
Thompson Brand Partners - Mental Health at Work
Brand partnership agency Thompson Brand Partners has created a new website to help employers and employees address mental health issues at work.
Mental Health at Work was commissioned by charities...
Posted by: Creativepool Editorial
Leaders
Mother - MoneySuperMarket
MoneySuperMarket is back on our TV screens this week, as two Sindy dolls save money on their household bills and break out of “Sindyville,” in a humorous homage to “Thelma & Louise.” The 60-second...
Posted by: Creativepool Editorial
Leaders
Wieden+Kennedy - Nike
Nike has released their full “Just Do It” ad featuring Colin Kaepernick. The ad has Kaepernick narrating over a series of inspirational athletes and their stories of struggle: from MLS star Alphonso Davies’...
Posted by: Creativepool Editorial
Leaders
me&dave - Royal Mint Court
me&dave, in collaboration with real estate developer Delancey, has brought London institution Royal Mint Court back to life with a refreshing and unique branding strategy. Since Barclays’ departure in 2000, the...
Posted by: Creativepool Editorial
Leaders
Ragged Edge - Assembly
Most hotels want you to spend time in them. But for millennial travellers, the priority is to get out and experience the city. Assembly is a new hotel brand from Criterion Capital, designed to inspire people to make the most...
Posted by: Creativepool Editorial