Displaying 3025 - 3060 of 4670 results
The Times dropped one hell of a bombshell on the advertising industry this morning when it released an article claiming that many of the world's largest brands and companies have accidentally used a portion of their advertising budgets to fund...
Posted by: Benjamin Hiorns
In a digital out of home first, Ocean Outdoor and Posterscope are collaborating with Tate to broadcast artist David Hockney’s iPad paintings across city and roadside out of home screens in seven UK cities. For seven days from today (Thursday,...
Posted by: Creativepool Editorial
A TV spot from McCann promoting National Geographic's upcoming scripted “Genius” TV program on Albert Einstein was voted as the winner of the Super Clio award, a special Clio creative award established two years ago to honour the best...
Posted by: Creativepool Editorial
Creativepool has officially announced the shortlist nominees; this brings the start of the People’s Choice voting for the 2017 Annual and Awards, with support from jones knowles ritchie, Saddington Baynes, and Made in Global. The excitement...
Posted by: Creativepool
The Gunn Report, the global index of creative excellence in advertising, has released its 2016 Report summarising the overall performance of the advertising industry in the year January to December 2016 based on the results of 45 global, regional and...
Posted by: Creativepool Editorial
The 2017 Super Bowl came and went last night, with the New England Patriots coming back from the brink of defeat to score their fifth Super Bowl title. The real drama, however, appeared to be happening between the plays. Whilst Lady Gaga's half time...
Posted by: Benjamin Hiorns
Selmore - ASN Bank Did you ever give any thought to the fact you've never switched banks in your life? I know I haven't. In fact, I've been with the Halifax for almost 20 years and I'm not even sure why. It turns out that I'm not alone according to...
Posted by: Benjamin Hiorns
Over half of digital marketing managers (53%) say that cookie-based advertising campaigns will die out within the next 12 months, according to a new report from people-based advertising technology company, Viant. The “Power of the People”...
Posted by: Creativepool Editorial
Avios and British Airways are launching a new virtual reality campaign to encourage people to collect Avios when booking flights to Madrid with British Airways. The campaign features a 360 degree VR video allowing users to visit the city from the...
Posted by: Creativepool Editorial
Designs by shortlisted teams in a competition to design a £40 million national Holocaust Memorial and Learning Centre in the UK have gone on public display. The UK Holocaust Memorial Foundation launched the memorial international design...
Posted by: Creativepool Editorial
Virgin Trains on the east coast is launching an innovative data-driven, dynamic Digital Out-of-Home (DOOH) campaign aimed at car drivers to remind them that there is a stress free, fast, viable alternative. The reactive campaign automates messages...
Posted by: Creativepool Editorial
The 'personal cargo droid' that could replace your suitcase and walk your dog The company behind the Vespa scooter has made its first move into autonomous transportation with a robotic personal helper that carries your stuff for you in the most...
Posted by: Benjamin Hiorns
A new global brand survey has revealed that Aldi, Google and Ikea are among the companies which are best understood by consumers. Design consultancy Siegel+Gale asked over 14,000 respondents across nine countries to rate 857 different brands, to form...
Posted by: Creativepool Editorial
In a Campaign created by J. Walter Thompson London, 25 leading international artists, including Simon Starling, Sir Antony Gormley, Grayson Perry, Cornelia Parker, Jenny Saville, David Shrigley and Douglas Gordon have used materials retrieved from...
Posted by: Creativepool Editorial
When Miraphora (Mina) and Eduardo (Lima) met on the set of the first Harry Potter film back in 2001, they joined forces to imagine and create the graphic universe that would become the entire Harry Potter film series. After seven years working...
Posted by: Kate Lewin
Two leading lights from the UK fashion industry have urged business people from in and around Manchester to support a charity which helps dress women in need for job interviews and a brighter future. Betty Jackson, CBE and Jane Shepherdson, MBE (both...
Posted by: Creativepool Editorial
Rimmel London has announced an evolution of their now iconic brand identity; “Get The London Look.” Created in collaboration with BETC London (the agency's first collaboration with Rimmel, having won the brand’s global advertising account last...
Posted by: Creativepool Editorial
Karmarama - Philadelphia Philadelphia, the Mondelez power brand and category leader, has appointed Karmarama as their new lead creative agency across Europe, following a competitive pitch at the end of last year. Philadelphia tasked agencies to...
Posted by: Creativepool Editorial
Edinburgh-based craft beer club, Beer52.com, which delivers a different selection of beers to its members’ doors each month, is celebrating its February collaboration with the Stone brewery (voted the world’s best brewery on RateBeer) by...
Posted by: Creativepool Editorial
Traditionally, Super Bowl ads give brands and agencies alike an excuse to blow their budgets on big names in order to build hype and (more recently) social media buzz. Whilst many advertisers such as Anheuser-Busch (arguably the biggest single...
Posted by: Benjamin Hiorns
The concepts of building something out of nothing and finding gold in somebody else's garbage are very much at the heart of a trend that could very well be seen as a euphemism for 2017 as a whole, given the widespread disappointment with the...
Posted by: Benjamin Hiorns
Johnson Banks - Mozilla Mozilla has unveiled its new branding as a logo incorporating the “://” code used in internet urls, the result of an open-source redesign project completed with the public’s feedback. The final design was...
Posted by: Creativepool Editorial
AB - Exeter University Leading South West digital marketing agency, AB, has formed a new partnership with Exeter University, which will see the agency help to deliver two digital marketing courses to the next generation of marketers. A total of 130...
Posted by: Creativepool Editorial
In a move that will delight anyone who has ever seen Back to the Future 2 or The Fifth Element, Airbus is reportedly planning to test self-piloted personal aircraft by the end of the year, primarily as a means of reducing traffic on inner-city roads....
Posted by: Creativepool Editorial
2016 was not, as many industry figures predicted, the year of VR. It was the year of political upheaval and celebrity death. 2017, on the other hand, already seems like a brighter prospect (forgetting politics of course) for the medium, with many of...
Posted by: Benjamin Hiorns
What does it take to be the founder of the next best tech company? Or a director at a top agency? Well, an appetite for learning helps, so ‘Inside the Mind’ is a new series of interviews helping you get in the heads of the leaders and...
Posted by: Kate Lewin
Delta 7, an inclusive band featuring members with various learning disabilities, are releasing their debut single today. The group first found themselves in the limelight when a documentary about them won a short film competition judged by James Bond...
Posted by: Creativepool Editorial
The Victoria & Albert Musuem has selected the Guardian’s Brexit-themed crackers conceived by mcgarrybowen to be part of its permanent collection. The crackers, created by mcgarrybowen for the Guardian to put a lighthearted, satirical spin on the...
Posted by: Creativepool Editorial
Nintendo have never been ones to let a good idea die just because it failed once. In the mid 90s, the legendary Japanese gaming giant, fresh from the success of their iconic Gameboy, decided to piggyback on the wave on enthusiasm surrounding virtual...
Posted by: Benjamin Hiorns
Saatchi & Saatchi Magnus Djaba has been appointed by Publicis to take on the newly created Global President role at Saatchi & Saatchi, with current global CEO, Robert Senior, departing to pursue personal plans. Djaba, the UK CEO of Saatchi & Saatchi...
Posted by: Creativepool Editorial
As a nation of hypochondriacs, it's become all too common for us to reach for Google to analyse our health concerns before actually booking a doctor's appointment. The problem is that Google often only serves to underline our worst fears, so before...
Posted by: Creativepool Editorial
Leading conference calling company Powwownow (say that one three times in a row without smiling if you can) is urging workers to take care of business ‘the smart way’ with a punchy campaign encouraging what it calls a “Call and...
Posted by: Creativepool Editorial
The finalists for the seventh annual FDM everywoman in Technology Awards, which celebrates women that are changing the face of technology in the UK, have been announced this week. From entrepreneurs and engineers driving the business agenda to...
Posted by: Creativepool Editorial
We already reported on Elton John: The Cut, the competition giving young filmmakers the chance to create the official music videos for iconic Elton John hits, but this afternoon, the judges line-up and official call for entries was finally announced....
Posted by: Creativepool Editorial
For almost 50 years, the Consumer Electronics Show (CES) has been seen as the tech industry's ground zero. This is the show, held annually in Las Vegas, though initially held in New York, that sets the trends for the year to follow. One of the...
Posted by: Benjamin Hiorns
With social media and the mainstream news outlets still falling over themselves to celebrate Meryl Streep's bold and oddly subtle defamation of the incoming US president (he who shall not be names) at the Golden Globes, Hollywood is once again in the...
Posted by: Benjamin Hiorns